English, Hindi, Tamil , Urdu
Syed Asif Pasha
Vice President - Sales & Marketing
Bengaluru,KARNATAKA
Summary
Vice President of Sales and Marketing leading sales and marketing strategy across 3 to 5 regional and diverse market environments. Brings a background in business development, market expansion, competitor analysis, and cross-functional execution that supports 21%+ revenue growth through 1 to 2 targeted campaigns per quarter and stronger market share. Builds client and partner relationships that help sustain demand while keeping commercial priorities visible across the organization.
Overview
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Work History
Vice President of Sales and Marketing
Switching Avo Electro Power Ltd
South India
04.2026 - Current
- Increased revenue by developing and implementing comprehensive sales and marketing strategies.
- Developed and executed comprehensive sales strategies to enhance revenue growth across diverse markets.
- Led cross-functional teams to optimize marketing campaigns, resulting in increased brand awareness and customer engagement.
- Fostered key relationships with stakeholders, enhancing partnership opportunities and driving collaborative sales efforts.
- Analyzed market trends and consumer data to inform strategic decision-making and product development initiatives.
- Continually evaluated marketplace trends and oversaw gathering of competitive intelligence within markets and across service lines.
- Enhanced customer retention rates by providing exceptional service and support throughout the entire sales process.
- Conducted regular competitor analysis, leveraging insights gained to inform strategic decision-making processes.
- Optimized pricing strategies to maximize profitability while remaining competitive within the marketplace.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
Regional Business Head - Statergic Project
Switching AVO Electro Power limited
South India
09.2023 - 03.2026
- Led the regional sales and marketing strategy, driving business development and revenue growth across diverse markets through innovative, targeted initiatives.
- Managed the end-to-end sales process, from lead generation to deal closure, consistently exceeding sales targets by X% through effective team leadership and strategic planning.
- Managed end-to-end sales process, from lead generation to deal closure, exceeding sales targets by X% through team leadership and strategic planning.
- Collaborated with cross-functional teams (sales, marketing, product, and operations) to launch integrated marketing campaigns, resulting in a Y% increase in customer acquisition and engagement.
- Developed and maintained relationships with clients, partners, and stakeholders, fostering long-term partnerships and ensuring customer satisfaction.
- Developed and maintained key relationships with clients, partners, and stakeholders, fostering long-term business partnerships and ensuring customer satisfaction.
- Conducted competitor and market trend analysis to refine marketing strategies, ensuring the company stayed ahead of industry shifts and competitor activities.
- Delivered reports on sales performance, market trends, and marketing ROI to senior leadership, providing actionable insights for decision-making.
- Championed a culture of opportunity identification within the regional team, encouraging creative problem-solving to address client needs and create new revenue streams.
Key Account Manager
Novateur Electrical & digital Systems (P) Limited
Bangalore
02.2021 - 09.2022
- Developed and executed tailored sales strategies for key accounts, aligning solutions with client needs and business objectives, resulting in high client retention and satisfaction rates.
- Drove sales initiatives to expand existing client relationships, achieving an X% increase in sales revenue from top accounts year-over-year.
- Managed a portfolio of key accounts, ensuring exceptional service, relationship building, and consistent revenue growth.
- Identified new business opportunities within existing accounts, increasing upsell/cross-sell opportunities by X%.
- Acted as the main point of contact for key decision-makers, coordinating internal teams to deliver customized solutions and exceptional customer service.
- Negotiated and closed high-value contracts, resulting in a Y% increase in annual sales.
- Analyzed market trends, competitor offerings, and customer feedback to proactively identify growth opportunities and adjust sales strategies.
- Collaborated closely with marketing and product teams to ensure offerings met customer expectations and supported overall sales objectives.
- Delivered regular reports to manager on account performance and sales forecasts, offering insights to enhance sales strategies.
Service Engineer to Manager Sales
Switching AVO Electro Power limited
01.2013 - 01.2022
- Manager Strategic Power Solutions: 01-2019 to 30.12. 2021
- Developed brand awareness and generated leads through management of internal and external marketing campaigns and programs.
- Consulted with product development teams to enhance products based on customer data.
- Collaborated with senior sales, engineering, and other business development executives to create best practices marketing initiatives and media positioning for vertical markets.
- Incorporated product changes based on customer feedback to improve engagement and support profitability.
- Reduced marketing costs by streamlining marketing roles, leveraging communications materials,monitoring budgets, and developing protocol.
- Compiled product, market and customer data to forecast accurate sales and profit projections.
- Capitalized on industry and marketplace trends to strategize solutions and enhance business operations.
- Collaborated with product development departments to create and maintain effective marketing materials for sales presentations and client meetings.
- Developed innovative and targeted collateral to support overall branding objectives.
- Leveraged direct marketing, industry partnerships and social media platforms to maximize marketing strategy success.
- Sales and Service Engineer
- Provided technical troubleshooting and problem solving for clients with installed equipment/system issues.
- Prepared cost estimates by studying customer documents and consulting with project managers.
- Attended trade shows and seminars to promote products and learn about industry developments.
- Identified and supported resale opportunities to achieve sales plans.
- Promoted company products and services, including Power Conditioning Product [Servo Voltage Stabilizer,Isolation transformer ,CVT ] product and Third party AMC ,replacements of batteries and Renew of AMC after warranty complication.
Customer Support Engineer
Wincor Nixdorf India Pvt Ltd
Bangalore
12.2011 - 12.2012
- Scheduled service calls according to customer location and urgency of need.
- Examined faulty equipment, interpreted reports and analyzed customer complaints to diagnose equipment malfunction.
- Monitored work performance and quality to maintain standards.
- Provided technical support to troubleshoot, repair and maintain operational efficiencies in hydraulic,mechanical and electrical systems.
- Disassembled and reassembled complex machinery to repair or replace worn or malfunctioning components.
- Repaired and calibrated systems and equipment post-installation.
Education
MBA - Executive MBA in IT Management
Karnataka State Open University
Mysore, Bengaluru09-2015
Bachelor of Science - BCA (Bachelor of Computer Applications)
C.V. Raman Institute Of Science & Technology
Bilaspur, Bilaspur06-2013
Associate of Applied Science - Diploma in Electronic And Communication
Impact Polytechnic - Impact College Of Engineering
Bengaluru, Karnataka05-2011
High School - undefined
Iqra High School
R.T Nagar Bengaluru01-2007
Skills
Business development
Sales strategy
Market analysis
Lead generation
Sales forecasting
Key account management
Negotiation
Stakeholder management
Timeline
Vice President of Sales and Marketing
Switching Avo Electro Power Ltd
04.2026 - Current
Regional Business Head - Statergic Project
Switching AVO Electro Power limited
09.2023 - 03.2026
Key Account Manager
Novateur Electrical & digital Systems (P) Limited
02.2021 - 09.2022
Service Engineer to Manager Sales
Switching AVO Electro Power limited
01.2013 - 01.2022
Customer Support Engineer
Wincor Nixdorf India Pvt Ltd
12.2011 - 12.2012
High School - undefined
Iqra High School
Associate of Applied Science - Diploma in Electronic And Communication
Impact Polytechnic - Impact College Of Engineering
MBA - Executive MBA in IT Management
Karnataka State Open University
Bachelor of Science - BCA (Bachelor of Computer Applications)
C.V. Raman Institute Of Science & Technology