Deb Das
Marketing and Production Engineer
New Delhi
Summary
Dynamic marketing leader with a proven track record at Global Saw Tech, excelling in customer segmentation and product marketing. Successfully drove business growth through strategic alliances and enhanced team collaboration, fostering a culture of continuous improvement. Adept at project management and quality leadership, delivering impactful results in competitive markets.
Overview
17
17
years of professional experience
Work History
Head of Marketing
Global Saw Tech
05.2022 - Current
- Led a team of marketing professionals for successful product launches and promotions.
- Mentored junior staff members, providing guidance in professional development and fostering a collaborative team environment within the department.
- Improved lead generation efforts by implementing targeted inbound marketing strategies that attracted high-quality prospects.
- Drove business growth by forging strategic alliances with complementary organizations to expand reach into new markets.
- Streamlined internal processes, resulting in improved productivity and cost savings for the department.
Director
Evershine Saws LLP
01.2015 - 03.2022
- Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
- Cultivated a positive work environment that fostered employee engagement, increased retention rates, and boosted overall team morale.
- Improved project efficiency with strategic planning, resource allocation, and time management practices.
- Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
- Established a culture of continuous improvement by fostering open communication channels and empowering employees to voice their ideas.
Marketing Executive
Niran Tools and Machinery
05.2008 - 01.2015
- Collaborated closely with sales teams to ensure alignment between promotional activities and revenue goals.
- Communicated marketing strategy and campaign performance to verify alignment with corporate sales objectives.
- Analyzed market trends to identify new opportunities for growth, driving the expansion into untapped markets.
- Developed and implemented targeted digital strategy to improve business performance.
- Managed relationships with key industry partners and implemented promotional initiatives to maximize marketing program performance.
Education
Bachelor of Science - Mechanical Engineering
Al Kabir Technical Education
Jamshedpur, India 04.2001 -
Skills
Customer segmentation
Product marketing
Sales enablement
Branding
Sales strategies
Research
Project management
Quality leadership
Timeline
Head of Marketing
Global Saw Tech
05.2022 - Current
Director
Evershine Saws LLP
01.2015 - 03.2022
Marketing Executive
Niran Tools and Machinery
05.2008 - 01.2015
Bachelor of Science - Mechanical Engineering
Al Kabir Technical Education
04.2001 -