Virendra Singh
Sales & Marketing
Faridabad
Summary
Serviced-focused General Manager dedicated to delivering positive customer experiences to promote loyalty and repeat business. Orchestrates optimal resource utilization to handle expected operational needs. Sales leader with sound judgment, good planning abilities and interpersonal communication strengths.
Overview
2
2
Languages
17
17
years of professional experience
Work History
GM & Regional Head - Institutional Sales & Marketing
Yatharth Super Speciality Hospitals
10.2025 - Current
- Business developments: Identify and pursue new business opportunities with institutional clients, such as PSUs, Corporate, Healthcare Provider, Insurance Companies & State Govt.
- Contract & Tariff Revisions: Successfully negotiated and implemented contract and rate revisions with the PSUs, Corporate, Insurance Companies and other institutes on time to time basis to achieve the desired outcome.
- Relationship Building: Foster strong relationship with key decision makers and stakeholders with institutional clients to drive sales growth and improve customer satisfaction.
- Sales Strategy: Develop and execute the sales strategies to meet revenue targets and expand the hospital’s market.
- Team Management: Lead & Manage a team of sale professionals, providing guidance, support and training to ensure they meet their sales targets.
- Market Analysis: Stay well informed about the industry trends, competitor activities and emerging opportunities to execute our strategies accordingly.
- Resource Hiring: Actively involve into the hiring of the Senior Doctors from the local market and other key positions in the hospitals.
- Brand Promotion Strategy: Designed & launched an integrated brand campaigns for the hospital, leveraging digital marketing, health seminars and strategic partnerships with Insurance Firms, PSUs & Corporate.
- Developed and executed strategic plans for business growth and expansion, resulting in increased market share.
- Analyzed market trends/data to identify potential opportunities for business growth within existing or emerging markets successfully.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
DGM & Group Head – Institutional Sales
Marengo Asia Hospitals
03.2023 - 10.2025
- Business developments: Identify and pursue new business opportunities with institutional clients, such as Corporate, Healthcare Provider, Insurance Companies, State Govt. and PSUs.
- Group level engagements (through various modes) with the major PSUs across India with the key decision makers to stand the excellent brand image & awareness, revenue generation for the COEs (key specialities), enhancement of the market share across India, maintaining strong relationships KOLs to meet the desired outcome.
- Contract & Tariff Revisions: Successfully negotiated and implemented contract and rate revisions with the PSUs, Corporate, Insurance Companies and other institutes on time to time basis to achieve the desired outcome.
- Relationship Building: Foster strong relationship with key decision makers and stakeholders with institutional clients to drive sales growth and improve customer satisfaction.
- Sales Strategy: Develop and execute the sales strategies to meet revenue targets and expand the hospital’s market share.
- Team Management: Lead & Manage a team of sale professionals, providing guidance, support and training to ensure they meet their sales targets.
- Market Analysis: Stay well informed about the industry trends, competitor activities and emerging opportunities.
- Self-motivated, with a strong sense of personal responsibility.
- Excellent communication skills, both verbal and written.
AGM & Regional Head
Marengo Asia Hospitals
01.2022 - 03.2023
- Business developments: Identify and pursue new business opportunities with institutional clients, such as Corporate, Healthcare Provider, Insurance Companies, State Govt. and PSUs.
- Group level engagements (through various modes) with the major PSUs across India with the key decision makers to stand the excellent brand image & awareness, revenue generation for the COEs (key specialities), enhancement of the market share across India, maintaining strong relationships KOLs to meet the desired outcome.
- Contract & Tariff Revisions: Successfully negotiated and implemented contract and rate revisions with the PSUs, Corporate, Insurance Companies and other institutes on time to time basis to achieve the desired outcome.
- Relationship Building: Foster strong relationship with key decision makers and stakeholders with institutional clients to drive sales growth and improve customer satisfaction.
- Sales Strategy: Develop and execute the sales strategies to meet revenue targets and expand the hospital’s market share.
