Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
Generic
AMIT GROVER

AMIT GROVER

Chennai

Summary

Ambitious Business leader with over 18 years of experience, bringing strong foundation in leadership, collaboration, and strategic thinking to table. Proven track record in managing teams, driving projects to successful completion, and fostering positive work environment. Highly adaptable with knack for problem-solving and effective communication, ensuring smooth operations and stakeholder satisfaction. Ready to leverage these skills to make significant impact.

Overview

25
25
years of professional experience

Work History

Associate Director Sales (RSM – South region)

Kellogg India Private Limited
Chennai
09.2013 - Current
  • Directed South region for GT, MT & D-Commerce, managing business valued at 750 crores.
  • Led team of 2 senior managers and 8 assistant sales managers while overseeing parallel reporting of RHR, RCM, and RLM.
  • Analyzed performance data to identify trends and drive strategic business growth.
  • Implemented strategies to increase market penetration of breakfast cereals and snacks in competitive landscape.
  • Conducted performance evaluations, providing feedback and setting objectives for team members.

Associate Director Sales (RSM – East region)

Kellogg India Private Limited
Kolkata
07.2021 - 06.2025
  • Drove record growth for larger organization in East region, achieving fastest growth in 2022 and 2023.
  • Expanded breakfast cereal distribution in East region by entering new geographies and enhancing operational efficiencies.
  • Developed snacking category, elevating Pringles from smallest to second largest on performance leaderboard.
  • Led a team of one senior manager, eight area sales managers, and support staff with parallel reporting structures.
  • Managed regional overhead costs effectively, delivering an annual operating plan of 402 crores successfully.

Sr. Manager (GTM lead – All India GT)

Kellogg India Private Limited
Mumbai
01.2020 - 06.2021
  • Directed go-to-market strategy for GT channel to enhance market presence.
  • Collaborated with four regions to expand coverage in urban and rural areas.
  • Implemented initiatives fostering culture of EDGE for improved execution in market.
  • Launched Go Green initiative ensuring sustainability and profitability with channel partners.
  • Managed crisis situations, mitigating risks and maintaining business continuity during challenging periods of Covid Pandemic by collaborating cross functions to support regional teams on ground.

Sr. Manager (Regional Customer Marketing Manager – East)

Kellogg India Private Limited
Kolkata
04.2017 - 12.2019
  • Directed customer marketing and sales commercial excellence for East region over three years.
  • Transformed top-weighted stores through strategic regional interventions in program execution.
  • Executed training programs for merchandising and sales teams to improve in-store performance.
  • Successfully launched all new product developments within the region.
  • Initiated festive campaigns during Durga Puja, Poila Baisakh, and Bihu.
  • Managed team of 2 Assistant Managers and 2 MIS personnel to enhance operational efficiency.
  • Recognized as Best Manager Support Function in 2018, leading region as fastest growing.
  • Sourced vendors and suppliers for business needs and negotiated terms for optimum service delivery.
  • Directed daily operation of business and flexed with changing demands to consistently meet objectives.

Area Sales Manager – UP

Kellogg India Private Limited
Ghaziabad
09.2013 - 03.2017
  • Oversaw management of direct and indirect channels across entire UP.
  • Monitored competitor activity, adapting strategies to maintain competitive advantage and market leadership.
  • Conducted comprehensive training sessions for sales staff, enhancing their product knowledge and sales techniques.
  • Directed team of 2 Assistant Managers and 10 Sales Officers to achieve sales targets.
  • Facilitated agenda for indirect town expansion, resulting in addition of 200 SDLs.
  • Executed all New Product Developments (NPDs) within the state successfully.
  • Piloted several successful product launches to assess market viability.

Sales Development Manager

Abbott Healthcare Private Limited
Jaipur
12.2010 - 09.2013
  • Established business operations in Rajasthan through trade channels with a team of 3 sales executives.
  • Managed relationships with 41 distributors across Rajasthan, ensuring effective distribution.
  • Directed a team of 3 sales executives and 5 DBSMs to meet sales and distribution targets.
  • Analyzed market trends and monitored competitors to refine sales and marketing strategies.
  • Identified and networked with financially reliable dealers and channel partners for enhanced market penetration.

