Wordpress ,
VALLARASU SIVAN
DIGITAL MARKETING
Salem
Summary
Career - transitioning professional with 3+ years of experinces in sales and customer Acquisition , now Focused on Digital Marketing . Skilled in social media Marketing , Meta ads, content Planning ,
keyword research, and basic SEO. Strong undertanding of lead generation, Conversion, and Customer Behavior . Seeking an Entry-level Digital marketing Role to Drive online Growth and engagement.
Overview
3
3
years of professional experience
2
2
Languages
Work History
Digital Marketing Intern
Vinsup Skill Academy
10.2025 - 12.2025
- Gained hand - on experience in Digital Marketing including SEO, Social Media Marketing , Content Creation , and Meta Ads .
- Designed And Developed Wordpress websites For Demo And Local Business project.
- Built and Customized Shopify e - Commerce websites, including product lisiting , collections, and basic Store Setup.
- optimized wordpress page using SEO Best practices and Keyword Research.
- Created and Scheduled Social Media post using canva to improve Engagement .
- Assisted in Meta Ads Campaign creation , Audiences trageting , and performances analysis.
- Learned lead generation Strategies, Conversion optimization , customer behaviors analysis .
- Monitored basic analytics and prepared performance insights for campaign.
Digital Marketing Intern
Vinsup Skill Academy
10.2025 - 12.2025
- Tracked social media trends and adapted to attract target follower demographic.
- Created engaging content for Pinterest, Facebook, and Instagram.
- Assisted in creating visually compelling graphics for social media platforms, increasing engagement among followers.
- Boosted lead generation with the creation of engaging email marketing campaigns.
Marketing Manager
Lalithaa Jewellery
06.2024 - 10.2025
Purchase Planning Engineer
Tenneco Inc
08.2022 - 08.2023
- Analyzed payroll datasets to ensure accurate salary processing, deductions, and compliance with company policies.
- Worked extensively with large datasets to reconcile payroll data, identify discrepancies, and resolve anomalies.
- Designed Excel-based payroll dashboards to track salary trends, overtime, bonuses, and monthly payroll costs.
- Performed data validation and error analysis to improve payroll accuracy, and reduce processing issues.
- Managed vendor selection process, ensuring compliance with company policies and legal requirements.
Education
No Degree -
Govt Hr Sec School
Salem, India 05.2001 -
Skills
Keyword planning
social media marketing
meta ads creation & handling
Content Creating
youtube marketing
Google Ads Creation & handling
Accomplishments
- Create a demo website and digital marketing strategy as part of
a Certification Coures, Focusing on SEO , Social Media , Content
marketing to stimulated real Business case .
Software
Canva , Yoast SEO ,
Meta ads , Google analytics
Interests
Travelling
PROFESSIONAL DEVELOPMENT
- Data Science Bootcamp 05/2023
Books and chess
- 📚 Reading Books – Enjoy reading self-development, business, and technology-related books to improve knowledge and analytical thinking.
- ♟ Playing Chess – Actively play chess to strengthen logical thinking, strategic planning, and problem-solving skills.
- 📖 Continuous Learning – Interested in learning new concepts related to data analysis, tools, and real-world applications.
Languages
4,6
Timeline
Digital Marketing Intern
Vinsup Skill Academy
10.2025 - 12.2025
Digital Marketing Intern
Vinsup Skill Academy
10.2025 - 12.2025
Marketing Manager
Lalithaa Jewellery
06.2024 - 10.2025
Purchase Planning Engineer
Tenneco Inc
08.2022 - 08.2023
No Degree -
Govt Hr Sec School
05.2001 -