- Team Management: Lead & Manage a team of sale professionals, providing guidance, support and training to ensure they meet their sales targets.
- Market Analysis: Stay well informed about the industry trends, competitor activities and emerging opportunities.
- Increased revenue by identifying new business opportunities and closing high-value deals.
- Improved regional performance by implementing strategic sales initiatives and effective team management.
Sr. Manager - Institutional Sales
Marengo Asia Hospitals
02.2019 - 01.2022
- Business developments: Identify and pursue new business opportunities with institutional clients, such as Corporate, Healthcare Provider, Insurance Companies, State Govt. and PSUs.
- Group level engagements (through various modes) with the major PSUs across India with the key decision makers to stand the excellent brand image & awareness, revenue generation for the COEs (key specialities), enhancement of the market share across India, maintaining strong relationships KOLs to meet the desired outcome.
- Contract & Tariff Revisions: Successfully negotiated and implemented contract and rate revisions with the PSUs, Corporate, Insurance Companies and other institutes on time to time basis to achieve the desired outcome.
- Relationship Building: Foster strong relationship with key decision makers and stakeholders with institutional clients to drive sales growth and improve customer satisfaction.
- Sales Strategy: Develop and execute the sales strategies to meet revenue targets and expand the hospital’s market share.
- Team Management: Lead & Manage a team of sale professionals, providing guidance, support and training to ensure they meet their sales targets.
- Market Analysis: Stay well informed about the industry trends, competitor activities and emerging opportunities.
- Established strong relationships with clients and stakeholders, ensuring long-term partnerships and repeat business.
- Implemented and developed operational standards, policies and procedures.
Sales & Marketing
Indraprastha Apollo Hospitals
07.2014 - 01.2019
- Empanelment, Negotiations, Rate revision, Brand Promotion & Business Generation with all the PSU’s, Corporate, Insurance Companies & TPAs.
- Strong PR acumen in all Corporate across Delhi NCR, PSU’s & Insurance Companies.
- Involve into the overseeing of the sales & marketing operations for healthcare in terms of revenue generation with seniors.
- Generating AHCs (Preventive, pre-employment, pre-policy & others) from various corporate (Delhi NCR), PSU’s and Insurance Companies (Achieved highest at Indraprastha Apollo Hospitals, among all the Group hospitals of Apollo).
- Setting up the implants and the medical rooms in the major corporates directly or with the help of Apollo Life Team across Delhi NCR Region.
- Regular Meeting with key persons in Corporate & PSU’s for brand & business development & promotion.
- Managing the commercials for private & corporate institution keeping in mind profitability of company & Net realization from my territory.
- Build an accurate and Effective Database of Current and Potential clients & its Regular updation.
- Internal and External coordination for hospital.
- Organising Conferences, Seminars, Training Sessions, CME, Health Talks, and Health camps (Indoor & Outdoor) for Brand Promotion & Business Generation.
- Involved in proofing & designing of Marketing Collaterals & schemes with respect to Healthcare Marketing with senior team members.
- Handling all major financial issues for Insurance, Corporate & PSU in the coordination with authorities.
Sales & Marketing Professional
Asian Institute of Medical Sciences
12.2009 - 06.2014
- Handling Empanelment, Negotiations, Rate revision, Brand Promotion & Business Generation with all the Major PSU’s, Corporate & Insurance.
- Strong PR acumen in all Corporate & major PSU’s.
- Overseeing the sales & marketing operations for healthcare (Products/Services) in terms of revenue generation.
- Regular Meeting with key persons in Corporate & PSU’s for brand business development & promotion.
- Managing the commercials for private & corporate institution keeping in mind profitability of company & Net realization from my territory.
- Build an accurate and Effective Database of Current and Potential clients & its Regular updation.
- Internal and External coordination for hospital.
- Organising CME, Health Talks, and Health camps (Indoor & Outdoor) for Brand Promotion.
- Involved in proofing & designing of Marketing Collaterals & schemes with respect to Healthcare Marketing.
