Alina Srivastava
Pune
Summary
With nearly a decade of experience in consults and market research, I offer a wealth of expertise in formulating effective market and product positioning strategies. My strength lies in critically examining and creating profiles of industry competitors, while also identifying gaps and opportunities for the organization through extensive secondary research and analytical interpretations. Highly skilled in utilizing tools such as Factiva, Bloomberg, Marklines, Orbis, Capital IQ, as well as MS Excel and think-cell (PowerPoint) to make a compelling business case.
Overview
11
11
years of professional experience
Work History
Senior Manager
Data Bridge Market Research
12.2019 - Current
- Publishing market research studies on industry verticals with a team of SRA and junior research analyst
- Proactively commenting on market dynamics by networking with key industry participants/though leaders globally
- Preparing training module and providing training to new resources
- Writing proposals and articles
- Handling pre sales and post sales queries of the clients
- Quality check of report and estimating market size & forecasting with high level analysis
- Researching and finalizing report topics for syndicated research study
- Assuming responsibility for end report in terms of quality and deadlines
- Directly reporting to the manager, also interacting to VP research on case to case basis.
Consultant
Future Market Insights
12.2016 - 11.2019
- Handling the consult projects from start to end with tight deadlines and fulfilling the requirement of the clients
- Writing articles on various topics which are published on company website
- Preparing client's specific segmentation as per their requirement
- Handling client queries related to the report and fulfilling their requirements
- Finalizing the segmentation, drivers, restraint, market numbers, trends, market share of the report
- Grooming the associate working simultaneously
- Preparing questionnaires, spot data gaps, confirming assumptions, identifying and interviewing subject matter experts within relevant industries to supplement industry research
- Preparing the company profile with key financial ratios and segmental & geographical details with product details
- Analyzing all the macro factors related to the report to forecast the market.
Research Analyst (Title - Officer)
Brose Automotive Pvt. Ltd.
09.2015 - 12.2016
- Hands-on experience in business research, consulting, and data & research quality review
- Leading research projects and executing data study & planning
- Providing strategic support to the organization to help position its products successfully into the market & be competitive, through exhaustive research & profiling of Industry leaders & competitors
- Preparing competitors profiling with their key financial ratios
- Reviewing & analyzing the data obtained from portals & secondary research
- Daily tracking the updates of the competitors
- Providing collected information to the Brose internal information and data management systems
- Evaluating and retrieving information from internet research databases like Factiva, Marklines, CIQ, IHS, or other databases
- Supporting the Germany and China (Brose) market intelligence team with their research.
Research Associate
MarketandMarkets
01.2014 - 08.2015
- Detailed study of Consults' markets & syndicate reports, to analyze new products' positioning through market forecast of drivers, restraints, opportunities & challenges
- Highly skilled in market research, data analysis, market engineering, report writing, and primary calling
- Executing market research and consulting assignments and projects
- Conducting client interaction, understanding its requirements and preparing detailed documents and developing various models as per the project needs to decide the Research process and methodology
- Conducting cold calls for sales and pre-sales support in coordination with the business development team
- Building relationships with clients, channel partners, and strategic alliances
- Conducting research assignments using databases such as Factiva, Bloomberg, Hoovers, One Petro, OICA (Organisation Internationale des Constructeurs d'Automobiles), etc
- Understanding the financial information of major companies (automotive & transportation) in terms of revenue, market shares, and research development
- Identifying potential growth markets and proposing research topics to senior management
- Preparing questionnaires, spot data gaps, confirming assumptions, identifying and interviewing subject matter experts within relevant industries to supplement industry research.
Education
MBA - Finance
ICFAI BUSINESS SCHOOL
04.2001 -
B.Com - Commerce
LBS PG COLLEGE
04.2001 -
Skills
Market Intelligence
Languages
English
HINDI
Timeline
Senior Manager
Data Bridge Market Research
12.2019 - Current
Consultant
Future Market Insights
12.2016 - 11.2019
Research Analyst (Title - Officer)
Brose Automotive Pvt. Ltd.
09.2015 - 12.2016
Research Associate
MarketandMarkets
01.2014 - 08.2015
MBA - Finance
ICFAI BUSINESS SCHOOL
04.2001 -
B.Com - Commerce
LBS PG COLLEGE
04.2001 -
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