Sundaram Narayanan
Regional Business Manager
Pune,MH
Summary
High-impact pharmaceutical leader with 29+ years of progressive experience and strong zonal-level exposure across Western and Southern India. Proven track record of managing multi-state operations, full P&L ownership, leading large teams, and driving high-growth business expansion. Currently managing ₹1.1 Crore monthly revenue (₹13+ Crore annually) across six states with a 31-member sales organisation. Delivered 55% year-on-year growth in 2021 through a structured zonal strategy, territory realignment, and focused execution excellence. Recognized for building scalable sales structures, strengthening distribution networks, driving specialty portfolio growth, and consistently outperforming market benchmarks.
Overview
31
31
years of professional experience
3
3
Languages
Work History
Regional Sales Manager
Dr Reddy’s Laboratories
03.2022 - 02.2026
- Lead zonal operations across five states [Maharashtra, MP, CG, Goa, Tamilnadu] with full business and P&L accountability.
- Drive ₹1.1 Crore monthly revenue through structured zonal planning and execution governance.
- Manage and develop a 31-member multi-layer sales structure with performance-linked KPIs.
- Spearhead speciality and chronic care portfolio growth across institutional and trade channels.
- Optimise territory alignment and resource allocation to maximise ROI and market penetration.
- Strengthen hospital alliances and specialist engagement to enhance therapy depth and prescription conversion.
Regional Sales Manager
Brinton Pharmaceuticals
11.2019 - 03.2022
- Delivered 55% YoY growth in 2021, establishing high-growth zonal momentum.
- Expanded dermatology and speciality. What specific strategies led to the 55% year-on-year growth in 2021
- Ensured compliance in ethical promotion within the sales team
- Strengthened distributor governance and improved secondary sales visibility systems.
- Enhanced team productivity through structured performance reviews and field coaching.
Sales Manager
Geosmatics
04.2018 - 06.2019
- Managed territory-level revenue generation and business expansion initiatives.
- Improved key account acquisition and retention strategies.
- Brands – Fillers, Peels, Threads
Regional Business Manager
Nestle Skin Health
04.2016 - 04.2018
- Directed dermatology business expansion strategy across the assigned region.
- Positioned premium skincare portfolio in competitive speciality markets.
- Built strong KOL and institutional partnerships.
Area Sales Manager
Johnson & Johnson
03.2015 - 03.2016
- Managed speciality and chronic therapy portfolios.
- Established SGLT-2 Concept in India, Invokana being the first SGLT-2
Leadership Progression
Sanofi
01.1995 - 01.2014
- Progressed from Scientific Sales Executive to Area Manager to Regional Project Manager.
- Contributed to successful launches of leading cardiology and diabetes brands.
- Managed multi-tier sales teams across diverse geographies [ Pune, Karnataka, Kerala, Tamil Nadu]
- Built deep specialist and hospital engagement networks.
- Strengthened chronic therapy penetration strategies at the regional level.
Education
Bachelor of Science (B.Sc) -
Pandit Ravishankar Shukla University
Raipur01-1994
Skills
Zonal P&L Management & Budget Control
Multi-State Sales Strategy & Execution
Large Team Leadership & Capability Building
Market Share Expansion & Competitive Strategy
Speciality & Chronic Therapy Business Development
Regional Manager SNAPSHOT
- Business Size Managed: ₹13+ Crore annually
- Monthly Revenue: ₹1.1 Crore
- Team Leadership: 31 (Regional Managers / Area Managers / Medical Representatives)
- Geographical Coverage: Maharashtra, MP, CG, Tamil Nadu, Kerala, Goa
- Peak Growth Achievement: 55% YoY (2021)
- Experience: 29+ Years in Pharma & Healthcare
- Blockbuster Product launches Cardace, Lantus, Amaryl, Apidra, Cetapin, Arava, Frisium, Allegra, Invokana, Cetaphil Baby.
THERAPY & BUSINESS EXPERTISE
- Cardiology
- Diabetology
- Dermatology
- Specialty & Chronic Care
- Institutional & Hospital Business
LEADERSHIP VALUE PROPOSITION
- Zonal-scale business transformation leader
- Proven multi-state operations strategist
- Builder of high-performance sales organisations
- Strong execution discipline with strategic foresight
- Deep understanding of the Indian pharmaceutical market dynamics
Timeline
Regional Sales Manager
Dr Reddy’s Laboratories
03.2022 - 02.2026
Regional Sales Manager
Brinton Pharmaceuticals
11.2019 - 03.2022
Sales Manager
Geosmatics
04.2018 - 06.2019
Regional Business Manager
Nestle Skin Health
04.2016 - 04.2018
Area Sales Manager
Johnson & Johnson
03.2015 - 03.2016
Leadership Progression
Sanofi
01.1995 - 01.2014
Bachelor of Science (B.Sc) -
Pandit Ravishankar Shukla University