YOGIRAJ SHELKE
Pune
Summary
A passionate Meta and Google Ads practitioner who loves to make plans to introduce products or services to the right people, digitally able to evaluate campaign results, and manage the performance accordingly. A digital-savvy marketer who is able to create and manage the process of engaging audiences and selling products or services. I am honest and straightforward, and whenever I have difficulties with a task, I do not hesitate to seek help and ask questions.
Overview
4
4
years of professional experience
Work History
Social And Paid Media Analyst
Seventh Triangle Consulting
01.2022 - Current
- Planned and executed Meta and Google ad campaign strategies for e-commerce clients, managing a monthly media spend of 30 lakhs.
- Analyzed data and prepared reports to optimize campaign performance, enhancing overall effectiveness.
- Conducted ad creative research and optimized marketing funnels for improved performance.
Management Trainee
Seventh Triangle Consult
01.2021 - Current
- Meta Audience Research (Finding Targeted Audiences)
- Creating custom audiences for retargeting.
- Creating Lookalike Audiences.
- Managing and optimizing existing Meta and Google campaigns.
Education
B.E - CIVIL ENGINEERING
Savitribai Phule Pune University
Pune01.2020
Diploma - Civil Engineering
Eklavya Polytechnic College
Pune01.2016
Skills
- Meta ad campaign strategy
- Google ad campaign strategy
- E-Commerce
- Data analysis
- Report preparation
- Campaign optimization
- Funnel building
- Ad creative research
- Media spending management
Language
Marathi
First Language
English
Proficient (C2)
C2
Timeline
Social And Paid Media Analyst
Seventh Triangle Consulting
01.2022 - Current
Management Trainee
Seventh Triangle Consult
01.2021 - Current
B.E - CIVIL ENGINEERING
Savitribai Phule Pune University
Diploma - Civil Engineering
Eklavya Polytechnic College
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