Vikas Itnal

Product: Audienz.ai (Audience Activation Platform)

• Headed the team in designing and developing audienz.ai, a B2B audience activation platform integrating Salesforce, Snowflake, Shopify, S3, ERP, and CRM systems.
• Architected scalable microservices using Docker Swarm for container orchestration, and designed data movement strategies with SQS and S3 for efficient processing and storage.
• Oversaw the implementation of server-side logic with Node.js and optimized querying strategies using AWS Athena, ensuring platform performance and scalability.
• Ensured SOC 2 compliance and robust security practices, guiding the team in implementing best practices for system integration, deployment, and data protection.

Product: Octate.ai (B2B product discovery platform)

• Designed and Headed the development of a B2B product discovery platform using Node.js and ReactJs, integrating Cassandra for activity feeds, Elasticsearch for search functionality, and Elastic Graph for recommendations.
• Architected the platform's deployment with Docker Swarm and NGINX, ensuring robust and scalable hosting.
• Spearheaded the development of NLP features, including keyword extraction and association, and collaborated with data scientists and clients to drive enhancements and identify new opportunities.
• Built a crawler and scraper using Python to extract product information and generate consumable-sized blurbs for end users.

PortQii Campaign Orchestrator

• Led the development of Portqii Campaign Orchestrator, a platform for managing Eloqua campaigns, including past, present, and upcoming campaigns.
• Directed the implementation of a microservices architecture using Node.js and Docker Swarm, ensuring scalability and efficient management of campaign data.
• Oversaw the development of features for real-time campaign tracking, reporting, and analytics, integrating Eloqua.
• Managed integration and synchronization of campaign data with external systems, optimizing for performance and reliability.
• Collaborated with stakeholders to translate business requirements into actionable development tasks, overseeing the project lifecycle from development to deployment.

Eloqua AppCloud Apps

• Contributed to a team of three in developing Eloqua platform governance applications using Oracle Eloqua REST APIs.
• Utilized a Feature-Driven Development (FDD) model for building applications, starting with PHP, MySQL, HTML, and CSS, and later transitioning to Java Spring, MySQL, and JSP.
• Led the shift to Node.js and Angular starting in 2017, driving improvements in application performance and scalability.
• Set up and managed AWS infrastructure for secure application hosting, enhancing DevOps skills with services like EC2, RDS, ElastiCache, and VPC.

• Company Overview: CRMScience Solutions LLP was a services-based company which provided professional services on CRM products
• Collaborated with various clients of Salesforce CRM and Pivotal CRM to help with their custom requirements
• Started shadowing account management with the seniors to manage client communications and to understand the business requirements
• CRMScience Solutions LLP was a services-based company which provided professional services on CRM products

• I worked there as a C# developer on Pivotal CRM
• Pivotal CRM was a desktop application which is based on client server architecture
• My role was to work on the customer enhancements and bug fixes