VIPUL SHARMA
Thane
Summary
Sr. E-commerce Manager with over 12 years of experience in E-commerce and Retail. Expertise in Category Management, Key Accounts Management, and E-commerce Marketing. Skilled in operations optimization, demand forecasting, and client relationship management.
Overview
14
14
years of professional experience
Work History
Sr. Manager - BD & KAM
Everest Fleet Pvt. Ltd
Mumbai
11.2023 - Current
- Spearheaded fleet expansion across India for logistics vehicles (freezers, chillers, ambient)
- Improved vehicle utilization from 40% to 60% within a year
- Developed and sustained relationships with key clients, driving business growth and resolving complaints
Sr. Manager - Business Development
Reliance Retail (Jiomart)
Mumbai
09.2022 - 11.2023
- Launched and grew the books category, onboarding publishers and distributors
- Managed demand forecasting, inventory, and seller accounts, achieving >95% price competitiveness
- Designed marketing strategies, including sponsored ads and festival campaigns, to boost sales
Sr. Manager - E-commerce
Rupa Publications India
New Delhi
11.2019 - 09.2022
- Delivered consistent business growth (15% in FY 2020-21, 20% in FY 2021-22)
- Introduced real-time printing, reducing production costs and optimizing warehouse usage
- Led catalog enrichment and Amazon Ads campaigns to enhance visibility and sales
Manager - E-tail Sales
Repro Books Ltd
New Delhi
03.2017 - 11.2019
- Managed profitable monthly P&L and buyer negotiations
- Conducted daily price analysis to secure 'Buy Box' for competitive margins
- Ensured accurate listings and stock replenishments for top-selling titles
Co-Founder
Blenders – Beverage Retail Stores
New Delhi
03.2011 - 03.2017
- Established and successfully managed two retail beverage stores, overseeing end-to-end operations for six years.
- Spearheaded startup activities, including location selection, store setup, vendor negotiations, and inventory management.
- Managed financial planning, budgeting, and profit and loss to ensure sustained business growth and profitability.
- Recruited, trained, and led a team of eight employees, fostering a culture of excellent customer service and operational efficiency.
- Implemented marketing strategies to boost footfall and sales, achieving a 10% year-over-year revenue growth.
- Built strong vendor and supplier relationships to ensure consistent product availability, and cost optimization.
- Enhanced operational processes, reducing costs, and improving overall customer satisfaction.
Education
PGDM -
Indian Retail School
New Delhi06-2010
BA Prog - Advertising
Delhi College of Arts And Commerce
New Delhi06-2009
Higher Secondary -
Guru Tegh Bahadur Public School
Meerut03-2005
Senior Secondary -
Translam Academy International
Meerut03-2003
Skills
- E-commerce Strategy and Execution
- Category and Inventory Management
- Key Account Management
- Marketing campaign design
- Vendor and Client Relations
- Demand Forecasting and Operations Optimization
Timeline
Sr. Manager - BD & KAM
Everest Fleet Pvt. Ltd
11.2023 - Current
Sr. Manager - Business Development
Reliance Retail (Jiomart)
09.2022 - 11.2023
Sr. Manager - E-commerce
Rupa Publications India
11.2019 - 09.2022
Manager - E-tail Sales
Repro Books Ltd
03.2017 - 11.2019
Co-Founder
Blenders – Beverage Retail Stores
03.2011 - 03.2017
PGDM -
Indian Retail School
BA Prog - Advertising
Delhi College of Arts And Commerce
Higher Secondary -
Guru Tegh Bahadur Public School
Senior Secondary -
Translam Academy International
Similar Profiles
Arun Kumar MoreArun Kumar More
City Lead at Everest Fleet Pvt LtdCity Lead at Everest Fleet Pvt Ltd
Nagappan SNagappan S
Facilities & Inventory Manager at Everest Fleet Pvt LtdFacilities & Inventory Manager at Everest Fleet Pvt Ltd
Vignesh RVignesh R
Team Lead at EVEREST FLEET PVT LTDTeam Lead at EVEREST FLEET PVT LTD