Marketing Executive
Amrit Food Corporation Ltd
07.2009 - 11.2009
- Conceptualize /Design/Implement various marketing campaigns for consumers and influencers. The campaigns include mainly include BTL activations.
- Managing the channel by developing collaterals, refreshing offer, and driving traffic to the channel by designing new marketing programs.
- Identify areas, list of clients and other sources from which leads will be generated.
- To liaison with regional stakeholders for the proper execution of Marketing Activities.
- Responsible for the execution of all events/ conferences in the defined territory.
- Implement training, conferences, advisor for the Sales Team.
- Dispatch management of the product to the distributors.
- Transport management, Vendor management.
- Key Account Management.
- Developing relationships with key decision-makers in target market for business development & brand promotion to get the desired output.
- Interfacing with clients for obtaining feedbacks, suggesting the most viable range and cultivating relations with them for securing repeat business.
- Team Management.
- Manage, motivate and empower team to get desired output and quality.
- Monitoring, recruiting, training & motivating the manpower & ensuring quality services in the market.
- Planned and executed events and marketing programs to increase qualified leads.
- Collaborated closely with sales teams to ensure alignment between promotional activities and revenue goals.
Education
Executive Program - Strategic Management
IIM Kashipur
05-2026
MBA - Marketing & Finance
UPTU Lucknow
04.2001 -
B.Sc. - PCM
Dr. B. R. Ambedkar University
Agra04-2006
12th - Science Education
U.P. Board
Iglas (Aligarh)01.2002
10th - Science Education
U.P. Board
Gorai (Aligarh)04-2000
Skills
Adaptable
Adjustable
Energetic
Quick learner
Strong Communication
Analytic & Critical Thinking
Problem Solving Ability
Training & Coaching to the Team
Strategic Sales Planning
Organization Skill
Leadership & Motivation
Resource Hiring & Recruiting
Delegation Skill
Operations management
Customer relationship management
Accomplishments
- Impressive track records of achievements of revenue targets.
- Positioning of new product/specialties in existing and new territories.
- Set the highest standards in preventive health checks at Indraprastha Apollo Hospitals.
- Received appreciation awards in Marengo Asia Hospitals and Indraprastha Apollo Hospitals.
Interests
Listening Music
Playing Cricket
Interaction with knowledgeable people
Personal Information
- Age: 39
- Father's Name: Sh. Mahendra Singh
- Nationality: Indian
Areas Of Interest
- Healthcare
- FMCS
- Automobile
Summer Training Project
Britannia Industry Limited, Panjabi Bagh, New Delhi, Distribution Audit & Promotion of Britannia Rusk in North Delhi
Dissertation Project - Title
To Study of Consumers Satisfaction Level of Videocon Products
Key Strengths And Skills
- Adaptable
- Energetic
- Quick learner
- Strong Communication
- Analytic & Critical Thinking
- Problem Solving Ability
- Training & Coaching
- Strategic Sales Planning
- Leadership & Motivation
- Resource Hiring & Recruiting
Timeline
GM & Regional Head - Institutional Sales & Marketing
Yatharth Super Speciality Hospitals
10.2025 - Current
DGM & Group Head – Institutional Sales
Marengo Asia Hospitals
03.2023 - 10.2025
AGM & Regional Head
Marengo Asia Hospitals
01.2022 - 03.2023
Sr. Manager - Institutional Sales
Marengo Asia Hospitals
02.2019 - 01.2022
Sales & Marketing
Indraprastha Apollo Hospitals
07.2014 - 01.2019
Sales & Marketing Professional
Asian Institute of Medical Sciences
12.2009 - 06.2014
Marketing Executive
Amrit Food Corporation Ltd
07.2009 - 11.2009
MBA - Marketing & Finance
UPTU Lucknow
04.2001 -
Executive Program - Strategic Management
IIM Kashipur
B.Sc. - PCM
Dr. B. R. Ambedkar University
12th - Science Education
U.P. Board
10th - Science Education
U.P. Board