Abhiram S
Pathanamthitta
Summary
Results-driven Digital Marketing Specialist with a track record of success at Effective Agency, specializing in SEO and SEM optimization. Proficient in creating high-converting campaigns and utilizing Google Analytics to boost multi-channel engagement. Expertise in Facebook advertising and a strong commitment to continuous improvement in fast-paced environments.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Digital Marketing Specialist
Effective Agency
05.2024 - Current
- Developed and implemented digital marketing strategies to increase brand awareness.
- Performed keyword research and analyzed SEO performance of webpages.
- Analyzed website traffic metrics and adjusted strategies accordingly.
- Managed email marketing campaigns from conception to execution.
- Optimized landing pages for search engine optimization purposes.
- Measured and reported performance of digital campaigns to assess against goals, ROIs and KPIs.
- Developed landing pages with high conversion rates to satisfy stringent ad network quality scores
- Optimized paid social Facebook and LinkedIn campaigns by performing A/B and multivariate experiments.
Digital Marketing Specialist
Soften Technologies
Ernakulam
10.2023 - 04.2024
- Reviewed analytics data regularly to identify areas of improvement in our campaigns.
- Maintained an up-to-date knowledge of emerging technologies related to social media marketing.
Education
Bachelor of Computer Applications - Information Technology
Catholicate College
Pathanamthitta04-2023
Skills
- Digital marketing strategies
- SEO and SEM optimization
- Social media management
- Campaign development
- Multi-channel engagement
- Google Analytics proficiency
- Facebook advertising expertise
- Business Manager skills
Certification
- Google Ads (Search)
- Google Ads (Shopping)
- Meta Blueprint
- Hubspot Inbound Marketting
MOST PROUD OF
- SEO Excellence
- Revenue Boost
- Successful Campaign Launch
Timeline
Digital Marketing Specialist
Effective Agency
05.2024 - Current
Digital Marketing Specialist
Soften Technologies
10.2023 - 04.2024
Bachelor of Computer Applications - Information Technology
Catholicate College
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