Hi, I’m
Upendra Singh
Product Manager / Business Analyst
Mumbai
Summary
Experienced Product Manager with 13+ years of success delivering SaaS solutions for the logistics and freight forwarding industry. Skilled in driving product strategy, leading cross-functional teams, and translating complex business needs into scalable, user-friendly digital products.
Specialized in Freight ERP, CRM, and Customer Portals, with hands-on experience across the product lifecycle—from ideation and UI/UX wireframing to roadmap planning, feature development, and post-launch enhancements. Led the design and deployment of Freight Forwarding ERP, workflow automation, milestone tracking, and mobile app solutions for global logistics clients.
Currently leading product initiatives at Softlink Global, where I also mentor a team of Business Analysts and Product Managers.
Passionate about building impactful logistics tech products that simplify operations, enhance customer experience, and support global scalability.
Overview
14
years of professional experience
Work History
Softlink Global Private Limited
Senior Business Analyst
01.2023 - Current
Job overview
- Managed stakeholder expectations through transparent communication and timely status updates, ensuring alignment between project deliverables and business objectives.
- Facilitated requirement gathering workshops, resulting in clear project objectives and deliverables.
- Collaborated with cross-functional teams, ensuring a cohesive approach to business analysis.
- Implemented Agile methodologies within project teams, increasing overall adaptability and responsiveness.
- Improved project efficiency by analyzing business processes and identifying areas for improvement.
- Conducted gap analyses to identify discrepancies between current and desired states, leading to actionable recommendations.
- Created detailed user stories for system enhancements, leading to improved functionality and user satisfaction.
- Mentored junior analysts on best practices for business analysis techniques, fostering professional growth within the team.
Market Xpander Services Private Limited
Professional Services Manager
01.2022 - 12.2022
Job overview
- Aligned service offerings with evolving market demands, ensuring continued relevance of the company''s value proposition.
- Developed goals and objectives for conducting short and long-range strategic planning.
- Managed personnel resources through continuous review of in-progress and projected workloads based on sales forecasting.
- Reduced operating costs through process optimization and cost control measures.
- Implemented best practices in service delivery, resulting in higher quality outcomes for clients.
- Provided oversight and direction on development of prospective offerings.
- Mentored junior staff members, fostering professional growth and development within the organization.
- Communicated with business stakeholders and IT leadership to facilitate awareness of progress, risks and results.
Softlink Global Private Limited
Product Manager
03.2016 - 01.2022
Job overview
- Managed full product lifecycle, from ideation through post-launch support, ensuring consistent quality control measures were in place.
- Coordinated project planning and execution with team members and team leads.
- Thrived in fast-paced, highly-adept team to develop and prioritize product features and build product roadmap.
- Communicated effectively with team members to deliver updates on project milestones and deadlines.
- Managed stakeholder expectations effectively throughout the entire product development process.
Nobel Shipping Pvt Limited
ERP Consultant
06.2015 - 09.2015
Job overview
- In Contractual Role
- Conducted thorough testing before implementation, minimizing potential disruptions to daily operations during rollouts.
- Enhanced ERP system efficiency by implementing process improvements and customizations.
- Troubleshot and resolved complex technical issues in a timely manner, maintaining high levels of system uptime and end-user satisfaction.
- Provided ongoing support to users post-implementation, addressing any questions or concerns as they arose.
Informatics Services Private Limited
Funtional Consultant
01.2014 - 06.2015
Job overview
- Enhanced client satisfaction by identifying pain points and providing tailored solutions to meet their needs.
- Delivered high-quality results by implementing best practices in functional consulting methodologies and tools.
- Supported data-driven decision-making by designing customized reports based on key performance metrics.
- Developed, configured and tested applications for accurate alignment with project standards.
- Developed training materials and conducted workshops for end-users, ensuring seamless adoption of new technologies or processes.
- Spearheaded process improvement efforts, analyzing current operations to identify inefficiencies and recommend actionable solutions.
- Professionally interacted with clients to assess business requirements and determine software needs.
Softlink Global Private Limited
Functional Consultant
12.2011 - 11.2013
Job overview
- Collaborated with cross-functional teams to develop comprehensive strategies for addressing complex business challenges.
- Developed and implemented reports and presentations for key stakeholders and senior management.
- Reduced operational costs with the identification and elimination of redundant tasks and processes.
- Wrote effective documentation for each client system to deliver comprehensive sets of requirements and alignment with business objectives.
Wave Infotech Private Limited
Software Developer
06.2011 - 12.2011
Job overview
- Improved software efficiency by troubleshooting and resolving coding issues.
- Saved time and resources by identifying and fixing bugs before product deployment.
- Updated old code bases to modern development standards, improving functionality.
- Contributed to a positive team environment through effective communication, problem-solving, and collaboration skills.
Education
Mumbai UniversityMumbai, India
Bachelors Of Computer Science from Computer Science
06.2011
Skills
Freight ERP
SaaS
Logistics Tech
Team Leadership
Workflow Automation
Agile methodology
Stakeholder management
Requirements gathering
Business process mapping
User acceptance testing
Business process improvement
Software development lifecycle
Process mapping
Business solutions development
Gap analysis
Problem-solving
CRM systems
Process optimization
Workflow Analysis
Product management
Microsoft Office Suite
Operations management
Accomplishments
- Performer of the Year, Softlink Global (2018)
- Most Promising Employee, Softlink Global (2012)
Timeline
Senior Business Analyst
Softlink Global Private Limited
01.2023 - Current
Professional Services Manager
Market Xpander Services Private Limited
01.2022 - 12.2022
Product Manager
Softlink Global Private Limited
03.2016 - 01.2022
ERP Consultant
Nobel Shipping Pvt Limited
06.2015 - 09.2015
Funtional Consultant
Informatics Services Private Limited
01.2014 - 06.2015
Functional Consultant
Softlink Global Private Limited
12.2011 - 11.2013
Software Developer
Wave Infotech Private Limited
06.2011 - 12.2011
Mumbai University
Bachelors Of Computer Science from Computer Science