VIGNESHWARA GB
Chennai
Summary
Results-driven Associate and Data Analytics professional with 3 years of experience at Amazon. Proficient in Python, SQL, Power BI, and data visualization, with a strong aptitude for developing predictive models, optimizing workflows, and improving business outcomes through data-driven insights. Recognized for ownership, teamwork, and delivering impactful business solutions.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Digital Marketing Associate
AMAZON
01.2024 - Current
• Optimized website metrics and user behavior analysis to enhance customer acquisition.
• Designed predictive analytics models, increasing forecasting accuracy by 18%.
• Created interactive dashboards and detailed reports tailored to stakeholder needs.
• Reduced time-to-insight by 20% through process optimization.
• Supported agile methodologies and streamlined business operations via strategic data analysis.
Key Reports Managed:
• Productivity Reports – Improved team efficiency by identifying bottlenecks.
• Headcount & Shrinkage Reports – Delivered weekly updates for workforce planning.
• Metrics Reports – Monitored campaign performance and recommended optimizations.
Associate
AMAZON
10.2021 - 01.2024
• Spearheaded the management of team workload dashboards, ensuring up-to-date task allocation.
• Enhanced email marketing campaigns using segmentation and A/B testing, boosting open rates.
• Facilitated the SOP revision, improving usability for new hires.
• Executed seasonal deals setup across EU marketplaces with 100% compliance.
Education
MBA -
Pondicherry University (PULCS) – Loyola Campus
01.2024
B.E - Computer Science and Engineering
Valliammai Engineering College
01.2019
Skills
Technical Skills
Python, R, SQL, Microsoft Excel
SQL, Microsoft Excel
Microsoft Excel
Power BI (DAX Expressions)
Scrum/Jira, UML Modeling
Analytical Skills
Data Analysis & Exploration
Data Visualization & Statistical Analysis
Critical Thinking & Problem-Solving
Database & Data Modeling Management
Certification
• Google Analytics 4 – Gained expertise in digital analytics.
• Business Analysis Basics Certification (Simplilearn) – Proficiency in business analysis and team collaboration.
• Data Analytics Certification (Simplilearn) – Completed with 85% score.
• Introduction to Data Science (Cloud Technologies) – Advanced coding and problem-solving skills.
• Programming Essentials in Python – Mastery of foundational Python programming concepts.
• AI-Powered Interactive Dashboards in Power BI – Hands-on workshop on dashboard creation.
Accomplishments
• Successfully led the migration of list-based strategies into configurable recommendations.
• Trained team members in dashboard processes to foster growth and efficiency.
• Developed marketing campaigns, increasing customer engagement and traffic.
Achievements
• Recognized as Mountain Mover of the Quarter for exceptional performance.
• Awarded for Ownership and Bias for Action.
• Part of the Best Team of the Quarter at Amazon.
Total Experience
3 Years
Timeline
Digital Marketing Associate
AMAZON
01.2024 - Current
Associate
AMAZON
10.2021 - 01.2024
MBA -
Pondicherry University (PULCS) – Loyola Campus
B.E - Computer Science and Engineering
Valliammai Engineering College
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