ANSHU CHANDRA
Amazon
Ghaziabad
2
Languages
23
years of professional experience
Dynamic supply chain and sourcing leader with over 15 years of experience in scaling vendor networks, developing category strategies, and optimizing procurement operations across QSR, café, retail, and e-commerce fresh/perishable supply chains. Successfully led the launch and expansion of Popeyes Louisiana Kitchen in India, driving a new e-commerce category from $10K to $1M in monthly sales within a year by establishing a comprehensive vendor base from the ground up. Achieved Rs 150 Mn in annualized sourcing savings and secured 1,200 MT/year of protein volume through strategic supplier negotiations. Recognized for exceptional ownership under pressure, managing all Fresh categories for three months during a stakeholder gap without disrupting business operations while implementing cross-functional improvements that significantly enhanced fill rates.
Work History
Vendor & Category Manager – Fresh / Amazon Now
1 Year 1 Month- Own end-to-end vendor management for 12 vendors across Meat, Seafood, RTE, and Frozen categories — representing 1/3 of total Fresh business contribution (~$1M of $3M monthly Fresh revenue)
- Manage full vendor lifecycle: Vendor Central onboarding, ASIN creation, and catalogue correction (category, GL, Item Name, List Price, Cost Price) through first PO issuance and first in-stock confirmation
- Lead vendor-level deal and promotion planning — promo calendar creation, offer ledger maintenance, and sell-out tracking for on-time vendor sign-off
- Executed monthly Contra COGS upload and sign-off by 25th of each month, ensuring timely and accurate financial reporting
- Managed fill-rate performance, identifying and escalating underperforming region/vendor combinations for timely resolution
- Conduct ASIN- and vendor-level margin analysis, including root-cause margin decomposition across competition, cost inflation, fulfilment, and sourcing factors
- Led 4 indirect reportees in vendor operations execution while maintaining individual contributor responsibilities
- Key Achievements:
- Scaled a new e-commerce fresh category from $10K to $1M in monthly sales within 12 months — a 100x growth trajectory — by building vendor supply depth from zero
- Onboarded and listed 100% of the relevant vendor base for the category within the first year of launch
- Amazon Now
- Role & Responsibilities:
Senior Manager Sourcing – Non Veg, Oils and Fats
4 Years 2 Months- Spearheaded the India launch and expansion of Popeyes Louisiana Kitchen, a global QSR brand — managing supplier onboarding, product development, and category readiness pre-launch through scale
- Negotiated high-value, multi-year supplier contracts securing favorable cost and continuity terms
- Delivered Rs 150 Mn in annualized cost savings by redesigning sourcing systems, tools, and processes
- Led budget governance and financial planning for category, aligning cost discipline with quality standards
- Managed crises and supply disruptions, ensuring continuity during volatile market conditions
- Directed new product development from research to market launch, enhancing category competitiveness
- Oversaw quality control, ensuring supplier output consistently exceeded industry benchmarks
Senior Manager – Meat and Fish
1 Year 8 Months- Secured 1,200 MT/year in meat and fish procurement volume through a market-adaptive, multi-vendor sourcing strategy
- Grew B2B revenue across restaurants, hospitals, and online delivery platforms by adapting strategies during COVID disruption
- Negotiated annual supplier agreements with continuity clauses to ensure uninterrupted supply during outlet closures
Manager – Commercial
1 Year 11 Months- Reduced inventory waste and stabilized stock levels through enhanced inventory control practices, ensuring optimal supply availability
- Sourced and onboarded new vendors/suppliers, negotiating terms that improved service delivery and reliability
- Advised senior management on facilities and operational needs; built training programs that lifted team performance
- Reduced inventory waste and stabilized stock levels through tighter inventory control discipline
Zonal Manager
7 Months- Secured long-term client contracts through strategic key account relationship management across the zone
- Adapted regional strategy based on market and competitor analysis, informing senior management on performance insights
- Directed zonal sales operations to align market coverage with distribution targets and customer demand.
