Writing and research
Abhijit Singh Bhambra
Senior Manager
Bengaluru,Karnataka
Summary
Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Overview
12
12
years of professional experience
8
8
years of post-secondary education
5
5
Languages
Work History
Senior Manager
Essentially Sports
Bengaluru, Karnataka
07.2023 - Current
- Acted as a team leader in group projects, delegating tasks and providing feedback.
- Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.
- Demonstrated a high level of initiative and creativity while tackling difficult tasks.
- Provided professional services and support in a dynamic work environment.
- Demonstrated strong organizational and time management skills while managing multiple projects.
- Demonstrated leadership skills in managing projects from concept to completion.
Senior Content Writer
Cyware
Bengaluru, Karnataka
06.2022 - 11.2022
- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
- Repurposed and optimized existing content for use in different mediums.
- Edited and proofread content to confirm proper grammar, quality and consistency with AP style.
- Produced original, creative content for promotional advertisements and marketing materials.
- Completed accurate and polished formatting in line with publishing standards prior to submission.
- Managed competing deadlines with efficiency.
Senior Content Writer
Viatris, Mylan Pharmaceuticals Pvt Ltd
Bengaluru, KA
09.2021 - 06.2022
- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
- Conducted interviews with subject matter experts to generate topics.
- Repurposed and optimized existing content for use in different mediums.
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
- Provided writing support in fast-paced environment for variety of public-facing materials.
- Edited and proofread content to confirm proper grammar, quality and consistency with AP style.
- Produced original, creative content for promotional advertisements and marketing materials.
- Maintained current understanding of industry and customer genre trends, enhancing writing and marketing success.
- Presented clients with unique copy options based on overall marketing objectives.
- Played instrumental role in creative planning and review sessions, working with resourceful team to elevate quality of content and designs.
- Completed accurate and polished formatting in line with publishing standards prior to submission.
- Managed competing deadlines with efficiency.
- Prepared and submitted professional proposals to select publishers to outline works, promotional skills and literary experience.
- Composed original written material for various types of publications and submitted for approval by supervisor, editor or publisher.
- Wrote advertising material for use by publication, broadcast or internet media to promote sale of goods and services.
- Consulted with editors to shape story and eliminate any errors.
- Customized brand message to reach and capture target audience interest and drive engagement.
Deputy Manager of Marketing
Viatris, Mylan Pharmaceuticals Private Limited
Bengaluru, Karnataka
09.2021 - 06.2022
- Assessed marketing copy, art comps and final designs and compared with established specifications.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Capitalized on industry and marketplace trends to strategize marketing solutions and enhance business operations.
- Created company brand messaging, collateral materials, customer events, promotional strategies and product commercialization.
- Designed, implemented and enhanced national marketing initiatives to maximize outreach and product sales.
- Developed network of related professionals to open up business opportunities.
- Managed workflow between staff, coordinating documents, planning and creative material distribution.
- Assisted with development of event strategies and tactical plans to promote accomplishment of marketing goals.
- Collaborated with senior sales, engineering, and other business development executives to create best practices marketing initiatives and media positioning for vertical markets.
- Kept organized tracking documents detailing assignments, in-progress work and completed project milestones.
- Created 05 marketing campaigns, which resulted in 50% increase in revenue.
- Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets, and sales plans for business segments.
- Developed consumer-tailored print marketing materials for targeted distribution.
- Submitted professional proposals and project scopes in response to Requests for Proposals.
- Set up, completed and tracked customer surveys for local, regional and national campaigns.
Digital Content Creator
Associated Broadcasting Co. Private Limited (Tv9)
Noida, Uttar Pradesh
07.2020 - 09.2021
- Wrote content and uploaded it to Tv9 News content management system.
- Strengthened content through proofreading and editing.
- Created up to 250 pieces of content per month, using SEO keywords drawn from Google Analytics.
- Employed site manager tools to publish content and maintain professional looking web pages.
- Organized collected information to produce six well-written articles per day.
- Added meta descriptions, keywords and image tags to increase clients' SEO presence by 75%.
- Utilized WordPress to upload content, images and pages.
- Conducted extensive research to provide factual statistics for articles, blogs and landing pages.
- Rewrote and reorganized site content to better position products and services.
- Posted daily on four social media sites.
- Maximized advertising efforts by developing content for media relations, corporate communications and social media posts.
Associate News Producer
Tv9 Karnataka Private Limited
Bengaluru, Karnataka
06.2012 - 06.2020
- Guided producers and engineers in best story development practices and sound design concepts to encourage innovation in production technique.
- Coordinated with producers and on-air talent to create program content, new ideas and segments.
- Coordinated production schedules and activities for three shows for Tv9 television network.
- Planned video shoots in studio and remotely by managing production through all stages to completion.
- Collaborated with network executives to define and propel organization's mission and vision.
- Developed schedules for production, editing and duplication for timely delivery.
- Presented production ideas and determined creative scenarios for production and delivery.
- Devised and implemented strategies to create new revenue streams and cut operational costs.
- Improved production company operations and profitability by applying new technologies and fostering evolution of production standards.
- Carried out day-day-day duties accurately and efficiently.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
- Worked with reporting team to develop stories on daily basis and in 24/7 environment
- Maintained very high quality of outgoing news in both written and digital format
Education
MBA - Human Resources Management
Sikkim Manipal University
Gangtok 01.2013 - 01.2015
Diploma in Broadcast Journalism - Broadcast Journalism
Indian Institute of Journalism & New Media
Bengaluru 07.2011 - 05.2012
Bachelor of Engineering - Mechanical Engineering
Jodhpur Institute of Engg & Technology
Jodhpur 07.2004 - 07.2008
Skills
Content scheduling
Accomplishments
- Supervised team of six staff members.
- Documented and resolved issues which led to significant results.
- Won best story award for year 2018 in Broadcast Journalism
Interests
Social Media
Public speaking
Networking
Travel
Blogging
Podcasting
Marketing
Learning new languages
Timeline
Senior Manager
Essentially Sports
07.2023 - Current
Senior Content Writer
Cyware
06.2022 - 11.2022
Senior Content Writer
Viatris, Mylan Pharmaceuticals Pvt Ltd
09.2021 - 06.2022
Deputy Manager of Marketing
Viatris, Mylan Pharmaceuticals Private Limited
09.2021 - 06.2022
Digital Content Creator
Associated Broadcasting Co. Private Limited (Tv9)
07.2020 - 09.2021
MBA - Human Resources Management
Sikkim Manipal University
01.2013 - 01.2015
Associate News Producer
Tv9 Karnataka Private Limited
06.2012 - 06.2020
Diploma in Broadcast Journalism - Broadcast Journalism
Indian Institute of Journalism & New Media
07.2011 - 05.2012
Bachelor of Engineering - Mechanical Engineering
Jodhpur Institute of Engg & Technology
07.2004 - 07.2008
Reading
As a content creator, I love to read fact based articles/books focusing on an event or a news story. I also have a taste for autobiographies and special stories that make heads turn.
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