Summary
Overview
Work History
Education
Skills
Timeline
Generic
Vinoth Loganathan

Vinoth Loganathan

Staff Datascientist
Bangalore

Summary

Seasoned Analytics professional with an Engineering and MBA background, offering 11+ years in data-driven product development, team leadership, and optimizing business outcomes through a blend of engineering, marketing, and analytics expertise.

Overview

8
8
years of professional experience
6
6
years of post-secondary education

Work History

Manager, Decision Science, Consumer Risk

PayPal
06.2021 - Current
  • Developed risk strategies using cohort and segment analysis to meet monthly targets for reducing loss and decline rate in Venmo ACH and ATO fraud activities.
  • Utilized scores generated by Explainable AI models developed by machine learning teams to create a transaction enablement strategy, resulting in a significant monthly benefit of $4 million upon each refresh.
  • Implemented a transaction enablement strategy using Reject Inference for declined population in non-control group initiatives, resulting in 10 bps reduction in decline rate of good users.

Staff Product Datascientist - Subscriptions

PayPal
02.2018 - 06.2021
  • Led team of 2-3 product analysts focusing on PayPal's Vaulting and Subscription product portfolio.
  • Led hands-on execution of analytics initiatives, actively involved in Instrumentation requirements, Data pipeline definition, and KPI metrics establishment for new subscription product launch.
  • Developed a solution to identify recurring nature transactions leading to increase in Auth Rate by 20 bps and 5 bps incremental annual revenue

Senior Product Datascientist - Checkout

PayPal
08.2017 - 02.2018
  • Worked alongside Product managers and Engineering team to improve checkout funnel experience through 30 experiments across regions and consumer segments.
  • Developed Experimentation Life cycle Tracking platform, including Experiment Setup, Experiment Design, Quality Checks, and Smart insights, using automated Ad hoc deep dives using R Shiny. This platform has reduced experimentation readout time from 2 days to 2-3 hours.

Senior Analyst

LatentView Analytics
08.2016 - 07.2017
  • Led a high-performing team of six members focused on Tag Management, Google Analytics, Tableau Reporting, and A/B Testing (Optimizely).
  • Conducted comprehensive requirement gathering sessions with stakeholders, including media vendors across ten markets.
  • Generated customized reports in Google Analytics and conducted deepdive analysis aligned with specific business requirements.
  • Executed tag implementation, encompassing both element level tagging and JavaScript-based container/custom tagging approaches.

Education

MBA - Marketing And Analytics

National Institute of Technology (NIT Trichy)
Trichy, India
06.2013 - 06.2015

Bachelor of Science - Information Technology

AMRITA VISHWA VIDYAPEETHAM
Bangalore, India
06.2007 - 05.2011

Skills

    Python

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Timeline

Manager, Decision Science, Consumer Risk

PayPal
06.2021 - Current

Staff Product Datascientist - Subscriptions

PayPal
02.2018 - 06.2021

Senior Product Datascientist - Checkout

PayPal
08.2017 - 02.2018

Senior Analyst

LatentView Analytics
08.2016 - 07.2017

MBA - Marketing And Analytics

National Institute of Technology (NIT Trichy)
06.2013 - 06.2015

Bachelor of Science - Information Technology

AMRITA VISHWA VIDYAPEETHAM
06.2007 - 05.2011
Vinoth LoganathanStaff Datascientist