Salesforce
Deepak S Bagal
Experiential Marketing, Branding And Content Strategy, Sales & Marketing
Bengaluru
Summary
Accomplished Marketing Professional with 19 years of experience in television advertising, event sponsorship sales, and technology-driven marketing solutions. Expertise in managing integrated marketing initiatives and leading large-scale projects in South India. Specializes in digital solutions, including 3D walkthroughs and UI/UX design. Proven skills in client relationship management, contract negotiation, and delivering high-quality projects on time and within budget.
Overview
4
4
Languages
19
19
years of professional experience
Work History
AVP Business development
Sparrow Interactive Pvt. Ltd.
02.2015 - Current
- Drove sales of residential and commercial real estate assets across region through business development and client relationship management. Employed strategic prospecting techniques to generate new leads and nurture existing client relationships. Key responsibilities include: (A) Business Development: Proactively identify and pursue new client opportunities, leveraging a robust client database and continuous networking efforts. (B) Client Relationship Management: Maintain excellent rapport with existing clients, ensuring high satisfaction levels and repeat business opportunities. (C) Sales Process Management: Conducted market research, presented online demonstrations, and organized client site visits to showcase shortlisted real estate projects.
- 3D Architectural Animation, Constructed physical models to represent design concepts., Implemented technology solutions to enhance operational efficiency., Designed user interfaces and experiences for web applications., Developed experiential marketing strategies to enhance brand presence., Developed content strategies to align with marketing goals.
- Led cross-functional teams to develop and implement innovative digital strategies.
- Streamlined project management processes to enhance operational efficiency and team collaboration.
- Mentored junior staff, fostering professional growth and improving team performance.
Head Manager – Sales
Abraxas Lifestyle Magazine
08.2014 - 02.2015
- Managed advertising sales and brand partnerships for South India at Abraxas Lifestyle, India's premier luxury interiors and architecture magazine and official publication of IIID Delhi Regional Chapter, enhancing market presence. Generated advertorial and advertising revenue through relationship-building with architects, interior designers, real estate developers, and premium brands, contributing to revenue growth. Planned and executed conferences, webinars, networking initiatives, and exclusive client engagement events, showcasing architectural projects and strengthening brand visibility within luxury design and architecture ecosystem.
- Senior Manager – South India | Abraxas Lifestyle
- Led cross-functional teams to enhance magazine content and production quality.
- Developed strategic partnerships with advertisers to increase revenue streams.
- Implemented streamlined workflows that improved editorial efficiency and reduced turnaround times.
Senior Sales Marketing Manager
ASAPP Info Global Group
06.2012 - 07.2014
- In my role at Construction World magazine, I led aggressive ad sales initiatives within the real estate sector, engaging with clients to understand their project challenges and feature requirements. I excelled in: 1. Client Engagement: Building strong relationships with real estate stakeholders to align advertising strategies with their project goals and industry trends. 2. Managed ad sales funds, ensuring budget efficiency and maximizing profitability. 3. Coordinated printing and distribution channels for timely magazine delivery to broad audience. 4. Organized seasonal events that connected architects, developers, and industry leaders across India, enhancing collaboration and driving business growth.
- Developed comprehensive marketing strategies to enhance brand visibility and engagement.
- Led cross-functional teams to execute successful product launches and promotional campaigns.
- Analyzed market trends and consumer insights to inform strategic marketing decisions.
Assistant Sales Manager
TradeIndia.com - Infocom Network Private Limited
04.2011 - 05.2012
- Spearheaded B2B sales and business development initiatives across the North Bangalore territory, driving revenue growth through strategic client acquisition and consultative selling. Led and mentored a high-performing team of five Sales Executives and one Telecaller, ensuring consistent achievement of sales targets and business objectives. Consistently delivered ₹8 lakh+ monthly revenue by identifying new business opportunities, managing the sales pipeline, and converting qualified prospects into long-term clients. Negotiated and closed enterprise deals worth up to ₹3.5 lakhs, earning performance awards and management recognition for sales contributions. Cultivated relationships with SME and corporate clients, delivering tailored digital marketing and B2B marketplace solutions that improved online visibility and supported business growth. Executed sales activities including prospecting, client presentations, solution pitching, negotiations, contract closures, onboarding, and account management to drive sales success. Delivered exceptional post-sales support by proactively addressing client feedback, resolving concerns, and ensuring high customer satisfaction, retention, and repeat business. Collaborated with cross-functional teams to optimize client business profiles, improve lead generation performance, and maximize return on investment through TradeIndia's digital platform.
- Business Development Manager | TradeIndia.com
- Developed and implemented sales strategies to increase market penetration across diverse sectors.
- Collaborated with cross-functional teams to enhance customer engagement and service delivery.
- Analyzed market trends and competitor activities to inform strategic decision-making processes.
