Devender Singh
New Delhi
Summary
Zonal Sales Manager with extensive experience at Bell Surgical Pvt. Ltd., specializing in orthopedic instruments and strategic sales initiatives. Proven ability to train teams and improve channel performance, resulting in significant revenue growth. Strong communication skills utilized for effective negotiations and impactful presentations in the healthcare sector.
Overview
21
21
years of professional experience
1
1
Certification
Work History
Zonal Sales Manager
Bell Surgical Pvt. Ltd.
06.2023 - Current
- Directed team management and field training for new candidates.
- Formulated strategies to achieve sales targets and increase revenue.
- Developed channel-specific sales plans for government hospitals, corporate hospitals, nursing homes, and army hospitals.
- Created and delivered training programs on medical knowledge for internal and external customers.
- Assisted orthopedic surgeon during demonstration cases in operating theater.
- Provided training on orthopedic and neuro drill instruments to new candidates and OT staff.
Zonal Sales Manager
Manman Manufacturing Co.Pvt.Ltd.
12.2021 - 05.2023
- Managed team and conducted field training for new candidates.
- Executed channel-wise sales planning for government hospitals, corporate hospitals, nursing homes, and army hospitals.
- Developed and delivered training programs on medical knowledge for internal and external customers.
- Assisted orthopedic surgeons during demonstration cases in operating theater.
- Negotiated commercial and technical aspects to finalize deals effectively.
- Supported scientific congress strategy by developing presentations for symposia, workshops, and conferences domestically and internationally.
- Handled dealer network operations to enhance channel sales performance.
Territory Sales Manager
Bell Surgical Pvt. Ltd.
01.2013 - 11.2021
- Executed channel-wise sales planning for government hospitals, corporate hospitals, nursing homes, and Army Hospital.
- Facilitated training sessions for internal and external customers on medical knowledge.
- Supported orthopedic surgeon during demonstration cases in operating theater.
- Negotiated commercial and technical terms to finalize agreements.
- Developed and delivered presentations for scientific congress strategy, including workshops and conferences.
- Managed dealer network to enhance channel sales effectiveness.
Territory Sales Executive
Medical Development and Engineering (MDE) India Pvt. Ltd
09.2011 - 01.2013
- Identified business opportunities through medical education initiatives targeting potential customers.
- Developed strong relationships with healthcare professionals and stakeholders.
- Developed and delivered presentations to support scientific congress strategy across various forums.
- Liaised with key opinion leaders to enhance effectiveness of medical communications.
- Created and delivered training on medical knowledge for both internal and external audiences.
- Assisted orthopedic and plastic surgeons during demonstration cases in operating theaters.
- Negotiated commercial and technical aspects to successfully finalize agreements.
- Conducted promotional meetings while strategizing tailored communication plans for diverse customer segments.
- Executed channel-wise sales planning for government hospitals, corporate hospitals, nursing homes, and army hospitals.
- Led product demonstrations and presentations for medical equipment and solutions.
Area Business Officer
M/s Steelcraft Hospital Furniture Industries Pvt.Ltd.
04.2006 - 09.2011
- Generate New Enquires and Focus upcoming project in Hospital furniture.
- Meeting Key Account Handler and Top Management for develop our Business
- To ensure the budgeted sales volume & net sales value is achieved.
- To ensure market share are set for the region are achieved.
- Channel wise sales planning – government hospitals, corporate hospitals, nursing homes.
- Designing & execution of various trade promotion & consumer schemes.
- Monitoring the effectiveness of trade & promotional schemes.
- Sales forecasting, management & reporting monthly, quarterly & annual sales planning.
Sales Executive
M/s Smith & Nephew Pvt Ltd
West Delhi
01.2005 - 04.2006
- Developed management plan for wound care and critical care key opinion leaders in collaboration with sales and marketing, aligning with global strategy.
- Established and maintained database to capture insights on wound and critical care practices.
Education
MBA - Marketing
01.2009
B.Sc. - INFORMATION TECHNLOGY
01.2004
Skills
- Hospital furniture and orthopedic equipment
- Orthopedic instruments and arthroscopy tools
- Dermatome and rehabilitation products
- ICU and OT medical supplies
- Ventilator circuit filters and humidifiers
- Neuro drill and surgical instruments
- Communication and public speaking skills
- Technical and clinical expertise
- Project management and organizational skills
Certification
- A project completed on Sales and Marketing, Dabur Pvt. Ltd.
- Completed a course at the advanced level from the British Council in 'English spoken and verbal skills'; it has helped me polish my communication skills.
Community Involvements And Awards
- Cricket Team Captain for School and College teams
- Have organized many meets be it at Hospital nursing staff or Doctors CME for the product demonstration and promotion
Extracurricular Activities
Continuously participating in conferences and playing a leading role in providing technical information., Effectively using the leads of conferences., Attend national and Overseas Conference to represent of our company product to desire customer and given training and product awareness to the customer., Extremely fond of traveling., Listening Music, Like to handle responsibility in the organization
Product Knowledge
- Hospital Furniture
- Orthopedic Equipment
- Orthopedic Instruments
- Arthroscopy Shaver
- Dermatome
- Orth Rehabilitation Product
- ICU OR OT Product
- Ventilator Circuit Filters
- Humidifiers
- Neuro Drill and Instruments
Personal Information
- Total Experience: 20 years
- Father's Name: Sh, Hari Singh
- Title: Govt service
- Date of Birth: 06/29/81
Work Preference
Work Type
Full TimeTimeline
Zonal Sales Manager - Bell Surgical Pvt. Ltd.
06.2023 - Current
Zonal Sales Manager - Manman Manufacturing Co.Pvt.Ltd.
12.2021 - 05.2023
Territory Sales Manager - Bell Surgical Pvt. Ltd.
01.2013 - 11.2021
Territory Sales Executive - Medical Development and Engineering (MDE) India Pvt. Ltd
09.2011 - 01.2013
Area Business Officer - M/s Steelcraft Hospital Furniture Industries Pvt.Ltd.
04.2006 - 09.2011
Sales Executive - M/s Smith & Nephew Pvt Ltd
01.2005 - 04.2006
IITM Management Collage - MBA, Marketing
Sikkim Manipal University - B.Sc., INFORMATION TECHNLOGY