Territory Sales Executive

Abbott Healthcare Private Limited
Ghaziabad
12.2010 - 12.2012
  • Launched Abbott Nutrition products in Western U.P., achieving distribution at 2,200 outlets within six months.
  • Generated business volume of 19 lacs since inception.
  • Surpassed sales targets by achieving 126% in 2011 and 120% in 2012.
  • Consistently recognized with Exceeded Expectation grade for outstanding performance in 2011 and 2012.
  • Received Sikandar and Champions awards for consecutive years of exceptional performance in U.P.
  • Promoted to Sales Development Manager within two years due to exceptional results.

Territory Sales Executive

Field Fresh Foods Pvt. Ltd.
Ghaziabad
11.2009 - 12.2010
  • Launched Delmonte products across South Delhi, Noida, and Ghaziabad, enhancing market visibility.
  • Appointed financially robust channel partners to expand market reach effectively.
  • Managed five distributors in South Delhi, Noida, and Sahibabad, ensuring efficient operations.
  • Led a team of 10 sales executives to achieve both sales and distribution targets.
  • Focused on providing adequate attention to all product categories.

Sales Officer (MT)

General Mills India Pvt. Ltd.
South Delhi
01.2009 - 09.2009
  • Oversaw Modern Trade operations across South, West, and North Delhi.
  • Executed sales promotion strategies to meet revenue objectives.
  • Coordinated promotional activities for new product launches and special offerings.

Territory Sales Executive (GT)

General Mills India Pvt. Ltd.
South Delhi
08.2007 - 12.2008
  • Managed four distributors across South Delhi, Faridabad, and Gurgaon.
  • Led seven Sales Executives to achieve sales targets and enhance distribution effectiveness.
  • Implemented sales promotion plans and new concepts to drive revenue growth.
  • Coordinated promotional activities for product launches and special offerings.

Distributor

09.2000 - 07.2007
  • Collaborated with FMCG and Telecom MNCs, including PepsiCo, Perfetti, and Vodafone.

Education

Certificate of Higher Education -

DAV Public School
Sahibabad, UP
1998

Diploma - Sales & Marketing Management

I.M.T.
Ghaziabad
01.2003

B.COM. - Commerce

C.C.S. University
Meerut
01.2001

Advanced Computer Course -

ICE
01.2000

Skills

  • Team leadership
  • People-oriented
  • Data-driven decision making
  • Sales strategy
  • Excellent work ethic
  • Leadership skills
  • Market analysis
  • Crisis management
  • Negotiation techniques

Accomplishments

  • Won Achievers award for implementing ARS in 2025, Choco business turnaround in 2024, Pringles growth in 2023.
  • Promoted to Associate Director Sales (RSM East) in June 2021 at Kellogg’s.
  • Awarded with most prestigious Global award 'WK Kellogg value awards' in 2020.
  • Awarded Best Manager in support function Pan India in 2018 at Kellogg’s.
  • Promoted as Sales Development Manager for Rajasthan in 2012 at Abbott.
  • Won Sikander Award in 2011 and Champions Award in 2012 at Abbott.
  • Promoted as Sales Officer (MT) in 2009 at General Mills.

Languages

Hindi
English
Punjabi

Timeline

Associate Director Sales (RSM – East region)

Kellogg India Private Limited
07.2021 - 06.2025

Sr. Manager (GTM lead – All India GT)

Kellogg India Private Limited
01.2020 - 06.2021

Sr. Manager (Regional Customer Marketing Manager – East)

Kellogg India Private Limited
04.2017 - 12.2019

Associate Director Sales (RSM – South region)

Kellogg India Private Limited
09.2013 - Current

Area Sales Manager – UP

Kellogg India Private Limited
09.2013 - 03.2017

Sales Development Manager

Abbott Healthcare Private Limited
12.2010 - 09.2013

Territory Sales Executive

Abbott Healthcare Private Limited
12.2010 - 12.2012

Territory Sales Executive

Field Fresh Foods Pvt. Ltd.
11.2009 - 12.2010

Sales Officer (MT)

General Mills India Pvt. Ltd.
01.2009 - 09.2009

Territory Sales Executive (GT)

General Mills India Pvt. Ltd.
08.2007 - 12.2008

Distributor

09.2000 - 07.2007

Certificate of Higher Education -

DAV Public School

Diploma - Sales & Marketing Management

I.M.T.

B.COM. - Commerce

C.C.S. University

Advanced Computer Course -

ICE
AMIT GROVER