Writing and research
Abhijit Singh Bhambra
Senior Manager
Bengaluru,Karnataka
Summary
Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Overview
13
13
years of professional experience
8
8
years of post-secondary education
5
5
Languages
Work History
Senior Content Writer
Viatris, Mylan Pharmaceuticals Pvt Ltd
Bengaluru, KA
09.2021 - 06.2022
- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
- Conducted interviews with subject matter experts to generate topics.
- Repurposed and optimized existing content for use in different mediums.
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
- Provided writing support in fast-paced environment for variety of public-facing materials.
- Edited and proofread content to confirm proper grammar, quality and consistency with AP style.
- Produced original, creative content for promotional advertisements and marketing materials.
- Maintained current understanding of industry and customer genre trends, enhancing writing and marketing success.
- Presented clients with unique copy options based on overall marketing objectives.
- Played instrumental role in creative planning and review sessions, working with resourceful team to elevate quality of content and designs.
- Completed accurate and polished formatting in line with publishing standards prior to submission.
- Managed competing deadlines with efficiency.
- Prepared and submitted professional proposals to select publishers to outline works, promotional skills and literary experience.
- Composed original written material for various types of publications and submitted for approval by supervisor, editor or publisher.
- Wrote advertising material for use by publication, broadcast or internet media to promote sale of goods and services.
- Consulted with editors to shape story and eliminate any errors.
- Customized brand message to reach and capture target audience interest and drive engagement.
Deputy Manager of Marketing
Viatris, Mylan Pharmaceuticals Private Limited
Bengaluru, Karnataka
09.2021 - 06.2022
- Assessed marketing copy, art comps and final designs and compared with established specifications.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Capitalized on industry and marketplace trends to strategize marketing solutions and enhance business operations.
- Created company brand messaging, collateral materials, customer events, promotional strategies and product commercialization.
- Designed, implemented and enhanced national marketing initiatives to maximize outreach and product sales.
- Developed network of related professionals to open up business opportunities.
- Managed workflow between staff, coordinating documents, planning and creative material distribution.
- Assisted with development of event strategies and tactical plans to promote accomplishment of marketing goals.
- Collaborated with senior sales, engineering, and other business development executives to create best practices marketing initiatives and media positioning for vertical markets.
- Kept organized tracking documents detailing assignments, in-progress work and completed project milestones.
- Created 05 marketing campaigns, which resulted in 50% increase in revenue.
- Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets, and sales plans for business segments.
- Developed consumer-tailored print marketing materials for targeted distribution.
- Submitted professional proposals and project scopes in response to Requests for Proposals.
- Set up, completed and tracked customer surveys for local, regional and national campaigns.
Senior Manager
Essentially Sports
Bengaluru, Karnataka
07.2023 - 03.2024
- Acted as a team leader in group projects, delegating tasks and providing feedback.
- Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.
- Demonstrated a high level of initiative and creativity while tackling difficult tasks.
- Provided professional services and support in a dynamic work environment.
- Demonstrated strong organizational and time management skills while managing multiple projects.
- Demonstrated leadership skills in managing projects from concept to completion.
Senior Content Writer
Cyware
Bengaluru, Karnataka
06.2022 - 11.2022
- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
- Repurposed and optimized existing content for use in different mediums.
- Edited and proofread content to confirm proper grammar, quality and consistency with AP style.
- Produced original, creative content for promotional advertisements and marketing materials.
- Completed accurate and polished formatting in line with publishing standards prior to submission.
- Managed competing deadlines with efficiency.
Assistant Editor
New Generation Media
Chennai, Tamil Nadu
03.2025 - 09.2025
- Maintained strict adherence to AP Style guidelines in all editorial work completed for the publication.
- Coordinated special projects such as themed issues or supplements, ensuring seamless integration into regular publication schedules.
- Streamlined the editorial process by efficiently managing deadlines, ensuring timely article submission and publication.
- Handled internal staff correspondence through emails and scheduling.