Senior Marketing Executive
Marcom Events and Solutions
03.2011 - 04.2011
- Acquired sponsorships and formed strategic partnerships with entrepreneurs, CXOs, government officials, and corporate decision-makers for high-profile events and brand collaborations. Managed end-to-end marketing and business development activities for film launches, product launches, press conferences, celebrity appearances, and corporate events, ensuring successful execution and strong stakeholder engagement. Developed and nurtured relationships with sponsors, media partners, and key industry influencers to maximize brand visibility, event participation, and commercial opportunities. Coordinated celebrity PR activities and media interactions, enhancing brand positioning and generating significant media coverage. Contributed to content strategy, event branding, and creative communication by collaborating with design and production teams to develop compelling marketing collateral, stage branding, and promotional assets. Served as the single point of contact (SPOC) between the technical, marketing, production, and event operations teams, ensuring seamless cross-functional coordination and timely execution of deliverables. Liaised with stage production teams, artists, vendors, and external agencies to manage event logistics, schedules, and on-ground operations while maintaining quality and brand standards. Facilitated campaign planning and stakeholder communication, driving audience engagement and strengthening brand recall through effective event marketing initiatives. Demonstrated strong relationship management, negotiation, project coordination, and problem-solving skills while successfully managing multiple stakeholders and high-visibility events in fast-paced environments.
- Marketing Executive
- Developed comprehensive marketing strategies to enhance brand visibility and engagement.
- Led cross-functional teams in executing successful marketing campaigns across multiple channels.
- Analyzed market trends to identify growth opportunities and inform strategic decision-making.
Marketing Executive
Eenadu Television - Kannada
09.2007 - 03.2010
- I began my career with comprehensive onsite training at Ramoji Film City, where I immersed myself in every aspect of television production and media management. This foundational training equipped me with expertise across diverse roles including camera operation, lighting design, storyboard development, scriptwriting, concept creation, visual aesthetics, post-production editing, and voice-over techniques. Transitioning into a dynamic role, I excelled in onsite selling, advertising sales, sponsorship acquisition, and brand management for a regional entertainment and news TV channel. My responsibilities included: 1. Executed advertising sales initiatives and secured sponsorships, optimizing revenue streams through tailored marketing solutions for retail and national clients. 2. Developed and maintained client relationships to align branding objectives with channel offerings, enhancing brand visibility and engagement. 3. Content Development: Collaborating closely with creative teams to conceptualize and produce compelling content that resonates with target audiences while meeting client objectives and channel standards. 4. Oversaw operations for seamless execution of productions and promotional activities, managing logistics, timelines, and resources.
- Developed and executed marketing campaigns to enhance brand visibility and audience engagement.
- Analyzed market trends to identify opportunities for content optimization and audience growth.
- Collaborated with cross-functional teams to create promotional materials aligned with strategic goals.
Education
Master of Business Administration - Marketing
Tilak Maharashtra Vidyapeeth
Pune05-2008
10th STD - undefined
Shastri Memorial English School
Bachelor of Commerce - Business/Commerce, General
Bangalore University
05-2006
PUC - Business/Commerce, General
HKES Veerendra Patil Degree College
05-2003
Skills
Business Development
Enterprise sales
Sales Strategy Development
Account management
Key Account Management
Client Relationship Management
Customer retention
Client engagement
Senior-level negotiation
Stakeholder Management
Cross-Functional Collaboration
Solution-Oriented Consulting
Lifecycle management
Revenue growth
Content strategy
Accomplishments
- Increased client retention by 80% through proactive relationship management.
- Closed high-value deals worth ₹ 8Cr+ with C-level decision-makers.
- Managed a portfolio of 50 key accounts, achieving a 95% client satisfaction rate.
- Led a content strategy that increased user engagement by 40%.
- Successfully achieving targets contributing to 20% revenue growth.
Software
Interests
Networking & Industry Events
Leadership & Team Collaboration
Continuous Learning & Professional Development
Timeline
AVP Business development
Sparrow Interactive Pvt. Ltd.
02.2015 - Current
Head Manager – Sales
Abraxas Lifestyle Magazine
08.2014 - 02.2015
Senior Sales Marketing Manager
ASAPP Info Global Group
06.2012 - 07.2014
Assistant Sales Manager
TradeIndia.com - Infocom Network Private Limited
04.2011 - 05.2012
Senior Marketing Executive
Marcom Events and Solutions
03.2011 - 04.2011
Marketing Executive
Eenadu Television - Kannada
09.2007 - 03.2010
10th STD - undefined
Shastri Memorial English School
Bachelor of Commerce - Business/Commerce, General
Bangalore University
PUC - Business/Commerce, General
HKES Veerendra Patil Degree College
Master of Business Administration - Marketing
Tilak Maharashtra Vidyapeeth
Languages
English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Telugu
Intermediate (B1)
kannada
Bilingual or Proficient (C2)
Chess, Music
- Chess: Passionate about chess, fostering strategic thinking, analytical problem-solving, decision-making, and patience.
- Music: Enthusiastic about music, with a strong appreciation for creativity, focus, and continuous learning.