Summary
Overview
Work History
Education
Skills
Previous Experience
Notable Accomplishments
Personal Information
Timeline
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APRAJITA MISHRA

APRAJITA MISHRA

Marketing Manager
Bangalore

Summary

Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 8+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.

Overview

8
8
years of professional experience

Work History

Marketing Manager

American Express Banking Corp
Bengaluru
01.2022 - Current
  • Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
  • Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
  • Negotiated partnerships with key influencers, maximizing brand exposure in target markets.
  • Set aggressive targets for employees to drive company success and strengthen motivation.
  • Managed budget allocation and resource utilization to maximize marketing ROI.
  • Conducted market research to identify new opportunities and target markets.

Relationship Manager

American Express Banking Corporation
Bengaluru
05.2018 - 12.2021
  • Liaising with Sales and Service Team of American Express payment facility (POS, PG and Manual Payment System) for Retail and SME merchants across assigned territory; ensuring maximum coverage and warm acceptance of American Express Cards at merchant location across various territories
  • Collaborated with cross-functional teams for seamless management of high-profile accounts, resulting in improved customer satisfaction.
  • Provided exceptional customer service, resolving issues promptly and maintaining client trust throughout the resolution process.

Marketing & Sales Executive

Your Own Room
Bengaluru
04.2016 - 03.2018
  • Assisted in product sales across various locations; conducted market survey and enhanced the customer network for the company; organized various promotional events based on different target and customers; performed feedback & requirement survey; designed, developed & executed campaign structures for digital marketing of products

Education

High School Undergraduate -

Rajghat Besant School ( KFI )
Varanasi
03.2011

Masters In Business Administration - Marketing

Birla Institute of Technology
Ranchi, Mesra
05.2016

Bachelors in Business Administration - Marketing

Birla Institute of Technology
Ranchi, Mesra
05.2014

Skills

Campaign Planning

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Previous Experience

Your Own Room, Bengaluru, Marketing & Sales Executive, 04/2016, 05/2018, Assisted in product sales across various locations, Conducted market survey and enhanced the customer network for the company, Organized various promotional events based on different target and customers, Performed feedback & requirement survey, Designed, developed & executed campaign structures for digital marketing of products

Notable Accomplishments

  • Managed Super Market Visibility for AMEX for PAN India
  • Secured 2 holdout throughout every year since joining Amex
  • Recognized with "Employee of the Month Award" for operational excellence in 2016 and 2017

Personal Information

Date of Birth: 02/26/1994

Timeline

Marketing Manager

American Express Banking Corp
01.2022 - Current

Relationship Manager

American Express Banking Corporation
05.2018 - 12.2021

Marketing & Sales Executive

Your Own Room
04.2016 - 03.2018

High School Undergraduate -

Rajghat Besant School ( KFI )

Masters In Business Administration - Marketing

Birla Institute of Technology

Bachelors in Business Administration - Marketing

Birla Institute of Technology

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APRAJITA MISHRAMarketing Manager