Summary
Overview
Work History
Education
Skills
Contact
Languages
Hobbies and Interests
Technical Skills And Strengths
Personal Information
Languages
Timeline
Generic
Vaibhav T

Vaibhav T

Bangalore

Summary

Dynamic merchandising professional with a proven track record at Flipkart Internet Private Limited, driving 15% year-over-year customer acquisition and executing over 300 targeted CRM campaigns. Skilled in data-driven decision making and team collaboration, I excel in optimizing marketing strategies to enhance conversion metrics and achieve business goals.

Overview

8
8
years of professional experience

Work History

Assistant Manager - Merchandising & Planning

Flipkart Internet Private Limited
Bangalore
06.2020 - Current
  • Achieved 100% traffic during BAU and events, with 95% CTR, units, and conversion metrics across channels.
  • Increased customer acquisition by 15% year-over-year in key cohorts through monthly healthcare sales events.
  • Executed over 300 personalized CRM campaigns via WhatsApp, push notifications, SMS, email, and influencer marketing.
  • Organized successful marketing events, open houses, and product displays to engage customers.
  • Established a framework for internal category events and conducted regular merchandising analysis.
  • Collaborated with key account managers for merchandising insights and the experience team for creative inputs.
  • Partnered with brands to create brand stores for special events based on specific requirements.
  • Developed targeted marketing copy that enhanced product marketability and improved profit margins.
  • Mediated conflicts between employees and facilitated effective resolutions to disputes.
  • Analyzed business performance data and forecasted business results for upper management.

Senior Executive - Category Design Operations

Flipkart Internet Private Limited
09.2017 - 05.2020
  • Anchored the effective execution of merchandising throughout BAU and Events by liaising with both Buy and Sell side.
  • Creating Deals & Promotions to maximize the conversion and GMV through various Properties allocated.
  • Driving high Seller Participation in Offers and Promotions through Publishing Opt-in Reports.
  • Optimizing Offers and Promotions basis historical data and driving levers to improve metrics; Achieved Avg 70%+ YOY for Marketplace GMV.
  • Analyzing the traffic, conversion, CTR and other metrics across category.
  • Pricing Execution.
  • Driving co-ordination with Buy Team for pricing asks at the start of each month For BAU & Events.
  • Efforts led to Over- achievement of Topline and Bottomline each month vs AOP FY20.

Education

B.COM -

VSS Institute of Educational Research
Bangalore

Diploma -

Acharya Polytechnic
Bangalore

Senior secondary Examination - Commerce

LVS Secondary & Senior Secondary School
Bangalore

S.S.L.C -

Sri Vani Education Centre
Bangalore

Skills

  • Team collaboration
  • Merchandising analysis
  • Customer acquisition
  • CRM execution
  • Event organization
  • Business performance analysis
  • Data-driven decision making
  • Trend analysis
  • Continuous learning

Contact

+91 8147702126, vaibhavyb4@gmail.com

Languages

  • English
  • Hindi
  • Kannada

Hobbies and Interests

  • Riding
  • Reading Books

Technical Skills And Strengths

Being a committed team Player & a constant learner, want to secure a position where I can efficiently deploy my skills & abilities to become an asset of the organization and build my Professional career.

Personal Information

  • Father's Name: S.H.Thimmappa
  • Mother's Name: T.Malini
  • Date of Birth: 04/12/91
  • Gender: male
  • Nationality: Indian

Languages

English
First Language
Hindi
Beginner (A1)
A1

Timeline

Assistant Manager - Merchandising & Planning

Flipkart Internet Private Limited
06.2020 - Current

Senior Executive - Category Design Operations

Flipkart Internet Private Limited
09.2017 - 05.2020

B.COM -

VSS Institute of Educational Research

Diploma -

Acharya Polytechnic

Senior secondary Examination - Commerce

LVS Secondary & Senior Secondary School

S.S.L.C -

Sri Vani Education Centre

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Vaibhav T