Summary
Overview
Work History
Education
Skills
Hobbies and Interests
Timeline
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Varsha Chaudhary

Varsha Chaudhary

Gurugram

Summary

Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.

Overview

3
3
years of professional experience

Work History

Digital Marketing Specialist

Inside Sales Analyst / Google Ads Analyst

Accenture
02.2023 - Current
  • Provide Comprehensive support and guidance to advertising agencies in effectively utilizing the Google Ads platform
  • Managed 160+ books every quarter with high accuracy and efficiency
  • Provided comprehensive support and guidance to advertising agencies in effectively utilizing the Google Ads platform
  • Serve as the primary point of contact for agencies, addressing their queries, concerns, and requests related to Google Ads
  • Assist agencies in resolving technical issues related to Google Ads account setup, campaign management, and performance tracking
  • Advise agencies on campaign optimization strategies, including keyword research, ad copywriting, targeting options, and bidding strategies
  • Stay up to date with Google Ads product updates, new features, and industry best practices, and educate agencies on their benefits and implementation
  • Collaborate with internal teams or escalate complex issues to higher-level support when necessary
  • Optimized Google Ads Accounts to improve ROI
  • Strategically set up Google Ads campaigns based on clients' marketing objectives and budgets to drive maximum results.

Sr. Process Associate/ Sr Google Ads Strategist

WNS
11.2021 - 02.2023
  • Managed 300+ books every quarter with high accuracy and efficiency
  • Consistently achieved 100% target every quarter, resulting in 90+ successful consultations with advertisers
  • Optimized Google Ads accounts to improve ROI
  • Strategically set up Google Ads campaigns based on clients' marketing objectives and budgets to drive maximum results
  • Handled challenges with effective guidance and solutions
  • Presented additional tasks during consultations to increase revenue
  • Proactively reached out to potential clients to schedule appointments
  • Mentored new agents to improve their skills and contribute to the team's success.

Google Ads Account Manager Specialist/ Manager

Dr Satish Budania Neuropsychiatric Clinic
- 08.2021
  • Develop and implement effective Google Ads campaigns to promote the doctor's clinic, Increase foot fall, and enhance brand awareness
  • Create compelling ad copy and landing pages tailored to the clinic's specialties, treatments, and services to generate high quality leads
  • Conduct comprehensive keyword research and competitor analysis to optimize ad targeting and increase visibility
  • Monitor ad spend and performance metrics closely to optimize budget allocation and maintain cost-effectiveness.

Education

B.A. (HONORS) HISTORY -

Motilal Nehru College (Evening) - University of Delhi

Skills

  • Strong communication and interpersonal skills
  • Punctual and organized
  • Effective time management skills
  • Analytical and critical thinking
  • Creative and problem-solving
  • Adaptable and flexible to consistent updates Strong client relationship management
  • Good sense of prioritization
  • Willingness to learn and stay up-to-date
  • Google Ads optimization
  • Conversion Tracking and analysis
  • Analytics and reporting
  • Remarketing
  • Budget and bidding strategies
  • Microsoft Ads
  • MS Tools
  • Search Engine Optimization (SEO)
  • SEO
  • Campaign Management
  • Google Analytics
  • Keyword Research
  • Search Engine Optimization
  • Competitor Analysis
  • Retargeting Campaigns

Hobbies and Interests

  • Traveling
  • Dancing
  • Reading

Timeline

Inside Sales Analyst / Google Ads Analyst

Accenture
02.2023 - Current

Sr. Process Associate/ Sr Google Ads Strategist

WNS
11.2021 - 02.2023

Digital Marketing Specialist

Google Ads Account Manager Specialist/ Manager

Dr Satish Budania Neuropsychiatric Clinic
- 08.2021

B.A. (HONORS) HISTORY -

Motilal Nehru College (Evening) - University of Delhi
Varsha Chaudhary