Summary
Overview
Work History
Education
Skills
Additional Information
Timeline
Generic

ABHIRAKSHAN B

Creative Content Writer | AI Copywriter | Content Marketer | Linguist
Chennai

Summary

Versatile Content Writer with over 5 years of experience in content marketing, localization, and digital storytelling across IT, media, and education domains.

  • Adept at creating customer-centric content for tech-driven platforms and SaaS products, including Google, YouTube, WhatsApp, Netflix, and Amazon Prime. Strong understanding of buyer journeys , content strategy , and brand voice consistency .
  • Demonstrates excellence in managing multi-channel content deliverables — that drives brand awareness, supports demand generation, and simplifies complex solutions for global audiences.


I aim to craft clear, engaging, and value-driven content that supports product marketing, brand growth, and customer engagement. My goal is to simplify complex technical concepts into compelling narratives that resonate with diverse audiences and drive business results.

Overview

9
9
years of professional experience
4
4
years of post-secondary education

Work History

Linguist

Ivakya Solutions
Chennai, TN
03.2021 - Current
  • Localized and transcreated technical, UI, legal, and marketing content for Google, YouTube, Google Ads, Google Pay , and WhatsApp , improving Tamil market reach and engagement.
  • Served as Lead Linguist for WhatsApp's localization, overseeing quality standards and cultural appropriateness.
  • Developed and standardized SOPs for ad content localization for Google.
  • Reviewed content for linguistic accuracy, user intent, and tone of voice.
  • Partnered with engineers, PMs, and QA teams to troubleshoot content implementation challenges in UI and help centers.
  • Performed linguistic annotations for variety of NLP projects

Business Coordinator

Clickeypod Technologies
Chennai, TN
08.2020 - 02.2021
  • Coordinated with e-commerce sellers to onboard them onto the digital platform, enabling smoother product catalog setup.
  • Facilitated internal workflows between content, sales, and development teams.
  • Supported content ideation and marketing material for onboarding communications.
  • Evaluated performance metrics to identify areas for improvement and implement effective solutions accordingly.

Teaching Assistant (French)

Sri Sankara Global Academy
Chennai, TN
11.2018 - 03.2020
  • Taught French as a third language to students, aligning with CBSE curriculum.
  • Designed engaging lesson plans using multimedia and storytelling.
  • Contributed to content for school newsletters and academic reports.
  • Supported classroom activities, tutoring, and reviewing work.

Trainee Engineer

Elixir Electronics
Chennai, TN
08.2016 - 12.2017
  • Assisted in fabrication design and technical documentation for public address systems .
  • Helped prepare manuals and product specs for internal use and vendor distribution.
  • Coordinated basic marketing content (technical brochures, signage content) in collaboration with the marketing team.
  • Collaborated with senior engineers on complex projects.

Education

Bachelor of Engineering - Electronics And Communication

Peri Institute of Technology
Chennai, India
08.2012 - 07.2016

Skills

Creative writing

B2B/B2C Content Strategy

Localization & Transcreation (Tamil–English)

Scriptwriting & Dialogue Adaptation

SEO Optimization Basics

AI Prompt Writing

Product Marketing Content

UI/UX Content Framework

AI Tools for Content Creation

Social Media Content

Additional Information

Freelance & Creative Projects

Netflix – Tamil Dialogue Writer & Dubbing Director

  • Adapted scripts and directed dubbing for Netflix's series "Griselda" , ensuring linguistic precision and cultural relatability.

Amazon Prime – Tamil Dialogue Writer

  • Wrote dialogues for "Wheel of Time – Season 2" , adapting high fantasy content for Tamil audiences.

BBC & Discovery Channel – Content Localizer

  • Localized 50+ educational and nature documentaries from English to Tamil, maintaining factual accuracy and viewer engagement.

Timeline

Linguist

Ivakya Solutions
03.2021 - Current

Business Coordinator

Clickeypod Technologies
08.2020 - 02.2021

Teaching Assistant (French)

Sri Sankara Global Academy
11.2018 - 03.2020

Trainee Engineer

Elixir Electronics
08.2016 - 12.2017

Bachelor of Engineering - Electronics And Communication

Peri Institute of Technology
08.2012 - 07.2016

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ABHIRAKSHAN BCreative Content Writer | AI Copywriter | Content Marketer | Linguist