Summary
Overview
Work History
Education
Skills
Software
Interests
Timeline
Generic

Antara Deshpande

Content Specialist
Pune

Summary

Dedicated Content and Development professional with history of meeting company goals utilizing consistent and organized practices. Skilled in driving teams and adapting to new situations and challenges to best enhance the organizational brand.

Overview

15
15
years of professional experience
4
4
Languages

Work History

Assistant Manager -Content and Strategy

Avira Insights Technologies Pvt Ltd
Pune
03.2021 - Current
  • Spearheading the Content Team for Avira
  • Responsible for creating Web Content/ SEO Content/Whitepapers and Marketing Collaterals
  • Proof-reading/ Editing Content for the entire Team
  • Developed team communications and information for meetings.
  • Demonstrated respect, friendliness and willingness to help wherever needed.
  • Prepared variety of different written communications, reports and documents.
  • websites authored in the current role:
  • https://industrysnippets.com/
  • https://www.ctostories.com/
  • https://www.leadsinfra.com/
  • https://inforgrowth.com/

Freelance Content Writer

Self -Employed
Pune
12.2017 - 02.2022
  • Created concise, eye-catching headlines and copy on client services. Conducted extensive internet research to provide facts and statistics for articles and blogs. Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content. Developed copy while maintaining brand voice and adhering to legal requirements.

Responsible for creating website and Amazon content for the apparel brand- ‘ Shenation’

(descriptions,creatives,captions) ( www.shenation.in )

Responsible for creating Instagram content (captions) for the apparel brand “ The Thread Weavers” (https://www.instagram.com/the_thread_weavers/)

Fitness and Nutrition write-ups for Livfit247- A health and Fitness Club

(http://livfit247.com) (Website-Home page content, Facebook, Instagram)

YouTube content write-ups for Livfit247 (https://www.youtube.com/channel/UCtLOaefofJVxAM-MHErymUg)

Instagram and Email format content for a Vedic Healing Mantra-A Holistic healing and lifestyle app. (https://www.instagram.com/vedichealingmantra)

Instagram content write-ups/posts/captions/creatives for Just Casuals-A leading Apparel brand.

(https://www.instagram.com/justcasuals/).

Website home page content, Twitter and Instagram posts for Book My Wizard- An interactive Knowledge Transfer Platform. (https://www.instagram.com/bookmywizard/) (https://www.bookmywizard.com/)

Instagram and Facebook content write-ups/posts/captions/creatives for Area-37-A Recreational and Entertainment Club in Pune. (https://www.instagram.com/area37.club/) (https://www.facebook.com/area37.club/)

Adjunct Faculty- Content Writing and Communication

Symbiosis School of Sports Sciences
Pune
01.2021 - 04.2021
  • Online and offline research for creating original and factual content
  • Business Communication and Design for students pursuing MBA, www.ssss.edu.

Responsible for handling and managing the director’s Linkedin page ( Dr.Nayana Nimkar) for Symbiosis School of Sports Sciences ( www.ssss.edu.in) https://www.linkedin.com/in/nayana-nimkar-3479b6131/

Director-Recruitments/Partner

Mindmap Advisors Pvt Ltd
Pune
02.2015 - 08.2018
  • Chaired partner meetings to drive discussion of matters important to firm operations, keeping discourse on-topic and moving at efficient pace.
  • Oversaw firm's day-to-day administrative operations, provided guidance to support staff and enforced compliance with state, federal and local regulations across organization.
  • Worked with leadership to strategize and introduce office initiatives.
  • Observed corporate rules and regulations and safety procedures.
  • Spoke with peers to verify task completion, meeting tight deadlines and schedules.
  • Provided outstanding service to all individuals, promoting effective and lasting business relationships.
  • Promoted new business and expanded firm's professional network through attendance and participation in community, government and industry events.

Business Development Manager

Manpower Group Inc
Pune
08.2011 - 06.2013
  • Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
  • Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
  • Consulted with product development teams to enhance products based on customer interest data.
  • Worked with existing customers to increase purchases of products and services.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Generated new business with marketing initiatives and strategic plans.
  • Reached out to potential customers via telephone, email and in-person inquiries.
  • Created reports and presentations detailing business development activities.
  • Negotiated, prepared and signed contracts with clients.

Team Leader- Recruitments and BD

EmmayHR ( A Randstad Company) now Mafoi
Pune
05.2005 - 06.2009
  • Proved successful working within tight deadlines and fast-paced atmosphere.
  • Prepared variety of different written communications, reports and documents.
  • Resolved problems, improved operations and provided exceptional service.
  • Met targets consistently for every quarter
  • Responsible for bring in new clients on the basis of Retainer/ Project basis
  • Recruitment across mid- senior levels for ITES/BFSI/Manufacturing and IT domains

Education

B.A - Literature

Pune University

Diploma Degree - French

Alliance Francaise de Poona

Skills

    Content Strategy

Grammar understanding

Account acquisition and retention

Content Writing

Editing / Proof reading

Business Development

Software

Microsoft Office

Interests

Music

Driving

Timeline

Assistant Manager -Content and Strategy

Avira Insights Technologies Pvt Ltd
03.2021 - Current

Adjunct Faculty- Content Writing and Communication

Symbiosis School of Sports Sciences
01.2021 - 04.2021

Freelance Content Writer

Self -Employed
12.2017 - 02.2022

Director-Recruitments/Partner

Mindmap Advisors Pvt Ltd
02.2015 - 08.2018

Business Development Manager

Manpower Group Inc
08.2011 - 06.2013

Team Leader- Recruitments and BD

EmmayHR ( A Randstad Company) now Mafoi
05.2005 - 06.2009

B.A - Literature

Pune University

Diploma Degree - French

Alliance Francaise de Poona
Antara DeshpandeContent Specialist