Amay Singh
Summary
Motivated and results-driven professional with a passion for public relations and marketing. Seeking a challenging position in the field to leverage strong communication skills, creative mindset, and strategic thinking. Experienced in managing brand reputation, enhancing public image, and driving successful marketing campaigns.
Overview
7
7
years of professional experience
Work History
Growth Associate
Bhanzu (Exploring Infinities)
11.2023 - 07.2024
- Strategized and executed end-to-end influencer marketing campaigns, generating over 5,000 qualified leads across global markets.
- Successfully achieved a 6x return on investment (ROI), driving revenue of ₹30–40 lakhs from a modest ₹5 lakh budget.
- Built and nurtured partnerships with influencers across diverse niches, ensuring alignment with brand objectives and target audience profiles.
- Collaborated with influencers and teams across multiple time zones, ensuring smooth communication, timely deliverables, and effective campaign execution.
- Developed and deployed tailored influencer marketing assets, enhancing brand visibility and engagement across platforms.
- Analyzed campaign performance metrics to optimize strategy, leveraging insights to improve future outreach and collaborations.
- Negotiated contracts and deliverables, securing cost-effective partnerships while maintaining quality and timelines.
- Coordinated cross-functional teams to ensure seamless execution of campaigns, from ideation to final reporting.
- Demonstrated a deep understanding of market trends, enabling the identification and onboarding of high-performing influencers.
Analyst and Streamer Specialist Esports & Gaming
Sportskeeda
05.2022 - 11.2023
- Researched and authored high-quality written content focused on esports, streamers, and the streaming industry, catering to a diverse audience of gaming enthusiasts, professionals, and fans
- Created engaging and informative articles, blog posts, and news pieces that covered a wide range of topics, including player profiles, streaming tips, industry events, and the intersection of gaming and pop culture
- (500+ views/article w/ 100+ articles)
Marketing Associate and Social Media Manager
ClubWorks and Sub70 India
06.2021 - 07.2022
- Formulated and executed Social Media Campaigns
- Solely executed Content and Copy Writing operations
- Improved social media presence by 51% by employing social media marketing tools to create and maintain the company's brand
- Spearheaded marketing efforts, managing with external marketing agency to develop social media marketing campaigns
- Developing new approaches for market development
- Revamped and optimized website to improve utilizing SEO to enhance online visibility and UX
Volunteer Intern
Mudita Foundation
11.2020 - 07.2021
- Formulated Social Media and Fundraising Campaigns
- Orchestrated outreach with organizations for potential collaboration
Volunteer Teacher
Guardians of Dreams
07.2017 - 04.2018
- Initiated, facilitated, and moderated classroom discussions and activities
- Established and communicated clear objectives for all lessons, units and projects to students
Education
Advanced Certificate - Brand Management And Marketing Communications
MICA Ahmedabad
06-2023
Bachelor of Arts - Journalism And Public Relations
State University of New York
Plattsburgh, New York05-2021
Certified - Human Research
CITI Program
05-2021
Skills
- Multitasking and organization
- Developing marketing collateral
- Traditional marketing strategies
- Marketing techniques knowledge
- Marketing and promotional activities
- Specialized problem solving skills
- Relationship and Team Building
- Research
Languages
English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Spanish
Beginner (A1)
Timeline
Growth Associate
Bhanzu (Exploring Infinities)
11.2023 - 07.2024
Analyst and Streamer Specialist Esports & Gaming
Sportskeeda
05.2022 - 11.2023
Marketing Associate and Social Media Manager
ClubWorks and Sub70 India
06.2021 - 07.2022
Volunteer Intern
Mudita Foundation
11.2020 - 07.2021
Volunteer Teacher
Guardians of Dreams
07.2017 - 04.2018
Advanced Certificate - Brand Management And Marketing Communications
MICA Ahmedabad
Bachelor of Arts - Journalism And Public Relations
State University of New York
Certified - Human Research
CITI Program
Similar Profiles
Rahul ShaRahul Sha
Sales Manager at Bhanzu - Exploring Infinities Edtech Pvt Ltd.Sales Manager at Bhanzu - Exploring Infinities Edtech Pvt Ltd.
Mehreen GulzarMehreen Gulzar
Quality Assurance Associate at Bhanzu (Exploring Infinities)Quality Assurance Associate at Bhanzu (Exploring Infinities)
Komal MedhiKomal Medhi
Sr Quality Analyst at Exploring Infinities, BhanzuSr Quality Analyst at Exploring Infinities, Bhanzu