Summary
Overview
Work History
Education
Skills
Birthdate
Languages
Timeline
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Avinash Singh

Avinash Singh

Digital Marketing Head
Bengaluru,KA

Summary

Demonstrable experience in Digital marketing, leading and managing different projects and clients within the industry. Developing a distinct & organic online presence by attracting high numbers of followers & reach in social media channels. Following best SEO strategies to increase the number of visitors to a website by achieving high-ranking placements in search results. Generating sales and getting customers through paid online advertising. Achievements include increasing traffic, market penetration and brand recognition with targeted and highly successful strategies. Successful at identifying bottlenecks, risks and threats to campaign strategies. Attentive, enterprising and tenacious in accomplishing objectives.

Overview

9
9
years of professional experience
4
4
years of post-secondary education

Work History

Digital Marketing Head

Acharya Institutes
Bengaluru, Karnataka
6 2021 - Current
  • Paid Campaign Management: Executing high-ROAS paid campaigns on Google and Bing, maximizing conversions while reducing the overall budget by 50%.
    Meta Campaigns: Managing Facebook and Instagram ads, increasing lead generation and engagement effectively.
    Performance Marketing: Implementing strategies to optimize campaign performance, achieving an 80% increase in paid admission forms.
    Lead Management: Collaborating with the Merrito team to monitor, analyze, and report lead performance for improved conversion rates.
    Website Coordination: Working with developers to update and optimize the website, enhancing usability and increasing organic traffic.
    SEO and AEO Strategies: Developed strategies that boosted organic traffic and search engine rankings significantly.
    Graphic Design Supervision: Guidin the graphic design team to create campaign-aligned creatives, ensuring consistent branding.
    Cost Efficiency: Reduced digital marketing expenses by 50% through targeted strategies and efficient resource allocation.
    Collaboration and Reporting: Maintained cross-team coordination for seamless campaign execution and detailed performance reporting.

Digital Marketing Manager

Frensys Infotech Pvt. Ltd.
Jaipur, Rajasthan
07.2020 - 05.2021
  • Campaign Development and Execution: Created and implemented targeted digital marketing campaigns, driving customer engagement, increasing brand visibility, and improving conversions for diverse clients.
    Social Media Management: Managed social media accounts for multiple clients, boosting engagement and interest for existing and upcoming products or services.
    SEO Strategy: Designed and executed comprehensive SEO strategies, significantly increasing website traffic and search engine rankings.
    Emerging Trends: Monitored digital trends and integrated emerging technologies into marketing strategies for enhanced campaign performance and innovation.
    Omni-Channel Marketing: Managed email marketing, WhatsApp campaigns, and bulk SMS for clients, ensuring better ROI and improved customer reach.
    Client Relationship Management: Acted as the primary point of contact for clients, understanding their needs and delivering tailored marketing solutions.
    Analytics and Reporting: Conducted in-depth campaign performance analysis, providing actionable insights and data-driven recommendations to optimize results.

Digital Marketing Manager

REACHC ONMARK PVT. LTD.
05.2019 - 06.2020
  • Digital Marketing Agency
  • Managed social media accounts for 6 clients, generating interest for existing and upcoming products or services
  • Tracked innovations in social media and worked with key functional groups to adopt emerging technology
  • Run Google AdWords campaigns for giving the best ROI to all clients
  • Managed team of 5 members.

Digital Marketing Executive

OBABA BUSINESS SOLUTIONS PVT. LTD.
03.2017 - 04.2019
  • ERP Software Development Company

Jr. Digital Marketing Executive

MARISA DIGITAL MARKETING
06.2016 - 02.2017
  • Digital Marketing Agency

Education

B. Tech. (Information Technology) -

RAJASTHAN TECHNICAL UNIVERSITY
Jaipur, India
09.2008 - 06.2012

Skills

Social Media Marketing

Birthdate

04/09/89

Languages

English
Hindi

Timeline

Digital Marketing Manager

Frensys Infotech Pvt. Ltd.
07.2020 - 05.2021

Digital Marketing Manager

REACHC ONMARK PVT. LTD.
05.2019 - 06.2020

Digital Marketing Executive

OBABA BUSINESS SOLUTIONS PVT. LTD.
03.2017 - 04.2019

Jr. Digital Marketing Executive

MARISA DIGITAL MARKETING
06.2016 - 02.2017

B. Tech. (Information Technology) -

RAJASTHAN TECHNICAL UNIVERSITY
09.2008 - 06.2012

Digital Marketing Head

Acharya Institutes
6 2021 - Current

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Avinash SinghDigital Marketing Head