Deepak Malhotra
Brand Solutions Specialist
Summary
Strategic and client-focused Brand & Influencer Marketing Specialist with over 4 years of experience in campaign planning, execution, and relationship management. Expertise in driving business impact through high-performance influencer strategies, cross-functional collaboration, and comprehensive campaign ownership. Proven success with marquee brands such as Swiggy, Yamaha, and Coke Studio demonstrates the ability to enhance brand visibility and engagement. Dynamic Account Manager skilled in building partnerships, retaining key accounts, and leading teams to influence decision-makers while devising innovative strategies for growth.
Overview
5
5
years of professional experience
Work History
Account Manager - Strategy & Planning
CATR Media
Gurugram
03.2025 - Current
- Owning end-to-end delivery of influencer campaigns - from pitch and planning to execution and reporting.
- Managing key retainer clients, including Swiggy, Sensodyne, CavinKare, MakeMyTrip, Upstox, Axis Bank, and Kingston, booking revenue of over 5 Cr.
- Driving strategy development with a strong focus on ROI, execution efficiency, and creative alignment.
- Established strategic partnerships with complementary agencies in the influencer and production ecosystem, unlocking collaborative campaign opportunities, and shared client growth.
- Collaborated with cross-functional teams to align project goals, resulting in streamlined service delivery.
Senior Associate - Brand Solutions & Operations
Eleve Media
Gurugram
03.2023 - 03.2025
- Led strategic planning and execution of influencer campaigns across Instagram, YouTube, IMDb, and LinkedIn.
- Developed and presented client pitches, with a high conversion rate across retail, D2C, and app-first brands.
- Built strong client relationships that contributed to Rs. 3 Cr+ in portfolio growth.
- Awarded 'Employee of the Month' for achieving highest closures in a single month.
Account Manager - International Business
Good Creator Co.
New Delhi
01.2023 - 03.2023
- Led international business vertical with brands like Organic Harvest, ETS TOEFL, and Forest Essentials.
- Built cross-border partnerships with influencer agencies in USA, UAE, Nepal, and Bangladesh.
- Managed budgets, timelines, and deliverables for high-value international influencer campaigns.
Sr. Executive - Brand Alliances & Influencer Marketing
BellaVita Organic - IDAM House of Brands
Gurugram
02.2022 - 12.2022
- Activated large-scale influencer collaborations to boost product visibility and drive e-commerce traffic.
- Developed and tracked monthly performance reports; contributed to strategic planning cycles.
- Streamlined product seeding and review pipelines to maintain high product ratings.
Influencer Marketing Manager
WhizCo
New Delhi
04.2021 - 01.2022
- Developed influencer calendars and coordinated collaboration with creator networks to optimize campaign execution.
- Curated campaign messaging to align with platform trends and resonate with creator styles, enhancing audience engagement.
- Built and scaled long-term influencer communities to drive sustained collaboration and streamline campaign processes.
Education
Bachelor of Commerce -
Satyawati College, Delhi University
New Delhi, Delhi2020
Class 12 - Commerce
Hansraj Model School
New Delhi, Delhi2017
Skills
Campaign Strategy
Client Servicing
Brand Partnerships
Cross-Functional Leadership
Reporting & Analytics
Strategic planning
Market trend analysis
Client relations
Timeline
Account Manager - Strategy & Planning
CATR Media
03.2025 - Current
Senior Associate - Brand Solutions & Operations
Eleve Media
03.2023 - 03.2025
Account Manager - International Business
Good Creator Co.
01.2023 - 03.2023
Sr. Executive - Brand Alliances & Influencer Marketing
BellaVita Organic - IDAM House of Brands
02.2022 - 12.2022
Influencer Marketing Manager
WhizCo
04.2021 - 01.2022
Bachelor of Commerce -
Satyawati College, Delhi University
Class 12 - Commerce
Hansraj Model School