Sukrit Ray
Kolkata
Summary
Accomplished professional in Channel Development and E-commerce Operations, bringing 7+ years of expertise in Vendor Management, Modern Trade, Marketplace Operations, and Supply Chain Coordination. Demonstrated ability to support category growth and manage vendor relationships effectively. Experienced with top retail and e-commerce platforms, including BigBasket, Reliance Retail, Spencer’s, and More Retail,Apollo Healthcare, etc.Strong skills in sales analysis and assortment planning, facilitating improved brand performance and operational processes..
Overview
7
7
years of professional experience
Work History
Channel Development Manager (Modern Trade)
| Apis India Limited
Kolkata
09.2024 - Current
- Lead business development and account growth across modern trade and e-commerce-linked retail chains.
- Develop sales growth strategies based on sales trends, assortment gaps, and store-level performance analysis.
- Analyze sell-through data to identify expansion opportunities and improve brand visibility and distribution.
- Manage trade promotions, visibility initiatives, and negotiations to improve brand performance and revenue contribution.
- Oversee assortment planning and SKU presence to ensure optimal product mix across retail partners.
- Collaborate with trade marketing, supply chain, and retail stakeholders to align execution with business objectives.
- Track market trends, competitor activity, and pricing to support commercial and category-level decisions.
Senior Associate (Retail Vendor Management)
| Amazon Retail
Bengaluru
12.2022 - 08.2024
- Managed relationships with Tier 1 brands, acting as a key point of contact to ensure smooth communication, issue resolution, and operational alignment.
- Supported vendor onboarding processes, ensuring compliance with catalog and operational requirements.
- Collaborated with brands to enhance selection, catalog quality, and inventory availability.
- Monitored sales performance and inventory metrics to identify gaps and recommend corrective actions.
- Partnered with internal stakeholders to resolve inbound and supply chain issues.
- Improved brand performance through effective assortment planning and availability management.
- Streamlined vendor processes, enhancing operational efficiency and minimizing supply disruptions.
Catalog Assistant / Supply Chain Assistant
| Amazon Retail
Bengaluru
03.2021 - 12.2022
- Coordinated with vendors for inbound scheduling, inventory flow, and operational compliance.
- Monitored inventory levels and raised purchase orders to maintain stock availability.
- Resolved vendor queries related to logistics, payments, and inbound issues.
- Maintained accurate catalog data to ensure smooth sales and operations.
Subject Matter Expert – Amazon Pay India
| Amazon Development Centre India
Kolkata
07.2019 - 03.2021
- Documented agent progress and maintained accurate operational case records.
- Conducted business analysis to identify and resolve operational challenges.
- Created presentations, reports, and documentation for management review.
- Facilitated training and onboarding of new hires to enhance team performance.
Education
Bachelor of Technology -
Future Institute of Engineering and Management
Kolkata01.2016
Skills
- Vendor onboarding and relationship management
- Category and brand performance support
- P&L understanding and financial tracking
- Sales strategy and growth planning
- E-commerce & Modern Trade Operations
- Inventory optimization and in-stock management
- Assortment planning and SKU rationalization
- Sales analysis and profitability assessment
- Stakeholder coordination (internal and external)
- Business planning and market expansion
- Microsoft Excel proficiency
- Reporting and business documentation skills
- Process improvement and operational problem solving
Timeline
Channel Development Manager (Modern Trade)
| Apis India Limited
09.2024 - Current
Senior Associate (Retail Vendor Management)
| Amazon Retail
12.2022 - 08.2024
Catalog Assistant / Supply Chain Assistant
| Amazon Retail
03.2021 - 12.2022
Subject Matter Expert – Amazon Pay India
| Amazon Development Centre India
07.2019 - 03.2021
Bachelor of Technology -
Future Institute of Engineering and Management