- Managed regional distributor relationships to strengthen service consistency and supply continuity.
- Monitored stock movement and inventory levels to reduce shortages across sales territories.
Buyer – Meat and Fish
4 Years 5 Months- Managed end-to-end procurement from requisition to delivery, achieving consistent on-time supply
- Led tender processes — preparing documents, evaluating bids, selecting vendors, and reviewing supplier performance
- Negotiated supplier terms on payments, delivery schedules, and quality standards to enhance supplier relationships
Category Manager – Meat and Fish
1 Year 9 Months- Coordinated procurement and logistics to optimize inventory levels and minimize stockouts
- Developed supplier relationships to enhance long-term supply chain reliability
- Managed butchery assortment planning to align stock with customer demand and store sales targets.
- Negotiated supplier terms to improve procurement efficiency, product availability, and margin control.
- Analyzed category performance to adjust pricing, promotions, and replenishment decisions.
Merchandiser
1 Year 11 Months- Evaluated and selected merchandise based on price, quality, and demand signals to align inventory with customer preferences
- Managed product replenishment and shelf availability across assigned store sections.
- Maintained planogram compliance and accurate display placement for seasonal promotions.
- Coordinated with store teams to execute merchandising updates and promotional setups.
Second Assistant Manager
4 Years- Oversaw daily QSR store operations while upholding service standards and policy compliance.
- Managed restaurant operations, ensuring consistent quality, service, and cleanliness standards across shifts.
- Coordinated crew deployment, optimizing staffing levels for smooth peak-hour service.
- Monitored food safety and hygiene compliance, supporting audit readiness and brand standards.
Education
Bachelor of Science - Hospitality Management
Skills
Vendor management
Category Management Strategy
Perishables procurement
Supply chain leadership
P&L management
Availability optimization
Supply Chain Resilience
Supplier assessment
Stakeholder leadership
Customer needs assessment
Relationship management
Issue resolution
Accomplishments
- 100x revenue scale: $10K → $1M/month in 12 months
- Built entire vendor base from zero for a new e-commerce fresh category (Amazon Now, Saudi Arabia)
- Rs 150 Mn annualized cost savings
- New sourcing systems/processes — Non-Veg, Oils & Fats category (Jubilant Foodworks)
- QSR brand launch & scale-up
- Spearheaded India launch and expansion of Popeyes Louisiana Kitchen
- 1,200 MT/year volume secured
- Meat & fish procurement contracts, Metro Cash & Carry
- Zero-disruption continuity
- Sole ownership of 7 Fresh categories for 3 months during stakeholder gap — full accountability, no service drop
- Fill-rate improvement
- Cross-functional alignment with supply chain, catalog, and fulfilment teams resolved systemic availability gaps
- 100% vendor base onboarded in Year 1
- Full relevant-vendor listing completed for new category launch, Amazon Now KSA
Languages
English (C1 Advanced)
Hindi (First language)
Personal Information
Title: Supply Chain & Sourcing Leader | QSR & Cafe Category Growth
Timeline
Vendor & Category Manager – Fresh / Amazon Now
Amazon
09.2025 - CurrentRead More
Senior Manager Sourcing – Non Veg, Oils and Fats
Jubilant Foodworks
07.2021 - 09.2025Read More
Senior Manager – Meat and Fish
Metro Cash and Carry
11.2019 - 07.2021Read More
Manager – Commercial
C.P. Wholesale India Pvt. Ltd
10.2017 - 09.2019Read More
Zonal Manager
ABAD Fisheries Pvt Ltd
03.2016 - 10.2016Read More
Buyer – Meat and Fish
Metro Cash and Carry India
10.2011 - 03.2016Read More
Category Manager – Meat and Fish
Carrefour WC&C India, Butchery
01.2010 - 10.2011Read More
Merchandiser
Spencer's Retail Ltd
09.2007 - 08.2009Read More
Second Assistant Manager
McDonald's India (HRPL)
06.2003 - 06.2007Read More
Institute of Hotel Management
Bachelor of Science from Hospitality Management
Read More