Abhishek Ghosh
Principal Analyst
Pune
Summary
Experienced research and market intelligence professional with deep expertise in enterprise technology and ICT domains, delivering rigorous primary and secondary research, competitive analysis, and market insights. Proven ability to translate complex industry data into executive-ready intelligence to support strategy, product positioning, and go-to-market decisions.
Overview
4
4
years of professional experience
4
4
Languages
Work History
Principal Analyst
QKS Group
Pune
06.2022 - 12.2025
- Spearheaded 15+ comprehensive market research initiatives, including competitive intelligence reports, market sizing, share analysis, and forecasting across cloud communication (unified communications, communications platform, and contact center), data analytics, and AI spaces, to inform strategic direction and support client growth initiatives.
- Authored and structured competitive benchmarking reports that repositioned vendors within the market landscape, directly influencing $140,000 in report-driven revenue, and increasing inbound lead generation by approximately 30%.
- Established relationships with the leadership of vendors like Infobip, Twilio, Sinch, Vonage, GoTo, Comviva, and various others.
- Directed a cross-functional Market Intelligence team; managed project timelines, research frameworks, and execution to deliver actionable insights with 100% alignment to business objectives.
- Delivered high-impact strategic briefings to clients and senior CXO-level leaders; insights shaped product development, GTM strategies, and competitive positioning across key markets.
- Produced influential thought leadership content, including whitepapers, executive summaries, and blog articles, adopted by sales, product, and marketing teams to enhance brand authority, and enable strategic outreach.
- Built and sustained executive-level relationships with customer experience stakeholders; consistently invited to present at client webinars, expert panels, and flagship industry events as a trusted voice in Cloud Communications research.
- Partnered with sales and marketing on data-driven GTM initiatives; co-developed research-backed targeting strategies that improved vendor outreach success.
- Led and executed strategic consulting engagements on GIS engineering software, delivering tailored research with actionable insights and recommendations to drive informed decision-making for a market leader.
- Mentored and coached junior analysts, enforcing research excellence and timely delivery, while fostering a culture of analytical rigor and strategic thinking.
Business Consulting Intern
Ernst & Young (EY)
Bengaluru
05.2021 - 06.2021
- Executed 5+ market intelligence initiatives across multiple industry verticals, including cybersecurity, RBI-regulated small finance banks (SFBs), two-wheeler automotive segment, and various others.
- Conducted a detailed competitive analysis within the cybersecurity market, profiling key players, solution portfolios, and organizational structures.
- Built comprehensive competitor profiles, leveraging structured competitive intelligence frameworks, and secondary research.
- Contributed to competitive talent intelligence initiatives by researching and profiling experienced professionals from leading consulting firms, including PwC.
Market Research Intern
Graphene Research Labs Pvt. Ltd.
Bengaluru
04.2021 - 06.2021
- Conducted comprehensive competitive intelligence in the graphene manufacturing market, profiling 40+ key domestic and international vendors.
- Synthesized competitor data into executive-level intelligence dashboards to support leadership decision-making and growth strategy development.
Education
MBA - Marketing
Christ University
Bengaluru, India06-2022
B.Tech - EEE
SRM University
Kattankulathur, Chennai, IndiaXII - PCM
Delhi Public School
Haridwar 04.2001 -
X -
Delhi Public School
HaridwarSkills
Core Competencies:
Market Research
Competitive Benchmarking
Customer Experience Strategy
GTM Strategy
Client Relationship Management
Stakeholder Management
Research Report Writing
Thought Leadership
Data Analysis & Insight Synthesis
Presentation Skills
Communication Skills
Team Leadership
Project Ownership
Cross-Functional Collaboration
Industry Trend Analysis
Sales Enablement
Tools & Software:
UCaaS and CPaaS Software
MS Word
MS Excel
MS Powerpoint
Tableau
Zoho Projects
SPSS
CRM Tools
Timeline
Principal Analyst
QKS Group
06.2022 - 12.2025
Business Consulting Intern
Ernst & Young (EY)
05.2021 - 06.2021
Market Research Intern
Graphene Research Labs Pvt. Ltd.
04.2021 - 06.2021
XII - PCM
Delhi Public School
04.2001 -
MBA - Marketing
Christ University
B.Tech - EEE
SRM University
X -
Delhi Public School