Chandru Venkatesh

eCommerce Strategy & Growth:

• Developed and implemented an omnichannel eCommerce strategy, integrating online and retail operations to maximize revenue.
• Increased online sales through data-driven marketing, merchandising, and customer experience enhancements.
• Expanded brand presence on Amazon, Pepperfry, and Myntra, boosting third-party marketplace revenue.

Website & Customer Experience Optimization:

• Led UX/UI improvements, enhancing site navigation, mobile responsiveness, and checkout experience, reducing cart abandonment.
• Implemented AI-driven personalization and CRM tools, increasing customer retention.
• Launched a loyalty program, improving engagement and driving repeat purchases.

Digital Marketing & Customer Acquisition:

• Managed SEO, PPC, social media, and email marketing campaigns, increasing website traffic.
• Conducted A/B testing and performance analysis to optimize ad spend and improve conversion rates.
• Developed data-driven strategies for content marketing, influencer collaborations, and seasonal promotions.

Retail & Supply Chain Integration:

• Integrated Buy Online, Pick Up In-Store (BOPIS) and click-and-collect services, increasing foot traffic and in-store sales.
• Partnered with logistics teams to improve fulfillment efficiency, reducing delivery time by 36% and maintaining a 98% customer satisfaction rate.
• Optimized inventory management and demand forecasting, ensuring consistent product availability across channels.

Team Leadership & Cross-Functional Collaboration:

• Worked with a team of marketers, designers, and developers, fostering collaboration and performance-driven execution.
• Worked with finance and supply chain teams to develop pricing strategies and inventory optimization plans.

Tools & Technologies:

• eCommerce Platforms: Shopify, WooCommerce, Amazon Seller Central
• Digital Marketing: Google Ads, Facebook Ads, Mailchimp, Klaviyo
• Analytics & CRM: Google Analytics
• Operations & Inventory: Shopify Stocky, Unicommerce

• Identified and developed new business opportunities by targeting corporate clients for sports and wellness programs.
• Built and maintained strong relationships with HR and management teams to promote corporate engagement solutions.
• Created and presented tailored proposals, demonstrating the value of sports services in improving employee wellness and team cohesion.
• Negotiated contracts, pricing, and service agreements to secure long-term partnerships with corporate clients.
• Collaborated with marketing teams to develop promotional strategies, campaigns, and sponsorship opportunities.
• Conducted market research to understand industry trends, competitor activities, and client needs.
• Managed the end-to-end sales pipeline, from lead generation to deal closure, ensuring revenue growth.
• Worked closely with operations teams to ensure seamless execution of sports events and services.
• Provided post-service follow-ups and performance reports to enhance client satisfaction and retention.