T Satish Rao
Chief Executive Officer
Noida,India
Summary
Results-driven Executive with 10 years of progressive experience in the Edtech Industry. Exceptional leader, change manager, and complex problem solver. Proven skills in operations oversight, policy development, and process improvements.
Overview
12
12
years of professional experience
7
7
years of post-secondary education
Work History
CEO
askIITians Web Pvt Ltd
Noida, Uttarpradesh
01.2020 - Current
- Increased company revenue by 100% YOY through aggressive new market strategies.
- Determined vision and strategic direction for B2C & B2B2C vertical and coordinated resources to achieve targets within optimal timeframes.
- Spearheaded product line diversification to achieve 100% increase in revenue and penetrate wider markets.
- Coached and guided senior managers to improve effectiveness and policy enforcement, resulting in improved employee job satisfaction and higher performance levels.
- Identified and capitalised on short- and long-term revenue generation opportunities to maximise bottom-line profitability.
- Devised new promotional approaches to boost customer numbers and market penetration while enhancing engagement and driving growth.
- Developed key operational initiatives to drive and maintain substantial business growth.
- Developed Organic growth Strategies to reduce CAG and increase bottom line for profitability.
- Maintained effective staff and resource utilisation rates to balance financial and operational obligations.
- Drove implementation of new market expansion to propel business forward and adapt to market changes.
- Worked with department heads to stay current on needs and offer high-level support for day-to-day operations.
- Built productive relationships with industry partners and competitors to support strategic business objectives.
- Led strategic and business initiatives to successfully grow revenue in Middle East Countries & Indian Market through SIP.
- Cultivated forward-thinking, inclusive, and performance-oriented business culture to lead the industry in innovation and push progress.
- Spearheaded initiatives to better target business metrics tracking and improve decision-making with real-time data.
- Determined vision and strategic direction for B2C & B2B2C vertical and coordinated resources to achieve targets within optimal timeframes.
General Manager
Tranweb Educational Services Pvt Ltd (askIITians Division)
Noida, Uttarpradesh
11.2018 - 12.2019
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Established and administered annual budget with controls to prevent overages, minimize burn rate, and support sustainability objectives.
- Organized budgets, oversaw P&Ls, and achieved margin targets consistently to stay on track with growth plans.
- Launched a new, robust business management software system, resulting in improved operational insight and planning.
- Designed a modern employee recognition program that boosted productivity and improved morale.
- Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
- Developed effective business plans to align strategic decisions with long-term objectives.
- Applied performance data to evaluate and improve operations, target current business conditions, and forecast needs.
- Delivered business strategy and developed systems and procedures to improve operational quality and team efficiency
Corporate Account Manager
Shiv Nadar University
Noida, Uttarpradesh
03.2018 - 07.2018
- Strategized and achieved successful career outcomes for the graduating class through a robust campus recruitment process.
- Planned and engaged with corporates for strategic activities including guest lectures, panel discussions, conclaves, workshops, competitions, etc.
- Managed and supported student career services, including career counseling, grooming, and helping prepare students for facing interviews.
- Networked in the corporate HR community.
- Created new placement partner’s and managing existing placement partners for the repurchase of placements, internships
- Conducted Student counseling sessions in-house for graduation outcomes.
- Corporate Engagement activities like Guest Lectures, Student Trainings, Conclaves, Workshops, etc
Sales & Marketing Manager
Transweb Educational Services Pvt Ltd
Noida, Uttarpradesh
08.2013 - 02.2018
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
- Organized promotional events and interacted with the community to increase sales volume.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
- Initiated new sales and marketing plans for product roll-outs, including developing sales, distribution, and media strategies.
- Increased middle east countries' market share by 1.25% within 2 years from .25%.
- Created effective strategies to target new markets after researching and analyzing competitor behavior.
- Handled all customer relations issues pleasantly, enabling quick resolution and client satisfaction.
- Drove sales conversion rates up 5% through effective training to the Sales team.
- Targeted new markets and increased sales 100% through proactive sales and negotiation techniques.
- Brought in more than INR 4 CR in sales in less than 8 months.
- Developed and implemented a comprehensive salesperson training program.
- Exceeded annual sales target by 200%.
- Developed international business relationships to drive business units abroad.
Sales Manager
Vriti Infocom Pvt Ltd
Noida, Uttarpradesh
07.2011 - 07.2013
- Tasked to monitor the franchise operations: Key result areas and performance indicators
- Conducts analysis and reporting of franchised retail branches' performance.
- Organizes motivates and monitors the day-to-day functions of the franchise operations.
- Establish good franchise relations through regular visits and franchisee meetings.
- Regulates and enforces the staff on compliance to company policy and adherence to operations standards
- Successfully managed the entire gamut of promotion activities including launching a new franchises office.
- Demonstrated abilities in sales & marketing operations; implemented promotional activities to spearhead business development initiatives in the city.
- Held weekly meetings with Franchisee managers to identify techniques to overcome sales obstacles.
- Initiated new sales and marketing plans for product roll-outs, including developing sales, distribution, and media strategies.
- Grew retail sales volume in assigned territory by 80% through strategic budgeting and product promotion.
Research Analyst
Godfrey Philips India Pvt Ltd
Delhi, Delhi
03.2009 - 06.2011
- Gathered, arranged, and corrected research data to create representative graphs and charts highlighting results for presentations.
- Acquire and analyze data on the consumer goods market in Delhi NCR via both primary and secondary research
- Execute visits to retail stores to reflect market developments in the end market
- Conduct interviews/discussions with companies and associations within the FMCG industry and build on the existing contact list
- Engage in data calculations, analysis, and estimations to develop market/national size/data.
- Forecast future consumer goods market trends, changes, and developments.
- Report writing
Education
MBA - Sales And Marketing Education
Salem University
Salem 04.2010 - 05.2012
Bachelor of Science - Biotechnology
Andhra University
Visakhapatnam 05.2005 - 05.2008
High School Diploma -
Senior Secondary School Sector 10
Bhilai 04.2003 - 03.2005
Skills
Business start up
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins
Timeline
CEO
askIITians Web Pvt Ltd
01.2020 - Current
General Manager
Tranweb Educational Services Pvt Ltd (askIITians Division)
11.2018 - 12.2019
Corporate Account Manager
Shiv Nadar University
03.2018 - 07.2018
Sales & Marketing Manager
Transweb Educational Services Pvt Ltd
08.2013 - 02.2018
Sales Manager
Vriti Infocom Pvt Ltd
07.2011 - 07.2013
MBA - Sales And Marketing Education
Salem University
04.2010 - 05.2012
Research Analyst
Godfrey Philips India Pvt Ltd
03.2009 - 06.2011
Bachelor of Science - Biotechnology
Andhra University
05.2005 - 05.2008
High School Diploma -
Senior Secondary School Sector 10
04.2003 - 03.2005
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