Content Management Systems (Wordpress)
Gowtham Reddy Bathula
Digital Marketing Manager | Mechanical Engineer
Kochi
Summary
Developed marketing strategies and executed campaigns in fast-paced digital environment. Skilled in data-driven decision-making and content optimization, with strong focus on client engagement and brand promotion. Looking to transition into new field, bringing valuable transferrable skills to drive success in different industry.
Overview
6
6
years of professional experience
6
6
years of post-secondary education
4
4
Languages
Work History
Digital Marketing Executive
Thaff Bakers & Restaurants
03.2025 - Current
- Increased customer retention rates with personalized email marketing campaigns tailored to individual preferences and behaviors.
- Grew social media following with strategic outreach efforts, influencer partnerships, and engaging content curation.
- Increased brand awareness through creation and management of social media channels, boosting social media engagement by 20%.
- Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
Digital Marketing Manager
Zolid Architects Pvt Ltd.
01.2025 - 02.2025
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Increased brand awareness by developing and implementing effective social media strategies.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
Mechanical Engineer
Nava Design's & Innovations Pvt Ltd.
08.2024 - 11.2024
- Coordinated with other departments such as procurement, logistics, and quality control to streamline interdepartmental communication and collaboration efforts effectively.
- Improved product quality with the development of robust testing procedures and implementation of corrective actions.
- Performed thorough risk assessments before executing projects, minimizing potential hazards or delays during implementation phases.
- Developed engineering solutions for complex technical problems, enhancing overall system performance and reliability.
Sales Manager
Sri Bhavani Tiles & Sanitaries
05.2021 - 11.2021
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Increased sales revenue by developing and implementing effective sales strategies.
Field Technician
IceBerg Cooling & Freezing Systems Pvt Ltd.
05.2019 - 11.2019
- Enhanced customer satisfaction by providing efficient and timely technical support for various issues.
- Kept detailed records of field measurements and data.
- Supported team members in addressing challenging technical issues, sharing expertise and knowledge when needed.
Education
Bachelor of Technology - Mechanical Engineering
Adi Shankara Institute Of Engineering & Technology
Kalady, Kerala 11.2021 - 07.2024
Diploma - Mechanical Engineering
Anurag Engineering College
Kodad 06.2016 - 03.2019
Secondary School Certificate (Class 10th) - SSC
Kodad Talent School
Kodad 06.2015 - 03.2016
Skills
Search engine optimization
Copywriting and editing
Google analytics
Video marketing techniques
Graphic design
Pay-per-click advertising
Social media marketing
Software
Customer Relationship Management (HubSpot)
Analytics (Google Analytics)
Ad Management (Google Ads)
Design's & Editing (Adobe Software's)
Interests
Videography
Photography
Content Creation
Social Media Engagement
Timeline
Digital Marketing Executive
Thaff Bakers & Restaurants
03.2025 - Current
Digital Marketing Manager
Zolid Architects Pvt Ltd.
01.2025 - 02.2025
Mechanical Engineer
Nava Design's & Innovations Pvt Ltd.
08.2024 - 11.2024
Bachelor of Technology - Mechanical Engineering
Adi Shankara Institute Of Engineering & Technology
11.2021 - 07.2024
Sales Manager
Sri Bhavani Tiles & Sanitaries
05.2021 - 11.2021
Field Technician
IceBerg Cooling & Freezing Systems Pvt Ltd.
05.2019 - 11.2019
Diploma - Mechanical Engineering
Anurag Engineering College
06.2016 - 03.2019
Secondary School Certificate (Class 10th) - SSC
Kodad Talent School
06.2015 - 03.2016
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