Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Sudha Mohapatra

Summary

Professional Synopsis MBA (Marketing) from Amity business school, Noida Six Sigma-Green Belt certified 10+ years of experience in Digital Marketing/Growth Hacking/Lead generation/Market research. Area of expertise Digital Marketing Search Engine Optimization Search Engine Marketing Social Media Marketing Mobile Marketing Email Marketing Google Analytics Market Research Lead generation Market Analysis Campaign Management B2B Marketing

Overview

7
7
years of professional experience
7
7
Certificates

Work History

Digital Marketing BD Manager / Practice Head

Google Ads
01.2021 - Current
  • Adobe Marketing cloud
  • Amazon pinpoint
  • Organizational Scan, Worked on Multiple projects and RFP/RFI/RFQs
  • Managed my team members to meet all the deliverables on time
  • Worked along with leadership for our practice to grow across the globe
  • Technologies – Adobe Marketing cloud, kiz

Digital Marketing Manager

Aptus Data Labs
03.2019 - 05.2020
  • Plan and execute all digital marketing campaigns, including SEO/SEM/SM0/SMM, marketing database, email
  • Design, build and maintain our social media presence
  • Measure andreport performance of all digitalmarketing campaigns, and assess against goals (ROI and KPIs)
  • Createand execute guerilla marketingtactics attech meetups, local events, and industry conferences.

Digital Marketing Manager

05.2018 - 03.2019
  • Plan and execute all digital marketing campaigns, including SEO/SEM/SM0/SMM, marketing database, email
  • Design, build and maintain oursocial media presence
  • Measure andreport performance ofall digitalmarketing campaigns, and assess against goals (ROI and KPIs)

Digital Marketing consultant

Mercedes
Benz
12.2016 - 12.2017
  • Key Deliverables:
  • Plan and execute all digital marketing campaigns, including SEO/SEM/SM0/SMM, marketing database, email

Digital Marketing consultant

06.2014 - 12.2016

Tundra

- 01.2014
  • Technical solutions
  • Key Deliverables:
  • Execute key components of SEOstrategies, including keywords research, on-site optimization, competitor analysis, and off page analysis
  • Creates and executes an integrated digital and social media strategy, that includes customer segmentation, targeting contacts, inbound marketing and market pull with the goal of maximizing customer engagement, revenue, and profitability in alignment with overall company goals and objectives
  • Plan andexecute socialmediastrategies onvarious platforms like web, Facebook, Twitter , LinkedIn
  • Email marketing consultant DEC’12- May’, Oracle
  • Key Deliverables:
  • Outbound cold calling & Emailmarketing toadefined set oftarget prospect accounts andgenerating afixed number of qualified leads/meetings permonth

Education

Market Research Analyst -

SSVM, Bhubaneswar
06.2011 - 01.2004

US - undefined

M.B.A - Marketing

AmityBusiness School

B.A. - Economics

RD College

XII - undefined

RD College

Skills

MailChimpTechnical SkillsLanguageHTML, CSSTools: Microsoft Word, Microsoft PowerPoint, Microsoft Excel, Adobe PhotoshopOperating System: Windows

Certification

Google Ads fundamentals Certified

Timeline

Digital Marketing BD Manager / Practice Head

Google Ads
01.2021 - Current

Digital Marketing Manager

Aptus Data Labs
03.2019 - 05.2020

Digital Marketing Manager

05.2018 - 03.2019

Digital Marketing consultant

Mercedes
12.2016 - 12.2017

Digital Marketing consultant

06.2014 - 12.2016

Market Research Analyst -

SSVM, Bhubaneswar
06.2011 - 01.2004

Tundra

- 01.2014

US - undefined

M.B.A - Marketing

AmityBusiness School

B.A. - Economics

RD College

XII - undefined

RD College
Sudha Mohapatra