Summary
Overview
Work History
Education
Skills
Websites
Timeline
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ANSHUL BAHUGUNA

Dehradun

Summary

Product manager with extensive experience at FirstCry.com, focusing on generative AI integration and process optimization. Achieved a 73% reduction in ticket closure time through strategic automation and improved user experience design. Skilled in stakeholder communication and data-driven decision-making, effectively driving product roadmaps and performance metrics.

Overview

5
5
years of professional experience

Work History

Product Manager

FirstCry.com
Dehradun
01.2024 - Current

Email Bot

  • AI-powered email automation for instant customer support.
  • Defined roadmap for scaling the bot across high-volume query categories, reducing average resolution time and manual workload, automated 16k emails per month.
  • Collaborated with CRM and product teams to integrate bot responses with case ID tracking, enhancing accountability and reporting efficiency.

Voice Bot

  • AI-powered customer support automation using GPT-4 APIs
  • Developed product roadmap and defined KPIs for Voice Bot utilizing Gen AI capabilities to enhance performance metrics.
  • Achieved 85% response accuracy and 90% ticket creation accuracy, significantly reducing manual intervention.
  • Designed scalable evaluation framework to monitor bot performance across thousands of calls, ensuring continuous improvement without manual audits.
  • Partnered with engineering, design, and operations teams to optimize conversation flows and enhance customer satisfaction.
  • Improved operational efficiency by cutting average resolution time through automation and accurate intent detection.

Associate Product Manager / Business Analyst

FirstCry.com
Dehradun
03.2021 - 12.2023
  • Project: India CRM - B2B Operations
  • Led development of a centralized CRM platform for 1,500+ PAN India stores handling 22,000+ monthly tickets.
  • Developed real-time reports and dashboards, enhancing decision-making for business and product teams.
  • Partnered with leadership to define roadmap, KPIs, and automation strategy, aligning with business goals.
  • Coordinated cross-functional efforts as a liaison between product, operations, and tech teams, facilitating faster rollouts.
  • Reduced ticket count by 30% through automation and smart closure logics.
  • Cut average ticket closure time from 15 days to 4 days via process elimination and workflow redesign.
  • Ensured smooth adoption by training store teams, and incorporating feedback loops for continuous improvement.
  • Scaled CRM as the single source of truth, increasing transparency and accountability across all stores.

Education

MBA - Business Analytics

University of Petroleum and Energy Studies
Dehradun
03-2021

BSc - Mathematics

HNBGU University
Srinagar Garhwal
06-2016

Skills

  • Product vision and strategy
  • AI product development
  • Roadmap prioritization
  • Stakeholder alignment
  • Data-driven decision making
  • Market analysis
  • Performance metrics and KPI tracking
  • Agile and Scrum framework
  • Process automation and optimization
  • User interface design

Timeline

Product Manager

FirstCry.com
01.2024 - Current

Associate Product Manager / Business Analyst

FirstCry.com
03.2021 - 12.2023

MBA - Business Analytics

University of Petroleum and Energy Studies

BSc - Mathematics

HNBGU University
ANSHUL BAHUGUNA