Summary
Overview
Work History
Skills
Timeline

Sreekar Rao

Hyderabad

Summary

Experienced programming manager with over 11 years of expertise in developing, implementing, and optimizing social media strategies for video content and brands. Proven ability to manage and prioritize relationships with high-priority partners across various social media, short video apps, and OTT platforms, including YouTube, Meta, and Twitter. Skilled in onboarding new partners, resolving operational issues, and achieving measurable growth goals. Strong collaborator with external partners and internal teams to understand diverse objectives and drive company goals. Dedicated to increasing brand exposure and achieving exceptional results.

Overview

11
11
years of professional experience

Work History

Sr Program Manager

iDream Media Pvt Ltd
Hyderabad
02.2015 - Current
  • Heading Social Media Division with more than 250+ YouTube channels, 200+ Facebook, Instagram and Twitter profiles with 30+ Million subscribers/followers and around 15+ Billion Views.
  • Project lead on ShareChat, ShareIT (India & Indonesia), Helo, TikTok apps for content distribution across the platforms.
  • Supervised Content coordination, facilitation and deliverables for various platforms including Disney+, Prime Video, SonyLIV, Viu, YuppTV , Aha & Zee5.
  • Effectively managed and prioritized relationships with high-priority partners across various social media, short video apps, and OTT platforms including YouTube, Meta, and others. Collaborated with internal stakeholders to understand diverse objectives and align partner activations with company goals.
  • Demonstrated success in managing and growing key partner relationships in alignment with company objectives, with proven ability to effectively communicate and collaborate with both internal teams and external partners.
  • Possessing expertise in social media and short-form video ecosystem, with strong understanding of industry trends and best practices.
  • Manage day-to-day relationships with public figures, celebs, creators, and influencers to grow on platforms with best practices.
  • Expertise in onboarding new partners, achieving measurable growth goals, and exceeding partner expectations.

Content Manager

WhackedOut Media
Hyderabad
04.2012 - 01.2015
  • Managed content distribution to online channels and social media platforms.
  • Maintained content marketing calendar to schedule creation and delivery deadlines.
  • Conducted regular content audits to identify gaps and redundancies of content.
  • Headed News Division with 13+ renowned Telugu news channels YouTube channels and their social media profiles.
  • Social Media campaign for Top politicians during 2014 Andhra Pradesh & Telangana General Elections
  • Used content management system to analyze user engagement and traffic metrics.
  • Expertise in analytics and site metrics to determine areas of improvement.

Skills

    Digital Marketing and Analytics From Indian School of Business (ISB)

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Timeline

Sr Program Manager - iDream Media Pvt Ltd
02.2015 - Current
Content Manager - WhackedOut Media
04.2012 - 01.2015
Sreekar Rao