Subin Joseph
Creative Consultant
Bangalore
Summary
Copywriter | Manager | Freelancer | Ex-Entrepreneur
Work Experience - 10 years / Entrepreneurship - 3 years
Open to ACD | Sr. Content Manager | Creative Lead
Overview
15
15
years of professional experience
4
4
Languages
Work History
Creative Consultant
Self-employed
Bangalore
06.2023 - Current
- Championing content for travel & tourism
- Scaled optics for medical diagnostics by 80%
- Multiplied leads for human resources by 4X
Copywriting Manager
Meesho
Bangalore
12.2019 - 05.2023
- Content Head of the Internal Creative Studio
- Custodian of all advertising and branding communication
- Led creative projects from concept to completion
- Collaborated with cross-functional teams to find effective user-first solutions
Entrepreneur & Restauranteur
Khan Saheb Grills & Rolls
Bangalore
03.2017 - 11.2019
- Built a profitable entity in 1 yr
- Elevated monthly revenue QoQ
- Improved monthly customer base by 65%
- Crisis solver | Solution chaser
Senior Copywriter
Sunny Side Up Advertising
Bangalore
04.2016 - 02.2017
- Multiple digital films conceptualised for Practo's brand guarantee
- Unique company handbook created exclusively for ^N
- Creative responsibilities for Zoomcar, Better India and a few startups
Senior Copywriter
Percept H Communications
Bangalore
05.2015 - 03.2016
- Lexus & Toyota Innova advertising accounts bagged after business pitch
- Brand custodian for Toyota Corporate, Innova and Fortuner
- Marketing communications portfolio formalised for Auto Expo Delhi
Brand Design Associate
RK Swamy BBDO
Bangalore
12.2012 - 04.2015
- Deccan Herald Theatre Festival launched as an annual event
- ACT Fibernet subscription base enhanced via an integrated campaign
- Launched the Shriram Properties Bengaluru Marathon successfully
Copywriter
People Design & Communications
Bangalore
06.2011 - 11.2012
- Special mention for a contest entry at the Long Copy Competition
- Café Coffee Day interactive wall created for select Bangalore outlets
- 360-degree communications for Vijay Karnataka & Peps Mattresses
Junior Copywriter
Blackpencil
Delhi
02.2010 - 01.2011
- Voice of the brand for telecom major S Tel Communications
- Creative duties for JK Tyre Radials & DLF Properties
Education
Postgraduate Diploma Programme in Communication -
The Delhi School of Communication
Delhi 06.2007 - 04.2009
B.Tech - Mechanical Engineering -
Mar Athanasius College of Engineering
Kerala 07.2002 - 05.2006
Skills
Creative Content Custodian
Holistic Brand Management
Content Management ExpertSocial Media WizardPhenomenal StorytellingRare Editorial ProficiencyScriptwriting NinjaWork Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
I make the most of all that comes and the least of all that goes.
Sara Teasdale
Timeline
Creative Consultant
Self-employed
06.2023 - Current
Copywriting Manager
Meesho
12.2019 - 05.2023
Entrepreneur & Restauranteur
Khan Saheb Grills & Rolls
03.2017 - 11.2019
Senior Copywriter
Sunny Side Up Advertising
04.2016 - 02.2017
Senior Copywriter
Percept H Communications
05.2015 - 03.2016
Brand Design Associate
RK Swamy BBDO
12.2012 - 04.2015
Copywriter
People Design & Communications
06.2011 - 11.2012
Junior Copywriter
Blackpencil
02.2010 - 01.2011
Postgraduate Diploma Programme in Communication -
The Delhi School of Communication
06.2007 - 04.2009
B.Tech - Mechanical Engineering -
Mar Athanasius College of Engineering
07.2002 - 05.2006