Deepali Baweja

Inventory Planning and control

• Annual Budget making at store and category level
• OTB calculation and Inventory working capital requirements
• Replenishment Planning, Establish re-order point by defining Inventory levels based on sales trends, seasonality factors, Visual Merchandising and business needs.
• Responsible for New Launch Distribution for each location according to store capacity, demand, past sales performance, seasonality and Product life cycle
• Inventory ageing & prepare Recommendation for its Liquidation.
• Performance Monitoring: Monitor key performance indicators (KPIs) related to inventory management, such as fill rate, stockouts rate, and inventory turnover, and take corrective actions as needed to address any issues or discrepancies.
• Product performance and providing feedback to the design team on the performance of seasonal & regular collection, thereby driving business decisions
• Developed and implemented comprehensive sales plan to achieve designated group sales objectives consistent with overall company short- and long-term objectives.

Business Process Flows

• Defining end-user training manuals, SOP, and Business Integration documents
• Carry out professional measuring and monitoring, as well as provision of feedback on performance of business processes
• Monitor operations of each department and provide feedback to them
• Guiding and supervising officials of each department and suggesting the possible adjustment to enhance the business process
• Comparing business work and ERP / application workflow and then suggesting the best approach to meet business requirements.

• Annual business forecasting, Go-to-market strategy, Budgeting, P&L management, Product and Pricing Strategy, Discounting, Website aesthetics and customer relations management solutions
• Leading team and working with cross-functional stakeholders of business - product, marketing, logistics and tech
• Analyzing the data and insights to determine industry and consumer trends
• Working closely with the Australian team for assortment planning, new capsule introduction and web exclusives
• Creating weekly sessions requirement along with event calendar, products to be promoted and promotional plan
• Identified possible automation processes and reduced man hours on manual work
• Periodic team meeting review in pre-designed template to evaluate the performance and action plan to strengthen the business
• Managing agencies through effective monitoring system and performance levels.

• Key Achievements: Improved full price sell thru from 52% to 58% for Tops and bottom wear and a registered 74% sell-thru for the Jackets category
• Gross-margin enrichment through right pricing, right promotion planning and right assortment planning
• Contributed effectively to analyze sales and stock information weekly in order to identify sales opportunities and present sales forecast and action plans in merchandise planning meetings with the brand headquarters in Australia
• Conceptualized, piloted a new division-Branch Merchandising for business efficiency
• Strategized store mix, distribution and product categories result in year-on-year LFL growth
• Extensive collaboration with the principal on product innovation resulting in high sell-through percentage and category performance
• Executed all merchandising functions for the international store opening in Middle East Asia.

• Key Achievements: Achieved 105% top line for two consecutive years
• Established executional SOPs with cross-functional operations, design, production, warehouse and visual merchandising teams
• Identified location growth opportunities and minimize down-trending business
• Comprehensive market study, market competition surveys, Complete analysis for customer needs, Sizing, product specifications and formulating reports for required changes with the Production Team
• Recognition and acknowledgment- Best Department.

• Key Achievements: Identified product opportunities based upon analysis of key attributes such as silhouettes, color selling, prints to solids and top to bottom ratios
• Processes for allocation, replenishment and consolidation
• Restructured the assortment mix based on store and region
• Aligned Event and Marketing calendar basis Product plan.

Key Achievements:-

• Established a standardized reporting template for Product
  feedback
• Nominated as trainer to share ideas on how to do cross sell and up sell
• Star performer for consecutive 2 months.
• Increased new customer acquisition and registered 90%
  conversion.
• Networked within select groups to increase client base and generate sales.
• Merchandised store inventory in seasonal and brand displays.