SURYA PRASAD KV
Kakinada
Summary
I'm a digital marketer who loves blending strategy with technology to help brands stand out. With over 12+ years of experience across AIO, GEO, SEO, social media, Google Ads, Meta Ads, Content Management, Email Marketing & WordPress Website Management. My goal is always the same: staying ahead of trends to ensure my clients don't just keep up, but lead.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Marketing Manager
Mavic.ai
05.2024 - Current
- Lead Generation and Sales Conversion: Distribute mavic onto product review sites like Product Hunt, AppSumo, Capterra etc to increase the number of trials.
- Generate qualified leads based on the key customer profiles of mavic.
- Run B2B email marketing campaigns to nurture and increase conversions of new customers.
- Run performance marketing campaigns to increase leads for mavic.
- Analyze campaign performance and optimize strategies to meet revenue targets.
- Content Marketing and SEO: Develop and implement robust SEO strategies to increase the visibility and ranking of Mavic's digital platforms.
- Monitor SEO performance metrics and adjust strategies as necessary.
- Oversee the creation and distribution of engaging, relevant content that aligns with Mavic’s brand values and meets the needs of our target audience.
- Plan and manage the content calendar to ensure consistent and impactful messaging across all channels.
- Utilize Mavic’s AI tools for on-demand content generation and ensure content is optimized for various digital platforms.
- Brand Building for mavic: Position Mavic as a thought leader in the AIdriven marketing space through innovative marketing strategies.
- Develop partnerships and collaborations that enhance brand visibility and credibility, including identification of influencers and outreach.
- Organize webinars and other similar digital activities that promote mavic’s brand and solutions.
Associate Marketing Manager
Polymerize
12.2022 - 04.2024
- SEO (Search Engine Optimization): Implement and optimize SEO strategies to improve the website's organic search ranking and drive relevant traffic.
- Conduct keyword research, on-page optimization, and technical SEO audits to enhance website performance.
- Stay updated with industry trends and algorithm changes to ensure the SEO tactics remain effective.
- Social Media Management: Develop and execute social media marketing campaigns across platforms such as mention relevant platforms, e.g., LinkedIn, Twitter.
- Create engaging content, manage social media accounts, and foster community engagement.
- Monitor social media metrics and analyze campaign performance to optimize results.
- Website Content Development: Collaborate with the content team to create compelling website content, including blog posts, landing pages, and product descriptions.
- Ensure all website content is SEO-friendly, aligns with brand guidelines, and effectively communicates our value proposition.
- PPC Advertising: Manage PPC advertising campaigns on platforms such as Google Ads, Bing Ads, and Yahoo Ads to drive targeted traffic and conversions.
- Optimize ad performance through keyword research, ad copy testing, and budget management.
- LinkedIn Ads and Account Based Marketing (ABM): Utilize LinkedIn Sales Navigator and Zopto to execute targeted LinkedIn advertising campaigns and ABM initiatives.
- Identify and engage key decision-makers within target accounts to drive lead generation and sales opportunities.
- Email Marketing: Implement email marketing campaigns using tools like Apollo and manage website email subscriptions to nurture leads and drive conversions.
Digital Marketing Project Manager
Vinutnaa IT Services India Pvt. Ltd.
Kakinada
11.2013 - 12.2022
- Developed detailed service proposals and website analysis reports based on client requirements.
- Created marketing plans aligned with project goals.
- Coordinated with digital marketing teams to ensure accurate strategy execution.
- Collected weekly and monthly updates from teams.
- Communicated project updates and requirements with clients and teams via email, chat, and phone.
- Negotiated project costs and delivery timelines with clients.
- Bid on SEO and web development projects across top five platforms to generate clients.
- Built strong business relationships with new and existing customers.
SEO, SMO, Google Adwords Specialist and Team Lead
Prominere Software Solutions Pvt Ltd
02.2011 - 11.2013
- Keyword Analysis: Researching the best keywords using tools like WordTracker, Keyword Discovery, and Google Keyword Tools etc. on 3 major factors Relevancy, Popularity and Composite.
- On-Page Optimization: Meta Tags Optimization, Page Headings, Page Content Optimization, Image Optimization, XML Sitemap Creation, Robots File Creation, Speed Optimization.
- Off Page Optimization: Directory Submissions, Blog Creation & Posting, Social Bookmarking, Business Profile Listing, Video Submission, Press Release Promotion, Article Promotion, Classified Submissions, Image Sharing, Document Sharing, Feed Submissions, Infographic Submissions and Reverse Engineering.
- Social Media Marketing: I can create/manage your social media profiles (Facebook, Google+, Twitter, Pinterest) to drive the real human likes & followers with regular promotions.
Education
Master of Business Administration - Marketing & Finance
Sanjeev Institute of Planning and Management
01.2013
Bachelor in Commerce -
Ideal College of Arts & Sciences
01.2010
Skills
Technical Skills & Tools
- Outreach & Automation: Apollo, SendGrid, Customerio
- Advertising & Sales: LinkedIn Advertising, Sales Navigator
- Content & Web: Content Management, SEO strategy, Content optimization
- Analytics: GA4, Google Search Console, Mixpanel, Data analytics, Competitive analysis
Marketing Strategy
- Digital Strategy, Strategic Marketing Management
- B2B Marketing, Lead Generation
- Social media marketing
Project & Team Management
- Project coordination, Team collaboration
- Client relationship management
- Strategic planning
Websites
Certification
AI-Powered Performance Ads Certification, 01/01/26
Timeline
Marketing Manager
Mavic.ai
05.2024 - Current
Associate Marketing Manager
Polymerize
12.2022 - 04.2024
Digital Marketing Project Manager
Vinutnaa IT Services India Pvt. Ltd.
11.2013 - 12.2022
SEO, SMO, Google Adwords Specialist and Team Lead
Prominere Software Solutions Pvt Ltd
02.2011 - 11.2013
Master of Business Administration - Marketing & Finance
Sanjeev Institute of Planning and Management
Bachelor in Commerce -
Ideal College of Arts & Sciences