Tejaswa Bhalerao
Head Of Marketing And Sales
Navi Mumbai
Summary
Offering strong foundation in strategic planning and market analysis, eager to learn and develop in dynamic sales and marketing environment.Starting of in the music industry at the age of 16 has helped alot in developing the understanding of good and effective marketing while also being personable and results-driven professional with strong aptitude for strategic planning and market analysis.
Working on numerous marketing projects with companies like one tap on a small scale to working with established artists in the music industry and managing their campaigns to reach their desired numbers as a freelancer there is a wide range of knowledge in handling a team and tasks with efficiency
Overview
7
7
year of professional experience
Work History
Head of Perfomance Marketing
Sincerities Entertainment LLP
12.2024 - Current
- Planned and executed two major campaigns for boosting industry presence and outreach.
- Produced three music videos, and partnered with VEVO for the distribution of the visual assets.
- Partnered with 94.3 Radio One for all the music releases, with international and national airplay.
- Produced and did marketing for songs like "Somebody to Love" and "Pretty Little Liar."
- Handled production and marketing for five live shows with venues like 'Lil Gamby' and 'The Stables,' while managing everything related to finances.
- Drove organizational change by reevaluating company structure to better align departments with overall goals.
- Managed and conceptualized a campaign for Krish Kapoor with his Sahaara EP to cement him as an artist.
- Managed merchandise for Rudraksh (singer) by establishing a key partnership with Baker's Treat.
- Delivered consistent year-over-year growth in both revenue and market status through sales tactics and targeted marketing efforts.
- Branched out and established connections with established industry relations.
- Streamlined internal processes for improved efficiency, reducing overhead costs, and increasing profitability, and simplified things.
- Conducted market research to identify new opportunities and target markets by conducting appropriate surveys.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Wrote and distributed press releases to increase brand visibility.
- Coordinated with design and media teams to develop high-quality creative assets.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Very comfortable working with any given budgets to reach the goal
Education
High School Diploma -
Delhi Public School
04.2001 -
BAMMC - Mass Communication
Wilson College
Mumbai 04.2001 -
Skills
Pricing strategy
Data-driven decision making
Competitor analysis
Creative direction
Marketing plan development
Strategic planning
Performance tracking
Budget development
Teamwork and collaboration
Problem-solving
Social media strategy
Creative thinking
Excellent communication
Decision-making