Akshay Bhama

• Conducted market sizing to assess category viability, drove C level alignment & negotiations with various external consultants including the Big 4, Legal advisors to launch India’s 1st P2P car sharing product.

• Currently leading marketplace supply side user acquisition and activation for Zoomcar with direct ownership of P&L and marketplace strategy.

• Driving category planning, charting out growth strategies for the market place business

• Responsible for product roadmap and execution on product strategy

• Driving key strategic initiatives and critical projects with the core leadership, technology and operations teams

• Improved overall funnel conversion for acquisition by 6x by identifying system needs and designed processes and defining clear road map for product CRM,Ops and Performance marketing teams to meet business requirements

• Spear headed overseas expansion strategy by conducting TAM SAM,SOM and launched 4 new countries (Vietnam, Philippines, Indonesia, Egypt).

• Owned end-end P&L for north west region. Achieved EBITDA positive P&L by rationalizing operational and capital expenditures in

• Conducted quantitative and qualitative data analysis to identify trends to balance demand and supply gaps in multiple geo zones and territory

• Policy & Government Relation Management-Liaison with Transport and Tourism Ministries&stroke relevant partnerships for getting govt. endorsements, licenses

• Led annual planning for 0-1 and 1 to 10 journey, built road maps for demand acquisition.
• Launched 3 new territories for Zoomcar and Spearheaded recruitment and hiring process for new demographics.
• Anticipated financial impact from operational issues and worked with leadership to develop solutions.
• Enhanced and redefined organizational structure to maintain competitive edge across territories.
• Identified market product demands and customer trends to bring in new customers and retain existing ones for sustainable profits.

• Planned and executed various BTL and CRM marketing campaigns directed towards increasing brand visibility, new customer acquisition and increasing wallet share of existing customers

• Step out is an international internship facilitation agency aimed to provide accessibility of high-quality internship opportunities abroad for students
• Investment planning &analysis | Business model creation |Establishing product market fit |P&L management
• Delivered 100+ internships experiences for 5+ nationalities.