Vivek Tiwari
Mumbai
Summary
Strategically-minded SEO Specialist known for high productivity and efficient task completion. Possess specialized skills in keyword research, content optimization, and analytics tracking. Excel in problem-solving, critical thinking, and adaptability to deliver improved search engine rankings and user engagement.
Overview
9
9
years of professional experience
Work History
SEO Expert
Beno.com
Dubai
09.2024 - Current
- Analyzed website performance using SEO tools and data analytics platforms.
- Developed and implemented effective keyword strategies for content optimization.
- Developed SEO strategies to enhance website visibility and traffic.
- Collaborated with content teams to enhance on-page SEO practices and guidelines.
- Optimized website structure and navigation for improved user experience and indexing.
- Created detailed reports on SEO performance metrics for stakeholder review.
- Mentored junior team members on best practices in search engine optimization.
- Stayed updated on industry changes to adapt strategies accordingly for Beno.com.
- Analyzed user behavior and optimized content for maximum engagement.
- Optimized web pages using HTML tags, meta tags, meta descriptions and keywords.
- Generated regular reports on website performance, including rankings, traffic patterns, conversions and ROI metrics.
- Developed and executed off-page SEO strategies to improve domain authority and organic visibility.
- Built high-quality backlinks through guest posting, niche edits, business listings, and blogger outreach.
- Managed outreach campaigns using tools like Ahrefs, SEMrush, and BuzzStream to secure backlinks from high DA sites.
- Conducted keyword research to identify high-impact search terms for campaigns.
- Optimized on-page content for improved search engine rankings and user experience.
- Collaborated with content teams to create SEO-friendly articles and blog posts.
SEO Assistant Manager
Kalkifashion.com (E-com)
Mumbai
04.2023 - 08.2024
- Analyzing the trend and recommendations for collection page creation.
- Experience in managing 800K to 1 million organic traffic (e-com brand).
- SEO Audit, Page Audit, Technical Analysis.
- Improving the audit score by 96% to 99%.
- Paid/Free Building Backlinks (Guest Post and Submissions)
- Schema Implementation/Fixing Errors in Schema
- Keyword research and gap analysis.
- Content Assessment/Gap Analysis.
- Monthly reporting and recommendations to enhance the organic traffic.
SEO Specialist
Digitalofty (Searchrescue.com.au)
01.2021 - 04.2023
- Experience in handling 14-plus clients monthly. (Including premium clients)
- Enhanced local search rankings through optimized Google Business Profiles and targeted keyword strategies.
- Identified and resolved technical SEO issues to improve website crawlability, speed, and overall performance.
- Drove consistent organic growth by implementing on-page, off-page, and content optimization strategies.
- Prepared monthly SEO reports and actionable recommendations to boost organic traffic and search visibility.
- Collaborated with Australian clients, explaining performance reports and SEO insights to help them understand progress and outcomes clearly.
SEO Specialist
TheDigitalfellow.com
Mumbai
01.2018 - 01.2021
- Experience in handling B2B and B2C (E-commerce) Client projects.
- Exposure in managing multiple client projects (Financial services, skincare products, Personal Doctor Branding, Steel, Furniture, Jewelers Manufactures)
- Client on boarding, preparing the project plan, SEO Audit, and On page & Off Page strategy
- Project understanding, research and presentations to the clients. Identifying the key competitors, customers pain area for content marketing and keywords through persona research
- SEO optimization of Ecommerce Website (3 lakh
- Of Monthly traffic)
- Ecommerce website: Achieved 100% organic traffic growth within a year.
- Local SEO : Achieved 1st page ranking within 3 months
Social Media Internship
Aflatoon Digital
Mumbai
01.2017 - 01.2018
- Daily posting on the social Media platforms
- Customers relationship management
- Building the followers on the platforms
Education
Bachelor degree -
Mumbai University
Master Degree - Arts
Mumbai University
Skills
- On Page SEO
- Off Page SEO
- Technical SEO
- Google Analytics/ GA4
- Google Search Console
- SEMrush/ Screaming frog tool
- Ahref
- WordPress CMS
- Squarespace cms
- Shopify CMS
- ChatGPT
- Analytical skills
- Keyword strategy
- Backlink building
- SEO audit
- Report generation
- E-commerce SEO
- Influencer outreach
- Google analytics
Personal Information
Title: SEO Specialist
Language
English, Hindi
Timeline
SEO Expert
Beno.com
09.2024 - Current
SEO Assistant Manager
Kalkifashion.com (E-com)
04.2023 - 08.2024
SEO Specialist
Digitalofty (Searchrescue.com.au)
01.2021 - 04.2023
SEO Specialist
TheDigitalfellow.com
01.2018 - 01.2021
Social Media Internship
Aflatoon Digital
01.2017 - 01.2018
Bachelor degree -
Mumbai University
Master Degree - Arts
Mumbai University