ASHATIK KUMAR
Cluster Manager-Sales
Gurgaon
Summary
Professional, prepared manager with high standards and focus on results. Proven ability to lead teams, adapt to changing needs, and drive performance in multiple locations. Strong skills in strategic planning, operations management, and team collaboration. Known for reliability, flexibility, and results-driven approach.
Overview
2
2
Languages
3
3
years of professional experience
Work History
Cluster Manager – Sales
Ceasefire Industries Pvt. Ltd.
04.2025 - Current
- Driving B2B sales of an integrated range of 360-degree fire-fighting solutions, including hydrant systems, kitchen suppression systems, in-panel suppression systems, fire extinguishers, fire alarm systems, and AMC services.
- Managing a portfolio of 100+ enterprise and key accounts across Manufacturing, Automotive, Hospitality, Healthcare, Retail, Commercial Real Estate, Educational Institutions, Residential Communities, and top MNCs.
- Developed strategic sales plans that increased client acquisition and strengthened customer relationships.
- Generated 1.3 crore in revenue through strategic business development, key account management, solution selling, and customer retention initiatives.
- Led the sales team to achieve quarterly targets, enhancing market presence and customer engagement.
- Analyze customer buying behavior, market potential, and sales performance data to develop territory growth strategies, and improve market penetration.
- Onboarded new industrial, residential, and corporate customers, generating an additional ₹30 lakhs in revenue.
- Drive the end-to-end B2B sales cycle, including market mapping, lead generation, customer acquisition, proposal development, commercial negotiations, and deal closure.
- Build and maintain a sales pipeline exceeding ₹1 crore through strategic prospecting, customer referrals, networking activities, and key account penetration initiatives.
- Engage with senior stakeholders, including Admin Heads, Facility Managers, EHS Heads, Plant Heads, Procurement Teams, Security Heads, and CXO-level decision-makers, to identify business opportunities and compliance requirements.
- Deliver impactful business presentations, technical demonstrations, and solution-based proposals to decision-makers, resulting in improved customer engagement and conversion rates.
- Develop account growth plans, and execute cross-selling, upselling, and contract renewal strategies, contributing significantly to recurring revenue generation and customer retention.
- Applied BATNA skills for strong negotiation to secure high-value contracts and long-term partnerships.
- Conduct market research and competitive intelligence analysis to identify emerging opportunities, evaluate customer requirements, track industry trends, and strengthen market positioning.
- Implemented training programs for team members, resulting in improved sales techniques and performance.
- Analyzed market trends and competitor activities to refine sales strategies and maximize opportunities
- Prepare monthly business reviews, sales forecasts, market intelligence reports, territory performance analysis, and strategic recommendations to support business growth objectives.
Assistant manager – Sales
PropSolutions4u Pvt. Ltd.
02.2024 - 04.2025
- Managed the complete sales lifecycle, including lead generation, customer engagement, requirement analysis, site visits, negotiations, and deal closure.
- Generated ₹6+ crore in sales through strategic customer acquisition, consultative selling, and successful closure of residential real estate transactions.
- Collected 31 secured pre-EOIs for pre-launch and upcoming projects, significantly strengthening the sales pipeline, and contributing to project launch success.
- Expanded and managed a portfolio of over 300 prospective and existing clients through targeted outreach, relationship management, networking, and referral generation initiatives.
- Delivered presentations and project consultations to prospective buyers, effectively communicating value propositions and investment opportunities.
- Implemented effective online and offline marketing strategies to boost lead flow and brand presence.
- Developed and implemented sales strategies that increased customer engagement and retention.
- Trained and mentored new sales team members, enhancing their product knowledge and performance.
- Analyzed market trends to identify potential growth areas, resulting in improved sales forecasts.
- Collaborated with cross-functional teams to optimize sales processes and achieve organizational goals.
Marketing Intern
Equip9 Internet Pvt. Ltd.
05.2023 - 08.2023
- Supported advertising, product design, and promotional activities to strengthen brand positioning.
- Developed and executed digital marketing strategies to enhance brand awareness and engagement.
- Analyzed campaign performance metrics to refine strategies and improve overall marketing effectiveness.
- Conducted market research to identify trends, informing campaign strategies, and target demographics.
- Collaborated with cross-functional teams to create promotional materials, enhancing product visibility.
- Assisted in managing social media accounts, increasing follower engagement through targeted content.
Education
PGDM - Marketing
Indira School of Business Studies
Pune01-2024
B.A. - English (Hons.)
Deep Narayan Singh College
Bhagalpur01-2019
Skills
B2B sales
CRM systems
Contract negotiation
Business development
Solution selling
Sales forecasting
Lead generation
Key account management
Territory growth strategies
Cross-functional coordination
Technical presentations
MS office
Customer engagement
Customer acquisition
EXTRACURRICULAR
Reading business growth & self-development books Travelling and exploring market trends Reading business growth & self-development books Travelling and exploring market trends
Timeline
Cluster Manager – Sales
Ceasefire Industries Pvt. Ltd.
04.2025 - Current
Assistant manager – Sales
PropSolutions4u Pvt. Ltd.
02.2024 - 04.2025
Marketing Intern
Equip9 Internet Pvt. Ltd.
05.2023 - 08.2023
B.A. - English (Hons.)
Deep Narayan Singh College
PGDM - Marketing
Indira School of Business Studies