Summary
Overview
Work History
Education
Skills
Certification
Hobbies and Interests
Timeline
Generic

Anshuman Shukla

Hyderabad

Summary

Dynamic Senior Associate at MEDIAMINT INC with a proven track record in account management and performance optimization. Expertly navigated campaign lifecycles, enhancing delivery strategies and ensuring compliance for major clients like History TV and Disney. Adept at problem-solving and leveraging ad operations to drive successful outcomes in programmatic marketing.

Overview

5
5
years of professional experience
1
1
Certification

Work History

IN

MEDIAMINT INC
Hyderabad
04.2023 - Current
  • Collaborated with Account Management team throughout campaign lifecycle from ideation to reporting.
  • Advised on strategic media plans aligned with campaign objectives and budgets.
  • Partnered with Ad-Ops to troubleshoot delivery issues and enhance optimization strategies.
  • Coordinated with CSMs and Inventory team to assess inventory and delivery options.
  • Reviewed creative assets to confirm compliance and ensure all trackers were activated.
  • Managed accounts for History TV, Nickelodeon, MTV, VHI, Tubi, Disney, and others.
  • Worked with servers including Adgear, Google DCM, Innovid, and Nielsen DAR.

Co-Founder

Learn For Cause
Bhubaneswar
06.2020 - 08.2022
  • Facilitated communication between internal teams regarding progress of projects.
  • Implemented cost-saving measures throughout all areas of the organization.
  • Recruited, trained, managed, and evaluated staff.
  • Directed company-wide efforts towards achieving established goals and objectives.
  • Organized events such as conferences, trade shows, seminars.
  • Analyzed customer feedback to improve product offering and services.
  • Conducted market research to assess potential opportunities for new products or services.
  • Identified areas of improvement in processes related to operations and sales activities.
  • Managed overall workflow of projects from conception to completion.
  • Created and maintained corporate website, marketing materials, and social media accounts.
  • Researched competitors' products and services in order to identify gaps in the market.

Education

Bachelor of Technology - Computer Science & Engineering

Bhubaneswar, Odisha
Bhubaneswar, Odisha
03.2023

Skills

  • Real-time bidding
  • Ad operations and programmatic marketing
  • Campaign management
  • Product training
  • Problem solving
  • Real-time bidding
  • Ad operations and programmatic marketing
  • Campaign management
  • Product training
  • Problem solving

Certification

  • Campaign Manager 360
  • Amazon DSP Certification
  • Google Analytics 4 Certification
  • Display & Video 360 Certification

Hobbies and Interests

Writing, environmental conservation, art, hiking, travel

Timeline

IN

MEDIAMINT INC
04.2023 - Current

Co-Founder

Learn For Cause
06.2020 - 08.2022

Bachelor of Technology - Computer Science & Engineering

Bhubaneswar, Odisha

Similar Profiles

CREATE PROFILE
Anshuman Shukla