Tejeswini J
Bengaluru
Summary
Dynamic Content Strategist with over 5 years of experience in driving audience engagement and crafting compelling narratives across diverse media platforms. Adept at developing content strategies that align with brand goals, increasing audience engagement, and supporting overall business growth.
Overview
7
7
years of professional experience
Work History
Partnership Associate
Capital Placement
London
07.2025 - 11.2025
- Led market-specific positioning for international opportunities across UAE, UK, US, and Singapore to drive engagement and conversions.
- Owned the full-funnel audience journey from discovery to conversion through aligned content and outreach.
- Achieved an 85% conversion rate through personalized, data-driven communication strategies.
- Created and optimized pitch narratives, outreach scripts, and employer decks to improve closures.
TV Presenter
Udaya Music
Bengaluru
03.2024 - 06.2025
- TV host and scriptwriter for a live, 1-hour weekday game show broadcasted in Kannada.
- Collaborated with production teams to develop engaging content formats.
- Managed on-air promotions and integrated brand messaging into program segments.
Partnership Lead
OpeninApp
Bengaluru
09.2023 - 02.2024
- Drove lead generation and booked 10+ discovery calls biweekly.
- Onboarded top clients like TheTVRegent and FeedbackGaming.
- Supported key deals with MamaEarth and OneIndia.
- Handled high-value accounts and shared feedback to improve retention.
Podcaster | Content Curator
Playy.tv
Bengaluru
07.2021 - 07.2023
- Produced 50+ podcast episodes across pet care, relationships, and mental health, featuring experts like clinical psychologists and canine trainers.
- Led content strategy for podcast seasons, supporting corporate subscribers business model.
- Researched multilingual web series and films to position the platform as a niche OTT service.
- Conducted market research to align content with trends and boost audience growth.
RJ | Content Creator
Radio Mirchi
Bengaluru
05.2019 - 10.2020
- Scripted & hosted a youth-focused afternoon show (2-5 PM) blending music, games, and social media trends.
- Led celebrity interviews with Indian cinema stars like Upendra and Shivrajkumar, enhancing regional brand reach.
- Created digital content for Mirchi Kannada YouTube and grew a personal following as a nano-influencer on Instagram.
- Increased engagement by 40% in the last quarter of my tenure through strategic content planning, social media outreach, and cross-platform promotion.
Education
Bachelor of Engineering - ISE
Nagarjuna College of Engineering
06-2018
Skills
- Content Strategy & Development
- Brand Storytelling & Messaging
- Podcast Production & Management
- Content Calendar Management
- Audience engagement
- Content marketing
Affiliations
Airtable, Canva, Adobe, Audacity, Riverside, Trello
Timeline
Partnership Associate
Capital Placement
07.2025 - 11.2025
TV Presenter
Udaya Music
03.2024 - 06.2025
Partnership Lead
OpeninApp
09.2023 - 02.2024
Podcaster | Content Curator
Playy.tv
07.2021 - 07.2023
RJ | Content Creator
Radio Mirchi
05.2019 - 10.2020
Bachelor of Engineering - ISE
Nagarjuna College of Engineering