Tapobrato Banerjee

• Automated the Lead-to-Opportunity Scorecard for all markets, streamlining reporting and decision-making processes by building the underlying algorithm. Reduced TAT by 85%.
• Led the team of developers who built the Scorecard PowerBI dashboard.
• Built AI-Powered Lead Scoring model to prioritize leads for marketing and sales team. Supporting the Contact Scoring model team currently with expertise.
• Built a basic AI Agent using Meta’s Llama3 model (via Ollama) to generate insights from the published scorecards.
• Forecasted leads, MQLs (Marketing Qualified Leads), sales acceptance, and lead conversion rates for both short-term (STP) and long-term (LTP) planning provide critical insights for HP leadership's business reviews.
• Process excellence mechanisms implemented improved our lead-to-opportunity conversion from 4% to 9% within 1 year.

• Migrate and develop ML based Time Series Forecasting models from legacy excel based models to predict HP's ink subscription based programs like Instant Ink, Instant Toner, HP+ etc.
• Build and eventually lead an analytics team in India to support Consumer Services and Solutions Team Worldwide for the above work.
• Work with DataOS and Data Engineering teams to build the pipelines for telemetry data.

• Supervised a cumulative team of 15 Data Scientists / Engineers and managing 4 projects.
• Managed a Big Data project that reduced the Turn Around Time of monthly reporting of Share and Usage data used by CEO to address Wall Street by 44%.
• Developed the underlying algorithm to measure Printer Life Time Value for 20 million individual printers reporting across the world that has potential 1 billion dollar impact on laser revenue. Survival Analysis and Modified Churn Model was used.
• Built Natural Language Processing (NLP) model for sensitivity analysis for HP Inkjet and Laserjet printers of more than 100K comments on various websites, surveys and customer care feedbacks.
• Supervised 2 Data Scientists and 2 Data Engineers to build Printer Recommendation Engine that generated 12% increase in revenue from sales as of last quarter (Q2 - 2022).
• Lead a team of 2 Data Scientists and 1 Data Engineer in 2017 to build the price elasticity model of 100+ supplies (ink cartridges) SKUs based on which HP revises and builds its pricing strategy every year.

• Managed a team of 3 Data Scientists. Supervised and worked on impact analysis of various promotions that HP runs by building Marketing Mix Models.
• We worked on 15 projects over 3 years that led to ROI improvement in the range of 20% - 81% generating cumulative incremental revenue of more than 10 million dollars.
• Extensively collaborated with sales and marketing team to develop pre-sales DOE and research that resulted in 25% increase in conversion rate and 21% increase in revenue.

• Manager of 4 member Team that lead the Research and Analytics wing.
• In 8 months we successfully delivered 6 projects within stipulated timeline.
• First team in company's history to win a primary research project and delivered it within time.

• In charge of North India expansion strategy.
• Travelled extensively in North India meeting with several top government officials that resulted in Calcom attaining mining lease of 2 limestone mines in Rajasthan and 1 in Himachal Pradesh.
• Primary responsibilities were corporate Strategic Planning, Ideation and Identification of new business opportunities and preparation of Business Plan.

• Worked as Lead Economist. Conducted Economic Analysis of 8 JNNURM (Central Government) infrastructure (Road, Flyover, Water, Sewage) projects cumulative worth of Rs. 12 billion.
• Worked on projects that ranged from building concept report of first floating restaurant in Kolkata to preparing the Standard Operating Procedure of a Financial Institute.
• Meet and present project reports and results to top government officials across West Bengal and India.