Amuthapriya Thangaraju

• Determined areas for improvement and implemented processes to alleviate problems.
• Boosted success of the organization by improving performance, motivation, job satisfaction, hiring practices, training programs and management systems.
• Streamlined content related manual processes to cut downtime and optimize employee productivity.
• Prioritized projects and project tasks depending upon key milestones and deadline dates.
• Identified business issues through careful collaboration with key stakeholders and increased profit margin by 10%.
• Troubleshot issues by understanding issue, diagnosing root cause and coming up with effective solutions.
• Proactively identified and found ways to resolve issues to prevent distractions and keep projects on track.
• Anticipated impediments to team delivery involving cultural barriers and logistical challenges.
• Planned and arranged meetings with external organizations and individuals, enabling parties to meet and discuss project progress.
• Produced reports and updated customers and senior leaders on progress and roadblocks.
• Collaborated with project owners and team members to set ambitious but achievable goals.

Philips EIM Digital Services

• Webpage creation in Teamsite & Adobe CQ environments, Asset management and product information management.
• Led 40+ members of team of both Lighting and Healthtech CQ to deliver sites on time for 70+ locales
• Applied LEAN methodology and provided quick and easy solutions thereby improving quality of process and also increasing delivery speed.
• Played key role in project migration from Eindhoven to Chennai- Infosys in 2months.
• Got recognized and travelled to Eindhoven, Netherlands three times for Knowledge transfer and transition of different projects.
• Marked charts and graphs to record results and prepared and delivered presentations, training and briefings required by contract.
• Oversaw growth of market research function, enabling organization to analyze data to identify and anticipate opportunities.

AT&T- Adobe EIM –Teamsite

• Successfully presented to the client AT&T and brought the project to Infosys. Also travelled to US for AEM migration.
• Led Website creation team of both Teamsite for B2B and Adobe CQ for B2C.
• Conducted data system studies to prepare documentation and specifications for proposals.
• Developed business cases, presentations and reports for senior management.
• Documented client progress through case notes and documentation.

• Collaborated with team of 30 writers and content marketing strategists to create copy promoting clients' SEO, sales and thought-leadership goals.
• Strategized content based on Google Analytics data, geographical targeting and keyword planning.
• Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
• Completed thorough research into assigned topics.
• Provided writing support in fast-paced environment for variety of public-facing materials.
• Formatted articles, blogs and webpages with HTML, photos and infographics.
• Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
• Produced original, creative content for promotional advertisements and marketing materials.
• Wrote advertising material for use by publication, broadcast or internet media to promote sale of goods and services.
• Prepared and submitted professional proposals to select publishers to outline works, promotional skills and literary experience.

• Managed Failure Analysis Team with allocation of work.
• Solving team’s queries/clarification on Failure analysis and consolidating team reports.
• Audit the books that were processed from FA team and to ensure quality of eBooks is sustained.
• Audit the books that author wants to establish through our site that goes to the hands of the customer as digital books which they can see through the kindle, Turing and Nell.
• Organize Client Support Calls on a weekly basis to update offshore team progress and critical tickets status.
• XML changes when required, quality check and proof reading