Venugopalan Rangaraj
Coimbatore
Summary
With 8 years of robust experience in Pricing Analysis for the QSR (Quick Service Restaurant) industry, Data Research, eCommerce, Marketplaces, Brands, and Lead Generation. With a proven track record in the IT and services industry, excels in understanding and fulfilling stakeholders' data and analytics requirements. Has demonstrated expertise in creating market intelligence frameworks, leveraging skills in communication, negotiation, and leadership. Adept at mentoring teams and driving effective solutions that significantly impact business outcomes. Proficiency spans across tools like MS Office, and techniques in data analysis, report creation, report visualization and web crawling.
Overview
8
8
years of professional experience
Work History
Team Leader
Merkle Inc.
Coimbatore
04.2022 - Current
- Client Communication: Maintained regular interactions with clients for project updates, feedback, and proposal discussions, ensuring alignment with client expectations and business objectives.
- Project Delivery: Delivered comprehensive data and analysis on competitive price and assortment intelligence for QSR clients across various geographies.
- People Management: Oversaw team activities, including tracking utilization, managing leaves, and ensuring productivity and quality standards.
- Individual Contributions: Acted as a key individual contributor in delivering competitive intelligence projects for clients from diverse geographical regions.
- Process Improvement: Identified and implemented opportunities to enhance processes and meet both customer and business needs more effectively.
- Reporting and Analytics: Generated reports and analyzed data to provide insights on key performance indicators and operational metrics.
- Data Evaluation: Collected and reviewed data to assess business and market trends, supporting informed decision-making.
- Project Efficiency: Streamlined project processes, notably reducing the dependency on the crawling team and cutting project utilization hours significantly.
Senior Analyst
Ugam (A Merkle Company)
Coimbatore
03.2021 - 03.2022
- Client Engagement: Fostered strong client relationships through regular updates and discussions, contributing to project success and client satisfaction.
- Data Analysis: Delivered actionable insights and analysis on competitive pricing and assortment intelligence for QSR clients.
- Team Oversight: Managed team performance, ensuring high productivity, quality outputs, and adherence to project timelines.
- Market Trends: Conducted detailed data collection and analysis to evaluate business trends and market dynamics.
- Operational Improvement: Identified potential areas for process enhancements to better meet customer requirements and business objectives.
Senior Data Analyst
Mobius 365 Knowledge Services, Inc.
Coimbatore
02.2020 - 03.2021
- Data Mapping: Executed data mining and mapping projects across various geographies, enhancing data accuracy and relevance.
- Automation Support: Provided automation solutions within the organization, streamlining processes and reducing manual efforts.
- Lead Generation: Researched accounts and identified key players to build a robust database, supporting business development initiatives.
- Sales Collaboration: Worked closely with sales and marketing teams to increase sales and drive business growth.
- Program Impact Analysis: Assisted in tracking, evaluating, and reporting on the impact of various programs using multiple data sources.
Data Analyst
Vistasoft India Pvt. Ltd
Chennai
07.2019 - 01.2020
- Automation Enhancement: Led automation efforts, including web crawling and database management, to improve efficiency and reduce manual workloads.
- Lead Generation Support: Supported lead generation activities, including email extrapolation and database development to aid business growth.
- Business Insights: Collaborated with internal teams to understand evolving business needs and strategies, ensuring alignment and support.
Data Analyst
Ugam (A Merkle Company)
Coimbatore
04.2016 - 07.2019
- Project Delivery: Delivered data and analysis on competitive price and assortment intelligence for clients in the QSR sector.
- Automation and Efficiency: Contributed to reducing project utilization hours significantly by implementing innovative automation solutions.
- Lead Generation: Researched and developed a database of potential leads, supporting business development and sales efforts.
- Data Analysis: Collected and analyzed data to identify business and market trends, providing valuable insights for decision-making.
- Internal Collaboration: Worked with various internal teams to understand and adapt to changing business needs and strategies.
Education
Bachelor of Engineering - Electrical & Electronics
Erode Sengunthar Engineering College
Erode05-2015
Skills
- Competitive Price Intelligence
- Report Creation & Visualization
- Problem-Solving
- Teamwork & Collaboration
- Client Engagement
- Operational Efficiency
- MS Office Suite
- Database Handling
- Lead Generation
- Leadership & Mentoring
Accomplishments
- Taken complete ownership of the project and implement all possible methods to increase the efficiency of the project
- Reduced dependency on crawling team and reduced project utilization hours to 450 hours from 1000 hours
Languages
Tamil
First Language
English
Upper Intermediate (B2)
B2
Kannada
Beginner (A1)
A1
Timeline
Team Leader
Merkle Inc.
04.2022 - Current
Senior Analyst
Ugam (A Merkle Company)
03.2021 - 03.2022
Senior Data Analyst
Mobius 365 Knowledge Services, Inc.
02.2020 - 03.2021
Data Analyst
Vistasoft India Pvt. Ltd
07.2019 - 01.2020
Data Analyst
Ugam (A Merkle Company)
04.2016 - 07.2019
Bachelor of Engineering - Electrical & Electronics
Erode Sengunthar Engineering College
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