Dhanashree Kulkarni

• Resolved technical issues swiftly and effectively, minimizing downtime and maximizing ad delivery performance across platforms.
• Fostered collaboration and shared best practices in ad operations and campaign execution, enhancing overall team effectiveness.
• Streamlined business processes and implemented cost-efficient strategies, resulting in improved operational performance and resource utilization.
• Identified key opportunities for process automation, leading to significant reductions in manual tasks and increased overall team efficiency.
• Collaborated with multiple SSPs and DSPs to design, refine, and optimize workflow interfaces, enhancing system integration and operational agility.
• Partnered with product management teams to support the rollout of new features and enhancements, improving both internal workflows and client satisfaction.
• Championed continuous improvement through open communication and team engagement, promoting a culture of performance-driven collaboration.
• Managed day-to-day operations to ensure consistent ad delivery and streamlined workflows across departments.

Worked as a Publisher Account Manager, publisher coordination, inventory management, and campaign execution. Successfully managed end-to-end relationships with publishers, including inventory booking, onboarding new supply, and ensuring optimal monetization across SSPs and DSPs. Skilled in negotiating inventory rates, maintaining client satisfaction, and driving long-term partnerships through proactive communication and performance analysis. Adept at identifying new inventory opportunities, streamlining processes, and ensuring efficient delivery of campaigns while maximizing revenue potential.

• Developed and managed content strategies for diverse publishing projects.
• Collaborated with authors to refine manuscripts and ensure high-quality publications.
• Coordinated with editors to establish deadlines and maintain project timelines.

• Strengthened client relationships by delivering comprehensive support throughout customer journey, from onboarding to post-sale engagement.
• Delivered personalized service to enhance client satisfaction and retention, contributing to long-term partnerships.
• Facilitated client registration and documentation, ensuring compliance and a seamless onboarding experience.
• Successfully led payment recovery efforts by maintaining follow-ups and coordinating with internal departments, reducing outstanding dues.
• Delivered personalized service to enhance client satisfaction and retention, contributing to long-term partnerships.
• Managed department call volume of 60 - 70 calls per day and coordinated department schedules to maximize coverage during peak hours.

• Calendar Management with Google calendar & Outlook to update meeting schedules and reminders
• Executed client agreements to formalize business transactions, enhancing client relationship management.
• Followed up with clients on payment status to ensure timely transactions.
• Drafted and dispatched demand letters to clients.
• Giving possession to clients who's payment was cleared and doing all legal formalities.
• Coordination: coordination with internal teams for weekly reports
• Vendor management: co-ordinate with new & Existing vendors for on going work.
• Coordination with Legal team for agreements & other legal documents.
• Keeping track of everything and update in CRM application.