TUSHTI KHANNA
Assistant Manager Key Accounts
GURGAON
Summary
Key Accounts Manager with 6.5+ years driving Brand, Category, and Business Development across B2B & B2C luxury portfolios in India and Dubai. Expertise in driving omni-channel brand performance, assortment excellence, stakeholder/vendor management & growth of key accounts, with a proven ability to deliver measurable growth through strategic planning and strong cross-functional communication.
Overview
6
6
years of professional experience
Work History
Senior Executive- Key Accounts
House of Beauty
09.2023 - 05.2025
- Drive growth & revenue targets for a portfolio of International Brands with a monthly turnover of 7 CR+.
- Developed and presented Joint Business Plans and review decks regularly, addressing key business concerns and insights.
- Strategist growth of Developed e-commerce strategies to enhance online sales. on channels like Sephora, Myntra.
- Executed multi-channel strategy and network development with third-party e-commerce and retailers like Sephora, Nykaa, Tira, Tata Cliq.
- Deliver Top line Sales via MRP, Net Sales Value as per business plans for Key Accounts & Expand Retail footprint.
- Account Receivables at budget levels and account reconciliation with key accounts.
- In-tune with internal & external teams for 360 degree plan of Stock planning, Assortment management & Supply chain delivery;
- Successfully launched new product lines resulted in uplift of 5-10% of business.
- Liaised with Marketing & VM team to plan both ATL/BTL activities for brand promotions & campaigns.
- Monitor market trends & competition on a regular basis.
Assistant Category Manager
Blush and Bloom
08.2022 - 09.2023
- Strategy Planning: Building strategies for positioning of a product category in order to maximize its visibility
- Market & Customer Trend Analysis: Research and analyze data and market insights to calculate forecasts for product demand trends
- Created product positioning and monitoring to ensure product success in the marketplace
- Vendor Management: Managed relationships with 500+ vendors in UAE and 600+ vendors in India across 7 major categories; on-boarded 550+ brands to enhance product offerings.
- Revenue Generation: Implemented discount strategies to boost revenues for new and existing skus
- Budgeting & Pricing: Research competitors and suggest appropriate pricing and promotional activities through assortment benchmarking; Manage and track budget
- Portfolio Management: Evaluated individual product and overall portfolio, P&L statements and applied the information to key business decisions
- Operations: Collaborated with cross-functional teams, including marketing, customer service, and product management, to enhance online customer experience.
Assistant Manager- Business Development
WMG TECH PVT LTD
11.2019 - 07.2022
- Business Development & Sales:
- Developed strategies for B2C and B2B efforts to generate revenue and close potential leads.
- Ensuring a positive and hassle-free customer experience.
- Vendor Management & Visual Merchandising:
- Design appealing merchandise displays in order to attract visitors to the website and profiles & make Peer Comparison analysis creating forecasts.
- Promoted vendor accounts and analyzed data to maintain renewal and revival rates, merchandising 700+ accounts monthly.
- Quality specialist:
- Devise and establish a company's quality procedures, standards, and specifications.
- Executed various projects and duties to support team objectives.
- Managed team to guide and train members, enabling them to achieve set goals.
- Key Projects
- Project: Quality and NPA specialist for North America Launch
- Sourcing & procurement of the data for the international market launch which further contributed to on-boarding 150+ vendor partners within a span of 2 months.
- Independently onboarded over 60 vendors from different states across America and Canada.
- Project: The Pre Wedding Studio
- A new category launch in the photography & videography segment where I was able to Convert 85% of potential leads & generate revenue.
Travel Consultant
Travel Triangle
02.2019 - 10.2019
- Analyzed demographics to find potential travellers.
- Determining traveller's needs and suggesting suitable travel packages to them.
- Researched destinations and travel methods, evaluating prices, weather, customs, and reviews to inform travel decisions.
- Provided relevant information and essential travel materials to enhance travellers' planning experience.
- Assessed traveller needs and recommended tailored travel packages to ensure satisfaction.
Education
BBA - marketing
Galgotias University
Greater Noida05-2018
Skills
- Advance Excel
- Category & Brand Management
- Marketing planning & Execution
- Ecommerce business & Strategy
- Budgeting, Negotiation & Pricing
- Stakeholder & Vendor Management
- Global Coordination
- Visual Merchandising
- Analytical Skills
Interests
Reading & Painting, Listening to music, Watching movies & shows
AWARDS & RECOGNITION
"Customer Experience Champion Award", WedMeGood, Gurgaon, "Employee of the Month", Travel Triangle, Gurgaon
Timeline
Senior Executive- Key Accounts
House of Beauty
09.2023 - 05.2025
Assistant Category Manager
Blush and Bloom
08.2022 - 09.2023
Assistant Manager- Business Development
WMG TECH PVT LTD
11.2019 - 07.2022
Travel Consultant
Travel Triangle
02.2019 - 10.2019
BBA - marketing
Galgotias University