Udaya Banu N
Bengaluru
Summary
Results-driven professional with 7+ years of experience across sales, marketing, business development, healthcare and e-commerce operations. Currently serving as Managing Partner at NSG Innovations, managing end-to-end marketplace operations across Amazon, Flipkart platforms, including product listings, sales growth, promotional campaigns and Amazon advertising. Experienced in customer acquisition, relationship management, team leadership, sales operations and performance optimization, with a strong focus on achieving business growth and delivering measurable results.
Overview
3
3
Languages
8
8
years of professional experience
Work History
Managing Partner | Marketplace Operations
NSG INNOVATIONS
Bengaluru, India
03.2025 - Current
- Marketplace Operations: Managing end-to-end e-commerce operations across Amazon, Flipkart marketplaces, including product onboarding, catalog management, pricing, inventory, orders and marketplace performance.
- Amazon Seller Operations: Managing Amazon seller account activities, including product listing optimization, catalog management, keyword optimization, pricing and marketplace compliance.
- Amazon Advertising & PPC: Planning, launching and optimizing Amazon Ads/PPC campaigns, monitoring ACOS, ROAS, CTR, CPC, impressions, conversions and sales performance.
- Campaign Management: Planning and executing marketplace campaigns, promotional offers and seasonal campaigns to increase product visibility, traffic, conversions and revenue.
- Listing Optimization: Optimizing product titles, bullet points, descriptions, backend search terms, images and A+ content to improve search visibility, keyword rankings and conversion rates.
- Sales & Performance Analytics: Analyzing marketplace sales, advertising performance, product-level performance and key business metrics to identify growth opportunities and improve profitability.
- Inventory & Order Management: Overseeing inventory availability, order fulfillment, returns, cancellations and day-to-day marketplace operations.
- Marketplace Growth: Identifying new products, marketplace opportunities, customer trends and competitor activity to develop strategies for increasing online sales.
- Business Operations: As Managing Partner, overseeing marketplace strategy, e-commerce operations, campaign planning, vendor coordination and overall business growth initiatives.
Assistant Manager - Corporate Marketing
Rainbow Children's Hospital's Hebbal
Bengaluru, India
05.2024 - Current
- Corporate Engagement: Established and nurtured partnerships with corporate entities, enhancing visibility and reputation of Rainbow Children's Hospitals within the business community.
- School and Collage Collaborations: Developed strategic relationships with local schools to promote health education and preventive care among students. Implemented school health programs and wellness initiatives, leading to increased hospital brand recognition and community engagement.
- Resident Welfare Associations (RWAs) Engagement: Built and maintained connections with local RWAs, facilitating community-based health initiatives and events. Conducted outreach activities, including health camps and seminars, to improve hospital visibility and foster community trust.
- Marketing Activities : Designed and executed targeted marketing campaigns to boost hospital services and programs in the Hebbal region. Managed promotional events, including health camps and community outreach activities, to drive brand awareness and patient acquisition.
- Strategic Planning and Execution: Developed and implemented strategic marketing plans to achieve organizational goals and increase market penetration in the Hebbal region.
- Collaboration and Coordination: Worked closely with cross-functional teams, including sales, communications, and healthcare professionals, to ensure alignment of marketing efforts with organizational objectives. Coordinated with internal teams to ensure effective execution of marketing campaigns and community programs.
- Performance Tracking and Reporting: Monitored and evaluated the effectiveness of marketing initiatives through metrics and KPIs, providing regular reports to senior management.
Area Sales Manager
Healthbasix
Bengaluru, India
05.2023 - 02.2024
- Customer acquisition : Get the Schools on boarded by Negotiating and closing the deal with right value proposition.
- Customer relationship : building an health relationship with Admin's, Owners, Principals, Channel Partners to be the first point of contact for any healthcare requirements for the schools.
- Market research : Research and identify new business opportunities including new markets, growth areas, trends, customers, partnerships, products and services.
- Lead generation : Creating Business opportunity for Health Basix at Tier-1 and Tier-2 cites in Karnataka by emails, cold calling and field visits.
Senior Territory Sales Manager
Phablecare
Bengaluru, India
09.2018 - 01.2023
- Patient On-Boarding: I was first person to be part of this team my key role is meet patients face to face giving demo to the patients about Phablecare platform and sell products and services to the patients. Being first person of the team. i also had an additional responsibility to giving training about the product and process to the new Joiners
- Doctor Activation : i have to meet the Doctor face to face and Virtually who are with Phablecare, Explain about the products and maintain good relationship with Doctor and Make to they using Doctor platform. i also had an additional responsibility to giving training about the product and process to the new Joiners
- Key Account Manager: Searching for potential leads , Cold calling, Meeting The Doctor Face to Face and virtually, On- boarding Doctors to Use the Phablecare Platform
- Health-Pe Pilot Program : Health Pe is one of the Flag ship Project of Phablecare . I successfully Implemented the process of Helath-Pe and Pilot Program was Successful with in the given time limit.
- Team Lead: from scratch Built and Lead a team of 20 Employees and Played a key Role in creating a Hyper local Ecosystem among Pharmacies community and Successfully Lunched Health- Pe across 13 Cities Pan India and Created a ecosystem of 1200+ Pharmacies to Phablecare with in Short Period of time. Manged the on-boarding from 3 party vendors.
Education
Master of Business Administration - Finance and Marketing
Canara Bank School of Management Studies,
Bengaluru, KA2018
Bachelor of business Mangement - Finance
Sheshadripuram First Grade College, Yelahanka,
Bengaluru, KA2014
PUC -
MS Ramaiah PU College, Bangalore
Bengaluru, KA2011
SSLC -
Mt. Herumen High School, Bangalore
Bengaluru, KA2009
Skills
- Team Management
- Territory sales management
- Sales operations
- Sales reports
- Sales Management
- Lead Generation
- Product sales and technique training
- Customer Relationship management
- E-commerce & Marketplace Operations
Languages
English
First Language
Kannada
Advanced
C1
Tamil
Intermediate
B1
Rewards and Recognition
- Rewarded Star performer award for 2nd quarter in the year 2019-2020
- Rewarded Star performer award for 3rd quarter in the year 2019-2020
Timeline
Managing Partner | Marketplace Operations
NSG INNOVATIONS
03.2025 - Current
Assistant Manager - Corporate Marketing
Rainbow Children's Hospital's Hebbal
05.2024 - Current
Area Sales Manager
Healthbasix
05.2023 - 02.2024
Senior Territory Sales Manager
Phablecare
09.2018 - 01.2023
SSLC -
Mt. Herumen High School, Bangalore
PUC -
MS Ramaiah PU College, Bangalore
Bachelor of business Mangement - Finance
Sheshadripuram First Grade College, Yelahanka,
Master of Business Administration - Finance and Marketing
Canara Bank School of Management Studies,