Digital Content Creator
Associated Broadcasting Co. Private Limited (Tv9)
Noida, Uttar Pradesh
07.2020 - 09.2021
- Wrote content and uploaded it to Tv9 News content management system.
- Strengthened content through proofreading and editing.
- Created up to 250 pieces of content per month, using SEO keywords drawn from Google Analytics.
- Employed site manager tools to publish content and maintain professional looking web pages.
- Organized collected information to produce six well-written articles per day.
- Added meta descriptions, keywords and image tags to increase clients' SEO presence by 75%.
- Utilized WordPress to upload content, images and pages.
- Conducted extensive research to provide factual statistics for articles, blogs and landing pages.
- Rewrote and reorganized site content to better position products and services.
- Posted daily on four social media sites.
- Maximized advertising efforts by developing content for media relations, corporate communications and social media posts.
Associate News Producer
Tv9 Karnataka Private Limited
Bengaluru, Karnataka
06.2012 - 06.2020
- Guided producers and engineers in best story development practices and sound design concepts to encourage innovation in production technique.
- Coordinated with producers and on-air talent to create program content, new ideas and segments.
- Coordinated production schedules and activities for three shows for Tv9 television network.
- Planned video shoots in studio and remotely by managing production through all stages to completion.
- Collaborated with network executives to define and propel organization's mission and vision.
- Developed schedules for production, editing and duplication for timely delivery.
- Presented production ideas and determined creative scenarios for production and delivery.
- Devised and implemented strategies to create new revenue streams and cut operational costs.
- Improved production company operations and profitability by applying new technologies and fostering evolution of production standards.
- Carried out day-day-day duties accurately and efficiently.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
- Worked with reporting team to develop stories on daily basis and in 24/7 environment
- Maintained very high quality of outgoing news in both written and digital format
Education
MBA - Human Resources Management
Sikkim Manipal University
Gangtok 01.2013 - 01.2015
Diploma in Broadcast Journalism - Broadcast Journalism
Indian Institute of Journalism & New Media
Bengaluru 07.2011 - 05.2012
Bachelor of Engineering - Mechanical Engineering
Jodhpur Institute of Engg & Technology
Jodhpur 07.2004 - 07.2008
Skills
Content scheduling
Digital publishing
Copywriting
Google Analytics
Social media marketing
Digital channel management
Wordpress
Research
Video Editing
Storyboarding
Leadership
Sports
Social Media Management
Audience Engagement
Email Campaigns
Strategic Planning
Talent Development
Partnership Development
Organizational improvement
Budget Administration
Accomplishments
- Supervised team of six staff members.
- Documented and resolved issues which led to significant results.
- Won best story award for year 2018 in Broadcast Journalism
Interests
Social Media
Public speaking
Networking
Travel
Blogging
Podcasting
Marketing
Learning new languages
Timeline
Assistant Editor
New Generation Media
03.2025 - 09.2025
Senior Manager
Essentially Sports
07.2023 - 03.2024
Senior Content Writer
Cyware
06.2022 - 11.2022
Senior Content Writer
Viatris, Mylan Pharmaceuticals Pvt Ltd
09.2021 - 06.2022
Deputy Manager of Marketing
Viatris, Mylan Pharmaceuticals Private Limited
09.2021 - 06.2022
Digital Content Creator
Associated Broadcasting Co. Private Limited (Tv9)
07.2020 - 09.2021
MBA - Human Resources Management
Sikkim Manipal University
01.2013 - 01.2015
Associate News Producer
Tv9 Karnataka Private Limited
06.2012 - 06.2020
Diploma in Broadcast Journalism - Broadcast Journalism
Indian Institute of Journalism & New Media
07.2011 - 05.2012
Bachelor of Engineering - Mechanical Engineering
Jodhpur Institute of Engg & Technology
07.2004 - 07.2008
Reading
As a content creator, I love to read fact based articles/books focusing on an event or a news story. I also have a taste for autobiographies and special stories that make heads turn.