Vivek Prakash
Palakkad
Summary
Dynamic Sales and Technical Engineer with MRF Limited, adept at driving revenue growth through strategic market analysis and effective CRM. Proven expertise in SAP and data interpretation, successfully enhancing customer satisfaction and achieving significant sales volume increases. Skilled in fostering relationships and executing impactful marketing campaigns to expand market reach.
Overview
7
7
years of professional experience
Work History
Sales and Technical Engineer
MRF Limited
Coimbatore
06.2022 - Current
- Overseeing the entire sales process and after-sales support to enhance customer satisfaction by addressing customer inquiries, resolving issues, and maintaining a smooth post-purchase experience.
- Settling tire claims through thorough inspection and defect identification such as
- Visual examination
- Tread depth analysis.
- Sidewall/Bead & Inner Liner condition
- Pressure and Load history
- Provide a clear and justified decision whether it's a full replacement, partial and pro rata compensation or rejection with a valid explanation
- Identify and recruit new business partners to expand market reach and drive business growth
- Close monitoring and track competitor actions and identify opportunities for differentiation to adapt and refine sales strategies
- Design and execute targeted marketing campaigns to promote products and services
- Perform market research to identify trends, opportunities and challenges
- Gathering market information through OE Dealers to improve business strategies
Territory Sales Supervisor
MRF Limited
Kannur
06.2018 - 05.2022
- Develop and implement territory-specific sales strategies to achieve revenue targets.
- Build and maintain relationships with key accounts and dealerships, conducting regular visits to promote products
- Prepare regular reports on sales activities, forecasts, and market feedback.
- Gathering market information through OEDs to improve business strategies.
- Communicate market insights to senior management for strategic planning.
- Ensure compliance with company policies and industry regulations
- Maintain accurate records of sales activities and customer interactions.
- Conduct regular visits to both satisfied and dissatisfied customers, fostering strong and ongoing relationships.
- Maintain relationships and stay informed about new vehicle launches through frequent visits to OE dealers.
- Monitor competitors' activities from time to time, and update industry trends and developments.
- Perform continuous follow-ups on product performance using customer database insights.
Education
B. E - Mechanical Engineering
Anna University
Chennai01.2017
Twelfth Grade -
St. Thomas Matric Higher Secondary School
Chennai01.2013
Tenth Grade -
Kerala Senior Secondary School
New Delhi01.2011
Skills
- SAP
- Tally
- Solid Works
- Microsoft Office
- Computer savvy
- Data Interpretation
- Customer Relationship Management
- Fact Checking
- Market Potential Analysis
- Field Research
- Sales Promotional Activities
Accomplishments
- Identified more potential areas and introduced more capable dealers and franchises, leading to a significant growth in sales volume
- Achieved phenomenal growth through regular product campaigns and enhanced client relationships.
- Facilitated training in "Tally" and the "Unique Dealer Portal", improving dealer productivity, accountability, and digital engagement.
- Assisted dealer counters in boosting sales volumes by implementing effective product visual merchandising strategies.
- Conducted regular visits to both satisfied and dissatisfied customers, fostering strong and ongoing relationships.
- Maintained relationships and stayed informed about new vehicle launches through frequent visits to OE dealers.
- Monitored competitor activities daily to stay informed about industry trends and developments.
- Performed continuous follow-ups on product performance using customer database insights.
Personal Information
- Date of Birth: 07/20/95
- Gender: Male
- Nationality: Indian
- Marital Status: Married
Timeline
Sales and Technical Engineer
MRF Limited
06.2022 - Current
Territory Sales Supervisor
MRF Limited
06.2018 - 05.2022
B. E - Mechanical Engineering
Anna University
Twelfth Grade -
St. Thomas Matric Higher Secondary School
Tenth Grade -
Kerala Senior Secondary School
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